---
title: "Mrs. Meyer’s Clean Day: search popularity worldwide"
description: "A household cleaning brand known for scented hand soaps. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/mrs-meyers"
publisher: "Brandwave"
---

# Mrs. Meyer’s Clean Day: search popularity worldwide

A household cleaning brand known for scented hand soaps. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Mrs. Meyer’s Clean Day
- **Owned by**: SC Johnson
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among hand soap brands**: 0.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hand soap brands | 8 | 0.9% | 49.5K |
| Room spray brands | 5 | 1.9% | 49.5K |
| Foaming hand wash brands | 5 | 2.2% | 49.5K |
| Household cleaning brands | 9 | 3.2% | 49.5K |
| Dishwashing liquid brands | 3 | 17.5% | 49.5K |

- [Hand soap brands](/demand/global-en/categories/hand-soap-brands)
- [Room spray brands](/demand/global-en/categories/room-spray-brands)
- [Foaming hand wash brands](/demand/global-en/categories/foaming-hand-wash-brands)
- [Household cleaning brands](/demand/global-en/categories/household-cleaning-brands)
- [Dishwashing liquid brands](/demand/global-en/categories/dishwashing-liquid-brands)

## Top hand soap brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mrs. Meyer’s Clean Day was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Mrs. Meyer’s Clean Day is the fourth most recommended of the nine.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Softsoap | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| Aesop | 2nd | 1 of 3 | 2 of 2 | 3 of 5 |
| Dove | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Mrs. Meyer’s Clean Day | 4th | 2 of 3 | 2 of 2 | 4 of 5 |
| Dial | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Diptyque | 6th | 0 of 3 | 2 of 2 | 2 of 5 |
| Blueland | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| L'Occitane | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Jo Malone | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about hand soap brands

- Asked ChatGPT "Which hand soap brand should I buy?": 1. Dove, 2. Softsoap, 3. Mrs. Meyer’s Clean Day
- Asked ChatGPT "What are the best hand soap brands?": 1. Aesop, 2. Softsoap, 3. Mrs. Meyer’s Clean Day, 4. Dove
- Asked ChatGPT "What's the best hand soap brand for daily hand washing?": 1. Dove, 2. Dial
- Searched Google, AI Overview "hand soap brands": 1. Softsoap, 2. Dial, 3. Mrs. Meyer’s Clean Day, 4. Aesop, 5. Diptyque
- Searched Google, AI Overview "best hand soap": 1. Aesop, 2. Diptyque, 3. Mrs. Meyer’s Clean Day, 4. Blueland

Not named in any answer: L'Occitane and Jo Malone.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How has branded search demand for Mrs. Meyer’s Clean Day changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Mrs. Meyer’s Clean Day worldwide held steady at 49.5K.
- Across the 12 months ending September 2026, Mrs. Meyer’s Clean Day’s share of searches among hand soap brands worldwide held steady, from 0.89% to 0.9%.
- Across the 12 months ending September 2026, Mrs. Meyer’s Clean Day’s share of searches among room spray brands worldwide peaked at 2.3% in August 2026 and was lowest at 0.92% in December 2025.
- Across the 12 months ending September 2026, Mrs. Meyer’s Clean Day’s share of searches among foaming hand wash brands worldwide held steady, from 2.3% to 2.2%.
- Across the 12 months ending September 2026, Mrs. Meyer’s Clean Day’s share of searches among household cleaning brands worldwide peaked at 4% in August 2026 and was lowest at 2.9% in June 2026.
- Across the 12 months ending September 2026, Mrs. Meyer’s Clean Day fell from 8th to 9th among household cleaning brands worldwide.
- Across the 12 months ending September 2026, Mrs. Meyer’s Clean Day’s share of searches among dishwashing liquid brands worldwide peaked at 19.4% in August 2026 and was lowest at 14.8% in June 2026.

## How did search popularity change for hand soap brands worldwide in September 2026?

- Estimated monthly branded searches for Dial worldwide rose 21.8% over 12 measured months, from 165K to 201K in September 2026.
- Estimated monthly branded searches for Blueland worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.
- Estimated monthly branded searches for Aesop worldwide fell 17.7% over 12 measured months, from 1M to 823K in September 2026.

## How did search popularity change for room spray brands worldwide in September 2026?

- In September 2026, Neom rose from 9th to 7th among room spray brands worldwide.
- In September 2026, Ecoya fell from 7th to 9th among room spray brands worldwide.
- Estimated monthly branded searches for Molton Brown worldwide fell 32.8% over 12 measured months, from 201K to 135K in September 2026.
- Estimated monthly branded searches for Aesop worldwide fell 17.7% over 12 measured months, from 1M to 823K in September 2026.

