---
title: "NAPA Auto Parts: search popularity and Share of Search worldwide"
description: "NAPA Auto Parts is auto parts retailer. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/napa"
publisher: "Brandwave"
---

# NAPA Auto Parts: search popularity and Share of Search worldwide

NAPA Auto Parts is auto parts retailer. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: NAPA Auto Parts
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among auto parts retailers**: 6.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Auto parts retailers | 6 | 6.2% | 1.5M |

- [Auto parts retailers](/demand/global-en/categories/auto-parts-retailers)

## How has branded search demand for NAPA Auto Parts changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for NAPA Auto Parts worldwide held steady at 1.5M.
- Across the 11 months ending August 2026, NAPA Auto Parts’ estimated Share of Search among auto parts retailers worldwide held steady at 6.2%.

## How did search popularity change for auto parts retailers worldwide in August 2026?

- In August 2026, Halfords gained estimated Share of Search among auto parts retailers worldwide, from 7.7% to 9.2%.
- In August 2026, AutoZone lost estimated Share of Search among auto parts retailers worldwide, from 46.4% to 45.6%.
- Estimated monthly branded searches for Repco worldwide fell 18.3% over 11 measured months, from 673K to 550K in August 2026.
- Estimated monthly branded searches for Euro Car Parts worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Auto parts retailers | 1.5M | 6.2% | 6 |
| Nov 2025 | Auto parts retailers | 1.5M | 6.2% | 6 |
| Dec 2025 | Auto parts retailers | 1.5M | 6.4% | 6 |
| Jan 2026 | Auto parts retailers | 1.5M | 6.2% | 6 |
| Feb 2026 | Auto parts retailers | 1.5M | 6.5% | 6 |
| Mar 2026 | Auto parts retailers | 1.5M | 5.5% | 6 |
| Apr 2026 | Auto parts retailers | 1.5M | 6.2% | 6 |
| May 2026 | Auto parts retailers | 1.5M | 6.2% | 6 |
| Jun 2026 | Auto parts retailers | 1.5M | 6.3% | 6 |
| Jul 2026 | Auto parts retailers | 1.5M | 6.3% | 6 |
| Aug 2026 | Auto parts retailers | 1.5M | 6.2% | 6 |
| Sep 2026 | Auto parts retailers | — | — | — |

## How is NAPA Auto Parts measured?

Brandwave collects information about searches that people make online using NAPA Auto Parts’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “napa auto parts”

## Which auto parts retailers compete with NAPA Auto Parts?

- [AutoZone](/demand/global-en/brands/autozone)
- [O'Reilly Auto Parts](/demand/global-en/brands/oreilly-auto-parts): Head-to-head: /demand/global-en/compare/napa-vs-oreilly-auto-parts
- [Advance Auto Parts](/demand/global-en/brands/advance-auto-parts): Head-to-head: /demand/global-en/compare/advance-auto-parts-vs-napa
- [Halfords](/demand/global-en/brands/halfords): Head-to-head: /demand/global-en/compare/halfords-vs-napa
- [Euro Car Parts](/demand/global-en/brands/euro-car-parts): Head-to-head: /demand/global-en/compare/euro-car-parts-vs-napa
- [Repco](/demand/global-en/brands/repco): Head-to-head: /demand/global-en/compare/napa-vs-repco

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "NAPA Auto Parts: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/napa

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/napa. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.