---
title: "Mori-Nu: search popularity worldwide"
description: "Mori-Nu is tofu brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/mori-nu"
publisher: "Brandwave"
---

# Mori-Nu: search popularity worldwide

Mori-Nu is tofu brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Mori-Nu
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among tofu brands**: 5.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Tofu brands | 3 | 5.7% | 10.5K |

- [Tofu brands](/demand/global-en/categories/tofu-brands)

## How has branded search demand for Mori-Nu changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Mori-Nu worldwide rose from 3.4K to 10.5K.
- Across the 11 months ending August 2026, Mori-Nu’s estimated Share of Search among tofu brands worldwide increased from 0.69% to 5.7%.
- Across the 11 months ending August 2026, Mori-Nu’s estimated Share of Search among tofu brands worldwide peaked at 9.9% in July 2026 and was lowest at 0.69% in October 2025.
- Across the 11 months ending August 2026, Mori-Nu rose from 5th to 3rd among tofu brands worldwide.

## How did search popularity change for tofu brands worldwide in August 2026?

- In August 2026, Clearspring overtook Mori-Nu to rank 2nd among tofu brands worldwide, at 12%.
- In August 2026, Cauldron gained estimated Share of Search among tofu brands worldwide, from 71.3% to 72.7%.
- In August 2026, Mori-Nu lost estimated Share of Search among tofu brands worldwide, from 9.9% to 5.7%.
- Estimated monthly branded searches for House Foods worldwide rose 22% over 11 measured months, from 8.2K to 10K in August 2026.
- Estimated monthly branded searches for Nasoya worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Tofu brands | 3.4K | 0.69% | 5 |
| Nov 2025 | Tofu brands | 4.1K | 2% | 5 |
| Dec 2025 | Tofu brands | 4.2K | 2.4% | 5 |
| Jan 2026 | Tofu brands | 5.1K | 2.8% | 5 |
| Feb 2026 | Tofu brands | 4.9K | 2.7% | 5 |
| Mar 2026 | Tofu brands | 6K | 3.3% | 5 |
| Apr 2026 | Tofu brands | 8.8K | 5.6% | 4 |
| May 2026 | Tofu brands | 12.8K | 6.8% | 3 |
| Jun 2026 | Tofu brands | 15.4K | 9.6% | 3 |
| Jul 2026 | Tofu brands | 18.8K | 9.9% | 2 |
| Aug 2026 | Tofu brands | 10.5K | 5.7% | 3 |
| Sep 2026 | Tofu brands | — | — | — |

## How is Mori-Nu measured?

Brandwave collects information about searches that people make online using Mori-Nu’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “mori nu”
- “mori nu tofu”

## Which tofu brands compete with Mori-Nu?

- [Cauldron](/demand/global-en/brands/cauldron): Head-to-head: /demand/global-en/compare/cauldron-vs-mori-nu
- [Clearspring](/demand/global-en/brands/clearspring): Head-to-head: /demand/global-en/compare/clearspring-vs-mori-nu
- [House Foods](/demand/global-en/brands/house-foods): Head-to-head: /demand/global-en/compare/house-foods-vs-mori-nu
- [Tofoo](/demand/global-en/brands/tofoo): Head-to-head: /demand/global-en/compare/mori-nu-vs-tofoo
- [Nasoya](/demand/global-en/brands/nasoya): Head-to-head: /demand/global-en/compare/mori-nu-vs-nasoya

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Mori-Nu: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/mori-nu

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/mori-nu. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.