## How did search popularity change for foaming hand wash brands worldwide in September 2026?

- Estimated monthly branded searches for Method worldwide rose 122.2% over 12 measured months, from 720 to 1.6K in September 2026.
- Estimated monthly branded searches for Dial worldwide rose 21.8% over 12 measured months, from 165K to 201K in September 2026.

## How did search popularity change for household cleaning brands worldwide in September 2026?

- In September 2026, Mr Clean overtook Barkeepers Friend and Dettol to become the leader among household cleaning brands worldwide, with 19.3% of the searches.
- In September 2026, Clorox gained share of searches among household cleaning brands worldwide, from 10.9% to 12.9%.
- In September 2026, Lysol lost share of searches among household cleaning brands worldwide, from 10.9% to 8.7%.
- In September 2026, Mrs. Meyer’s Clean Day lost share of searches among household cleaning brands worldwide, from 4% to 3.2%.
- Dettol’s share of searches among household cleaning brands worldwide has lost ground for 3 months in a row, from 17.7% to 15.8% in September 2026.
- Harpic’s share of searches among household cleaning brands worldwide has lost ground for 3 months in a row, from 11.9% to 10.6% in September 2026.

## How did search popularity change for dishwashing liquid brands worldwide in September 2026?

- In September 2026, Palmolive gained share of searches among dishwashing liquid brands worldwide, from 29% to 32%.
- In September 2026, Fairy gained share of searches among dishwashing liquid brands worldwide, from 5.8% to 6.4%.
- In September 2026, Seventh Generation gained share of searches among dishwashing liquid brands worldwide, from 5.8% to 6.4%.
- In September 2026, Dawn lost share of searches among dishwashing liquid brands worldwide, from 38.4% to 35.9%.
- In September 2026, Mrs. Meyer’s Clean Day lost share of searches among dishwashing liquid brands worldwide, from 19.4% to 17.5%.
- Estimated monthly branded searches for Ajax worldwide rose 80.6% over 12 measured months, from 720 to 1.3K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hand soap brands | 49.5K | 0.89% | 8 |
| Nov 2025 | Hand soap brands | 49.5K | 0.65% | 8 |
| Dec 2025 | Hand soap brands | 40.5K | 0.49% | 8 |
| Jan 2026 | Hand soap brands | 49.5K | 0.86% | 8 |
| Feb 2026 | Hand soap brands | 40.5K | 0.83% | 8 |
| Mar 2026 | Hand soap brands | 49.5K | 0.89% | 8 |
| Apr 2026 | Hand soap brands | 49.5K | 0.98% | 8 |
| May 2026 | Hand soap brands | 49.5K | 0.91% | 8 |
| Jun 2026 | Hand soap brands | 40.5K | 0.79% | 8 |
| Jul 2026 | Hand soap brands | 49.5K | 0.96% | 8 |
| Aug 2026 | Hand soap brands | 60.5K | 1.1% | 8 |
| Sep 2026 | Hand soap brands | 49.5K | 0.9% | 8 |
| Oct 2025 | Room spray brands | 49.5K | 1.7% | 5 |
| Nov 2025 | Room spray brands | 49.5K | 1.2% | 5 |
| Dec 2025 | Room spray brands | 40.5K | 0.92% | 6 |
| Jan 2026 | Room spray brands | 49.5K | 1.8% | 5 |
| Feb 2026 | Room spray brands | 40.5K | 1.8% | 5 |
| Mar 2026 | Room spray brands | 49.5K | 1.8% | 5 |
| Apr 2026 | Room spray brands | 49.5K | 2.1% | 5 |
| May 2026 | Room spray brands | 49.5K | 1.9% | 5 |
| Jun 2026 | Room spray brands | 40.5K | 1.7% | 6 |
| Jul 2026 | Room spray brands | 49.5K | 2% | 5 |
| Aug 2026 | Room spray brands | 60.5K | 2.3% | 5 |
| Sep 2026 | Room spray brands | 49.5K | 1.9% | 5 |
| Oct 2025 | Foaming hand wash brands | 49.5K | 2.3% | 5 |
| Nov 2025 | Foaming hand wash brands | 49.5K | 2.5% | 5 |
| Dec 2025 | Foaming hand wash brands | 40.5K | 2.2% | 5 |
| Jan 2026 | Foaming hand wash brands | 49.5K | 2.5% | 5 |
| Feb 2026 | Foaming hand wash brands | 40.5K | 2.3% | 5 |
| Mar 2026 | Foaming hand wash brands | 49.5K | 2.3% | 5 |
| Apr 2026 | Foaming hand wash brands | 49.5K | 2.6% | 5 |
| May 2026 | Foaming hand wash brands | 49.5K | 2.3% | 5 |
| Jun 2026 | Foaming hand wash brands | 40.5K | 2.1% | 5 |
| Jul 2026 | Foaming hand wash brands | 49.5K | 2.4% | 5 |
| Aug 2026 | Foaming hand wash brands | 60.5K | 2.6% | 5 |
| Sep 2026 | Foaming hand wash brands | 49.5K | 2.2% | 5 |
| Oct 2025 | Household cleaning brands | 49.5K | 3.1% | 8 |
| Nov 2025 | Household cleaning brands | 49.5K | 3.6% | 8 |
| Dec 2025 | Household cleaning brands | 40.5K | 3% | 9 |
| Jan 2026 | Household cleaning brands | 49.5K | 3.4% | 8 |
| Feb 2026 | Household cleaning brands | 40.5K | 3.1% | 9 |
| Mar 2026 | Household cleaning brands | 49.5K | 3.2% | 9 |
| Apr 2026 | Household cleaning brands | 49.5K | 3.4% | 9 |
| May 2026 | Household cleaning brands | 49.5K | 3.3% | 9 |
| Jun 2026 | Household cleaning brands | 40.5K | 2.9% | 9 |
| Jul 2026 | Household cleaning brands | 49.5K | 3.4% | 9 |
| Aug 2026 | Household cleaning brands | 60.5K | 4% | 8 |
| Sep 2026 | Household cleaning brands | 49.5K | 3.2% | 9 |
| Oct 2025 | Dishwashing liquid brands | 49.5K | 17.4% | 3 |
| Nov 2025 | Dishwashing liquid brands | 49.5K | 17.7% | 3 |
| Dec 2025 | Dishwashing liquid brands | 40.5K | 16% | 3 |
| Jan 2026 | Dishwashing liquid brands | 49.5K | 16% | 3 |
| Feb 2026 | Dishwashing liquid brands | 40.5K | 15.9% | 3 |
| Mar 2026 | Dishwashing liquid brands | 49.5K | 15.9% | 3 |
| Apr 2026 | Dishwashing liquid brands | 49.5K | 16.3% | 3 |
| May 2026 | Dishwashing liquid brands | 49.5K | 17.3% | 3 |
| Jun 2026 | Dishwashing liquid brands | 40.5K | 14.8% | 3 |
| Jul 2026 | Dishwashing liquid brands | 49.5K | 16.5% | 3 |
| Aug 2026 | Dishwashing liquid brands | 60.5K | 19.4% | 3 |
| Sep 2026 | Dishwashing liquid brands | 49.5K | 17.5% | 3 |

