--- title: "Mr. Pen: search popularity worldwide" description: "Mr. Pen is a stationery brand known for highlighters and pens. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/mr-pen" publisher: "Brandwave" --- # Mr. Pen: search popularity worldwide Mr. Pen is a stationery brand known for highlighters and pens. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Mr. Pen - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among highlighter brands**: 0.66% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Highlighter brands | 5 | 0.66% | 2.4K | - [Highlighter brands](/demand/global-en/categories/highlighter-brands) ## Top highlighter brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Mr. Pen did not appear in any of the four answers. Too few answers listed options to rank the brands, so only mentions are counted. | Brand | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | | Sharpie | 1 of 3 | 0 of 1 | 1 of 4 | | Stabilo | 1 of 3 | 0 of 1 | 1 of 4 | | Zebra | 1 of 3 | 0 of 1 | 1 of 4 | | BIC | 1 of 3 | 0 of 1 | 1 of 4 | | Mr. Pen | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about highlighter brands - Asked ChatGPT "Which highlighter brand should I buy?": named none of the brands we track - Asked ChatGPT "What are the best highlighter brands?": named none of the brands we track - Asked ChatGPT "What's the best highlighter brand for school notes?": 1. Zebra, 2. Stabilo, 3. BIC, 4. Sharpie - Searched Google, AI Overview "best highlighters": named none of the brands we track Not named in any answer: Mr. Pen. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for Mr. Pen changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Mr. Pen worldwide fell from 2.9K to 2.4K. - Across the 12 months ending September 2026, Mr. Pen fell from 4th to 5th among highlighter brands worldwide. ## How did search popularity change for highlighter brands worldwide in September 2026? - In September 2026, Sharpie overtook Stabilo to become the leader among highlighter brands worldwide, with 45.2% of the searches. - In September 2026, Stabilo lost share of searches among highlighter brands worldwide, from 48.1% to 45.2%. - In September 2026, Zebra lost share of searches among highlighter brands worldwide, from 10.9% to 8.2%. - Estimated monthly branded searches for BIC worldwide rose 26.3% over 12 measured months, from 1.9K to 2.4K in September 2026. - Estimated monthly branded searches for Mr. Pen worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Highlighter brands | 2.9K | 0.81% | 4 | | Nov 2025 | Highlighter brands | 3.6K | 0.98% | 4 | | Dec 2025 | Highlighter brands | 3.6K | 0.98% | 4 | | Jan 2026 | Highlighter brands | 3.6K | 0.87% | 4 | | Feb 2026 | Highlighter brands | 2.4K | 0.72% | 4 | | Mar 2026 | Highlighter brands | 2.4K | 0.6% | 4 | | Apr 2026 | Highlighter brands | 2.4K | 0.74% | 4 | | May 2026 | Highlighter brands | 1.9K | 0.57% | 4 | | Jun 2026 | Highlighter brands | 1.9K | 0.69% | 4 | | Jul 2026 | Highlighter brands | 2.4K | 0.78% | 4 | | Aug 2026 | Highlighter brands | 2.9K | 0.69% | 5 | | Sep 2026 | Highlighter brands | 2.4K | 0.66% | 5 | ## How are Mr. Pen’s branded searches counted? Brandwave collects information about searches that people make online using Mr. Pen’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “mr pen highlighters” ## Which highlighter brands compete with Mr. Pen? - [Sharpie](/demand/global-en/brands/sharpie): Head-to-head: /demand/global-en/compare/mr-pen-vs-sharpie - [Stabilo](/demand/global-en/brands/stabilo): Head-to-head: /demand/global-en/compare/mr-pen-vs-stabilo - [Zebra](/demand/global-en/brands/zebra-pen): Head-to-head: /demand/global-en/compare/mr-pen-vs-zebra-pen - [BIC](/demand/global-en/brands/bic): Head-to-head: /demand/global-en/compare/bic-vs-mr-pen ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Mr. Pen: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/mr-pen This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/mr-pen. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.