--- title: "Mountainsmith: search popularity worldwide" description: "An American maker of packs and outdoor gear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/mountainsmith" publisher: "Brandwave" --- # Mountainsmith: search popularity worldwide An American maker of packs and outdoor gear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Mountainsmith - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among dog backpack brands**: 5% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Dog backpack brands | 5 | 5% | 4.4K | - [Dog backpack brands](/demand/global-en/categories/dog-backpack-brands) ## Top dog backpack brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Mountainsmith was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Mountainsmith is the fourth most recommended of the five. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Ruffwear | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | K9 Sport Sack | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Kurgo | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Mountainsmith | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Outward Hound | 5th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about dog backpack brands - Asked ChatGPT "Which dog backpack brand should I buy?": 1. K9 Sport Sack, 2. Ruffwear, 3. Kurgo - Asked ChatGPT "What are the best dog backpack brands?": 1. Ruffwear, 2. K9 Sport Sack, 3. Kurgo, 4. Outward Hound, 5. Mountainsmith - Asked ChatGPT "What's the best dog backpack brand for hiking with a dog?": 1. Ruffwear, 2. Kurgo, 3. Mountainsmith - Searched Google, AI Overview "dog hiking backpack": 1. Ruffwear, 2. Mountainsmith, 3. Kurgo, 4. K9 Sport Sack - Searched Google, AI Overview "dog pack for hiking": 1. Ruffwear, 2. Mountainsmith, 3. Kurgo, 4. K9 Sport Sack Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How has branded search demand for Mountainsmith changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Mountainsmith worldwide held steady at 4.4K. - Across the 12 months ending September 2026, Mountainsmith’s share of searches among dog backpack brands worldwide peaked at 5.2% in January 2026 and was lowest at 3.8% in November 2025. ## How did search popularity change for dog backpack brands worldwide in September 2026? - In September 2026, Outward Hound gained share of searches among dog backpack brands worldwide, from 7.6% to 9.2%. - In September 2026, Ruffwear lost share of searches among dog backpack brands worldwide, from 69.7% to 68.5%. - K9 Sport Sack’s share of searches among dog backpack brands worldwide has lost ground for 3 months in a row, from 13.7% to 11.2% in September 2026. - Estimated monthly branded searches for Kurgo worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Dog backpack brands | 4.4K | 4.9% | 5 | | Nov 2025 | Dog backpack brands | 4.4K | 3.8% | 5 | | Dec 2025 | Dog backpack brands | 4.4K | 3.9% | 5 | | Jan 2026 | Dog backpack brands | 5.4K | 5.2% | 5 | | Feb 2026 | Dog backpack brands | 4.4K | 5.2% | 5 | | Mar 2026 | Dog backpack brands | 5.4K | 5.2% | 5 | | Apr 2026 | Dog backpack brands | 4.4K | 4.2% | 5 | | May 2026 | Dog backpack brands | 5.4K | 5% | 5 | | Jun 2026 | Dog backpack brands | 4.4K | 4.1% | 5 | | Jul 2026 | Dog backpack brands | 5.4K | 5% | 5 | | Aug 2026 | Dog backpack brands | 5.4K | 5.1% | 5 | | Sep 2026 | Dog backpack brands | 4.4K | 5% | 5 | ## How are Mountainsmith’s branded searches counted? Brandwave collects information about searches that people make online using Mountainsmith’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “mountainsmith” ## Which dog backpack brands compete with Mountainsmith? - [Ruffwear](/demand/global-en/brands/ruffwear): Head-to-head: /demand/global-en/compare/mountainsmith-vs-ruffwear - [K9 Sport Sack](/demand/global-en/brands/k9-sport-sack): Head-to-head: /demand/global-en/compare/k9-sport-sack-vs-mountainsmith - [Outward Hound](/demand/global-en/brands/outward-hound): Head-to-head: /demand/global-en/compare/mountainsmith-vs-outward-hound - [Kurgo](/demand/global-en/brands/kurgo): Head-to-head: /demand/global-en/compare/kurgo-vs-mountainsmith ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Mountainsmith: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/mountainsmith This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/mountainsmith. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.