## How are Mrs. Meyer’s Clean Day’s branded searches counted?

Brandwave collects information about searches that people make online using Mrs. Meyer’s Clean Day’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “mrs meyer's”
- “mrs meyers”

## Which hand soap brands compete with Mrs. Meyer’s Clean Day?

- [Dove](/demand/global-en/brands/dove)
- [L'Occitane](/demand/global-en/brands/loccitane)
- [Aesop](/demand/global-en/brands/aesop)
- [Diptyque](/demand/global-en/brands/diptyque): Head-to-head: /demand/global-en/compare/diptyque-vs-mrs-meyers
- [Jo Malone](/demand/global-en/brands/jo-malone): Head-to-head: /demand/global-en/compare/jo-malone-vs-mrs-meyers
- [Dial](/demand/global-en/brands/dial): Head-to-head: /demand/global-en/compare/dial-vs-mrs-meyers
- [Blueland](/demand/global-en/brands/blueland): Head-to-head: /demand/global-en/compare/blueland-vs-mrs-meyers
- [Softsoap](/demand/global-en/brands/softsoap): Head-to-head: /demand/global-en/compare/mrs-meyers-vs-softsoap

## Who owns Mrs. Meyer’s Clean Day?

Mrs. Meyer’s Clean Day is owned by SC Johnson. Brandwave also tracks Sun Bum, owned by the same company, worldwide.

- [SC Johnson](/demand/global-en/companies/sc-johnson): Owns 2 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Mrs. Meyer’s Clean Day?

Mrs. Meyer’s Clean Day is owned by SC Johnson. Brandwave also tracks Sun Bum, owned by the same company, worldwide.

## Cite this page

Brandwave. "Mrs. Meyer’s Clean Day: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/mrs-meyers

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/mrs-meyers. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
