--- title: "Mother Earth: search popularity worldwide" description: "Mother Earth makes snack bars. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/mother-earth" publisher: "Brandwave" --- # Mother Earth: search popularity worldwide Mother Earth makes snack bars. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Mother Earth - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among snack bar brands**: 37.2% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Snack bar brands | 2 | 37.2% | 110K | | Nipple cream brands | 1 | 85.7% | 110K | - [Snack bar brands](/demand/global-en/categories/snack-bar-brands) - [Nipple cream brands](/demand/global-en/categories/nipple-cream-brands) ## How has branded search demand for Mother Earth changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Mother Earth worldwide fell from 135K to 110K. - Across the 12 months ending September 2026, Mother Earth’s estimated Share of Search among snack bar brands worldwide decreased from 43.9% to 37.2%. - Across the 12 months ending September 2026, Mother Earth’s estimated Share of Search among snack bar brands worldwide peaked at 51.9% in November 2025 and was lowest at 37.2% in September 2026. - Across the 12 months ending September 2026, Mother Earth fell from 1st to 2nd among snack bar brands worldwide. - Across the 12 months ending September 2026, Mother Earth’s estimated Share of Search among nipple cream brands worldwide peaked at 88% in December 2025 and was lowest at 83.5% in January 2026. ## How did search popularity change for snack bar brands worldwide in September 2026? - In September 2026, Clif Bar overtook Mother Earth to become the leader among snack bar brands worldwide, with 37.2% estimated Share of Search. - In September 2026, Nature Valley gained estimated Share of Search among snack bar brands worldwide, from 19.7% to 25%. - In September 2026, Mother Earth lost estimated Share of Search among snack bar brands worldwide, from 43.9% to 37.2%. - Estimated monthly branded searches for Carman's worldwide fell 23.9% over 12 measured months, from 2.2K to 1.7K in September 2026. ## How did search popularity change for nipple cream brands worldwide in September 2026? - In September 2026, Medela gained estimated Share of Search among nipple cream brands worldwide, from 2.3% to 2.8%. - Estimated monthly branded searches for Mother Earth worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026. - Estimated monthly branded searches for Lansinoh worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Snack bar brands | 135K | 43.9% | 1 | | Nov 2025 | Snack bar brands | 165K | 51.9% | 1 | | Dec 2025 | Snack bar brands | 135K | 49.8% | 1 | | Jan 2026 | Snack bar brands | 135K | 42% | 1 | | Feb 2026 | Snack bar brands | 135K | 46.9% | 1 | | Mar 2026 | Snack bar brands | 135K | 42% | 1 | | Apr 2026 | Snack bar brands | 135K | 43.9% | 1 | | May 2026 | Snack bar brands | 135K | 44% | 1 | | Jun 2026 | Snack bar brands | 110K | 39% | 2 | | Jul 2026 | Snack bar brands | 135K | 43.9% | 1 | | Aug 2026 | Snack bar brands | 135K | 43.9% | 1 | | Sep 2026 | Snack bar brands | 110K | 37.2% | 2 | | Oct 2025 | Nipple cream brands | 135K | 85.7% | 1 | | Nov 2025 | Nipple cream brands | 165K | 88% | 1 | | Dec 2025 | Nipple cream brands | 135K | 88% | 1 | | Jan 2026 | Nipple cream brands | 135K | 83.5% | 1 | | Feb 2026 | Nipple cream brands | 135K | 88% | 1 | | Mar 2026 | Nipple cream brands | 135K | 85.7% | 1 | | Apr 2026 | Nipple cream brands | 135K | 88% | 1 | | May 2026 | Nipple cream brands | 135K | 88% | 1 | | Jun 2026 | Nipple cream brands | 110K | 85.7% | 1 | | Jul 2026 | Nipple cream brands | 135K | 88% | 1 | | Aug 2026 | Nipple cream brands | 135K | 86.2% | 1 | | Sep 2026 | Nipple cream brands | 110K | 85.7% | 1 | ## How is Mother Earth measured? Brandwave collects information about searches that people make online using Mother Earth’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “mother earth” ## Which snack bar brands compete with Mother Earth? - [Clif Bar](/demand/global-en/brands/clif-bar): Head-to-head: /demand/global-en/compare/clif-bar-vs-mother-earth - [Nature Valley](/demand/global-en/brands/nature-valley): Head-to-head: /demand/global-en/compare/mother-earth-vs-nature-valley - [Carman's](/demand/global-en/brands/carmans): Head-to-head: /demand/global-en/compare/carmans-vs-mother-earth ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Mother Earth: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/mother-earth This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/mother-earth. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.