---
title: "Mizuno: search popularity and Share of Search worldwide"
description: "Mizuno makes running shoes sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/mizuno"
publisher: "Brandwave"
---

# Mizuno: search popularity and Share of Search worldwide

Mizuno makes running shoes sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Mizuno
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among football boot brands**: 1.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Football boot brands | 5 | 1.9% | 1.2M |
| Netball shoe brands | 5 | 2.2% | 1.2M |
| Rugby boot brands | 4 | 2.4% | 1.2M |

- [Football boot brands](/demand/global-en/categories/football-boot-brands)
- [Netball shoe brands](/demand/global-en/categories/netball-shoe-brands)
- [Rugby boot brands](/demand/global-en/categories/rugby-boot-brands)

## How has branded search demand for Mizuno changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Mizuno worldwide held steady at 1.2M.
- Across the 11 months ending August 2026, Mizuno’s estimated Share of Search among football boot brands worldwide held steady, from 2.1% to 1.9%.
- Across the 11 months ending August 2026, Mizuno’s estimated Share of Search among netball shoe brands worldwide held steady, from 2.4% to 2.2%.
- Across the 11 months ending August 2026, Mizuno’s estimated Share of Search among rugby boot brands worldwide held steady, from 2.7% to 2.4%.

## How did search popularity change for football boot brands worldwide in August 2026?

- In August 2026, New Balance gained estimated Share of Search among football boot brands worldwide, from 18.4% to 21%.
- In August 2026, Puma gained estimated Share of Search among football boot brands worldwide, from 12.4% to 14.1%.
- In August 2026, Adidas lost estimated Share of Search among football boot brands worldwide, from 33.8% to 31.5%.
- In August 2026, Nike lost estimated Share of Search among football boot brands worldwide, from 33.8% to 31.5%.

## How did search popularity change for netball shoe brands worldwide in August 2026?

- In August 2026, ASICS gained estimated Share of Search among netball shoe brands worldwide, from 15.3% to 17.8%.
- In August 2026, Adidas lost estimated Share of Search among netball shoe brands worldwide, from 38.3% to 37%.
- In August 2026, Nike lost estimated Share of Search among netball shoe brands worldwide, from 38.3% to 37%.
- Estimated monthly branded searches for Under Armour worldwide fell 18.1% over 11 measured months, from 4.1M to 3.4M in August 2026.

## How did search popularity change for rugby boot brands worldwide in August 2026?

- In August 2026, ASICS gained estimated Share of Search among rugby boot brands worldwide, from 16.3% to 18.9%.
- In August 2026, Adidas lost estimated Share of Search among rugby boot brands worldwide, from 40.8% to 39.3%.
- In August 2026, Nike lost estimated Share of Search among rugby boot brands worldwide, from 40.8% to 39.3%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Football boot brands | 1.2M | 2.1% | 5 |
| Nov 2025 | Football boot brands | 1.2M | 1.5% | 5 |
| Dec 2025 | Football boot brands | 1.2M | 1.8% | 5 |
| Jan 2026 | Football boot brands | 1.2M | 2% | 5 |
| Feb 2026 | Football boot brands | 1M | 1.8% | 5 |
| Mar 2026 | Football boot brands | 1.2M | 1.8% | 5 |
| Apr 2026 | Football boot brands | 1M | 1.6% | 5 |
| May 2026 | Football boot brands | 1.2M | 1.8% | 5 |
| Jun 2026 | Football boot brands | 1M | 1.7% | 5 |
| Jul 2026 | Football boot brands | 1M | 1.7% | 5 |
| Aug 2026 | Football boot brands | 1.2M | 1.9% | 5 |
| Sep 2026 | Football boot brands | — | — | — |
| Oct 2025 | Netball shoe brands | 1.2M | 2.4% | 5 |
| Nov 2025 | Netball shoe brands | 1.2M | 1.8% | 5 |
| Dec 2025 | Netball shoe brands | 1.2M | 2.1% | 5 |
| Jan 2026 | Netball shoe brands | 1.2M | 2.2% | 5 |
| Feb 2026 | Netball shoe brands | 1M | 2.1% | 5 |
| Mar 2026 | Netball shoe brands | 1.2M | 2.1% | 5 |
| Apr 2026 | Netball shoe brands | 1M | 2% | 5 |
| May 2026 | Netball shoe brands | 1.2M | 2.3% | 5 |
| Jun 2026 | Netball shoe brands | 1M | 1.9% | 5 |
| Jul 2026 | Netball shoe brands | 1M | 1.9% | 5 |
| Aug 2026 | Netball shoe brands | 1.2M | 2.2% | 5 |
| Sep 2026 | Netball shoe brands | — | — | — |
| Oct 2025 | Rugby boot brands | 1.2M | 2.7% | 4 |
| Nov 2025 | Rugby boot brands | 1.2M | 1.9% | 4 |
| Dec 2025 | Rugby boot brands | 1.2M | 2.2% | 4 |
| Jan 2026 | Rugby boot brands | 1.2M | 2.4% | 4 |
| Feb 2026 | Rugby boot brands | 1M | 2.2% | 4 |
| Mar 2026 | Rugby boot brands | 1.2M | 2.2% | 4 |
| Apr 2026 | Rugby boot brands | 1M | 2.2% | 4 |
| May 2026 | Rugby boot brands | 1.2M | 2.4% | 4 |
| Jun 2026 | Rugby boot brands | 1M | 2% | 4 |
| Jul 2026 | Rugby boot brands | 1M | 2% | 4 |
| Aug 2026 | Rugby boot brands | 1.2M | 2.4% | 4 |
| Sep 2026 | Rugby boot brands | — | — | — |

## How is Mizuno measured?

Brandwave collects information about searches that people make online using Mizuno’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “mizuno”

## Which football boot brands compete with Mizuno?

- [Adidas](/demand/global-en/brands/adidas): Head-to-head: /demand/global-en/compare/adidas-vs-mizuno
- [Nike](/demand/global-en/brands/nike): Head-to-head: /demand/global-en/compare/mizuno-vs-nike
- [New Balance](/demand/global-en/brands/new-balance): Head-to-head: /demand/global-en/compare/mizuno-vs-new-balance
- [Puma](/demand/global-en/brands/puma): Head-to-head: /demand/global-en/compare/mizuno-vs-puma

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Mizuno: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/mizuno

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/mizuno. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
