--- title: "Miracle-Gro: search popularity worldwide" description: "Miracle-Gro is a plant food brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/miracle-gro" publisher: "Brandwave" --- # Miracle-Gro: search popularity worldwide Miracle-Gro is a plant food brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Miracle-Gro - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among garden mulch brands**: 4% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Garden mulch brands | 3 | 4% | 40.5K | | Fertiliser brands | 3 | 8.2% | 40.5K | | Lawn fertiliser brands | 2 | 12.2% | 40.5K | | Plant food brands | 1 | 35.9% | 40.5K | | Lawn seed brands | 1 | 47.5% | 40.5K | - [Garden mulch brands](/demand/global-en/categories/garden-mulch-brands) - [Fertiliser brands](/demand/global-en/categories/fertiliser-brands) - [Lawn fertiliser brands](/demand/global-en/categories/lawn-fertiliser-brands) - [Plant food brands](/demand/global-en/categories/plant-food-brands) - [Lawn seed brands](/demand/global-en/categories/lawn-seed-brands) ## How has branded search demand for Miracle-Gro changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Miracle-Gro worldwide rose from 27.1K to 40.5K. - Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among garden mulch brands worldwide increased from 3.3% to 4%. - Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among garden mulch brands worldwide peaked at 9.9% in May 2026 and was lowest at 2.2% in December 2025. - Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among fertiliser brands worldwide increased from 4.7% to 8.2%. - Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among fertiliser brands worldwide peaked at 14% in June 2026 and was lowest at 3.4% in December 2025. - Across the 11 months ending August 2026, Miracle-Gro rose from 4th to 3rd among fertiliser brands worldwide. - Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among lawn fertiliser brands worldwide increased from 6% to 12.2%. - Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among lawn fertiliser brands worldwide peaked at 20.7% in June 2026 and was lowest at 5.9% in December 2025. - Across the 11 months ending August 2026, Miracle-Gro rose from 3rd to 2nd among lawn fertiliser brands worldwide. - Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among plant food brands worldwide increased from 25.7% to 35.9%. - Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among plant food brands worldwide peaked at 51% in June 2026 and was lowest at 24.3% in January 2026. - Across the 11 months ending August 2026, Miracle-Gro rose from 2nd to 1st among plant food brands worldwide. - Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among lawn seed brands worldwide increased from 36.5% to 47.5%. - Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among lawn seed brands worldwide peaked at 63.6% in June 2026 and was lowest at 34.7% in November 2025. ## How did search popularity change for garden mulch brands worldwide in August 2026? - In August 2026, Evergreen gained estimated Share of Search among garden mulch brands worldwide, from 76.5% to 81.3%. - In August 2026, Miracle-Gro lost estimated Share of Search among garden mulch brands worldwide, from 6.9% to 4%. - In August 2026, Westland lost estimated Share of Search among garden mulch brands worldwide, from 15.3% to 13.3%. - Estimated monthly branded searches for Levington worldwide rose 24.1% over 11 measured months, from 2.9K to 3.6K in August 2026. - Estimated monthly branded searches for Scotts worldwide rose 23.1% over 11 measured months, from 1.3K to 1.6K in August 2026. ## How did search popularity change for fertiliser brands worldwide in August 2026? - In August 2026, Nutrien gained estimated Share of Search among fertiliser brands worldwide, from 5.5% to 8.2%. - In August 2026, Miracle-Gro lost estimated Share of Search among fertiliser brands worldwide, from 10.1% to 8.2%. - In August 2026, ICL lost estimated Share of Search among fertiliser brands worldwide, from 61.5% to 61%. - Estimated monthly branded searches for Scotts worldwide rose 23.1% over 11 measured months, from 1.3K to 1.6K in August 2026. - Estimated monthly branded searches for Yara worldwide fell 44.4% over 11 measured months, from 90 to 50 in August 2026. - Estimated monthly branded searches for Haifa worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026. ## How did search popularity change for lawn fertiliser brands worldwide in August 2026? - In August 2026, Daltons gained estimated Share of Search among lawn fertiliser brands worldwide, from 68.1% to 74.1%. - In August 2026, Miracle-Gro lost estimated Share of Search among lawn fertiliser brands worldwide, from 16.8% to 12.2%. - In August 2026, Yates lost estimated Share of Search among lawn fertiliser brands worldwide, from 13.7% to 12.2%. - Estimated monthly branded searches for Scotts Brewing Co worldwide fell 30.1% over 11 measured months, from 4K to 2.8K in August 2026. - Estimated monthly branded searches for Tui worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026. ## How did search popularity change for plant food brands worldwide in August 2026? - In August 2026, Osmocote gained estimated Share of Search among plant food brands worldwide, from 19.1% to 24%. - In August 2026, Yates gained estimated Share of Search among plant food brands worldwide, from 34.9% to 35.9%. - In August 2026, Miracle-Gro lost estimated Share of Search among plant food brands worldwide, from 42.6% to 35.9%. - Thrive Pilates’ estimated Share of Search among plant food brands worldwide has gained ground for 3 months in a row, from 1.3% to 2.1% in August 2026. - Tui’s estimated Share of Search among plant food brands worldwide has gained ground for 3 months in a row, from 1.3% to 2.1% in August 2026. ## How did search popularity change for lawn seed brands worldwide in August 2026? - In August 2026, Green Velvet gained estimated Share of Search among lawn seed brands worldwide, from 15.4% to 21.4%. - In August 2026, Barenbrug gained estimated Share of Search among lawn seed brands worldwide, from 10.2% to 14.2%. - In August 2026, Jonathan Green gained estimated Share of Search among lawn seed brands worldwide, from 7% to 9.8%. - In August 2026, Pennington gained estimated Share of Search among lawn seed brands worldwide, from 3.7% to 5.2%. - In August 2026, Scotts gained estimated Share of Search among lawn seed brands worldwide, from 1.3% to 1.9%. - In August 2026, Miracle-Gro lost estimated Share of Search among lawn seed brands worldwide, from 62.4% to 47.5%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Garden mulch brands | 27.1K | 3.3% | 3 | | Nov 2025 | Garden mulch brands | 22.2K | 2.7% | 3 | | Dec 2025 | Garden mulch brands | 18.1K | 2.2% | 3 | | Jan 2026 | Garden mulch brands | 22.2K | 2.7% | 3 | | Feb 2026 | Garden mulch brands | 27.1K | 3.9% | 3 | | Mar 2026 | Garden mulch brands | 49.5K | 5.7% | 3 | | Apr 2026 | Garden mulch brands | 74K | 8.5% | 3 | | May 2026 | Garden mulch brands | 90.5K | 9.9% | 3 | | Jun 2026 | Garden mulch brands | 74K | 8.3% | 3 | | Jul 2026 | Garden mulch brands | 60.5K | 6.9% | 3 | | Aug 2026 | Garden mulch brands | 40.5K | 4% | 3 | | Sep 2026 | Garden mulch brands | — | — | — | | Oct 2025 | Fertiliser brands | 27.1K | 4.7% | 4 | | Nov 2025 | Fertiliser brands | 22.2K | 4.6% | 4 | | Dec 2025 | Fertiliser brands | 18.1K | 3.4% | 4 | | Jan 2026 | Fertiliser brands | 22.2K | 4% | 4 | | Feb 2026 | Fertiliser brands | 27.1K | 5.1% | 4 | | Mar 2026 | Fertiliser brands | 49.5K | 5.3% | 4 | | Apr 2026 | Fertiliser brands | 74K | 10.6% | 3 | | May 2026 | Fertiliser brands | 90.5K | 13.1% | 3 | | Jun 2026 | Fertiliser brands | 74K | 14% | 3 | | Jul 2026 | Fertiliser brands | 60.5K | 10.1% | 3 | | Aug 2026 | Fertiliser brands | 40.5K | 8.2% | 3 | | Sep 2026 | Fertiliser brands | — | — | — | | Oct 2025 | Lawn fertiliser brands | 27.1K | 6% | 3 | | Nov 2025 | Lawn fertiliser brands | 22.2K | 6% | 3 | | Dec 2025 | Lawn fertiliser brands | 18.1K | 5.9% | 3 | | Jan 2026 | Lawn fertiliser brands | 22.2K | 6% | 3 | | Feb 2026 | Lawn fertiliser brands | 27.1K | 7.3% | 3 | | Mar 2026 | Lawn fertiliser brands | 49.5K | 12.7% | 2 | | Apr 2026 | Lawn fertiliser brands | 74K | 17.5% | 2 | | May 2026 | Lawn fertiliser brands | 90.5K | 20.6% | 2 | | Jun 2026 | Lawn fertiliser brands | 74K | 20.7% | 2 | | Jul 2026 | Lawn fertiliser brands | 60.5K | 16.8% | 2 | | Aug 2026 | Lawn fertiliser brands | 40.5K | 12.2% | 2 | | Sep 2026 | Lawn fertiliser brands | — | — | — | | Oct 2025 | Plant food brands | 27.1K | 25.7% | 2 | | Nov 2025 | Plant food brands | 22.2K | 25.8% | 2 | | Dec 2025 | Plant food brands | 18.1K | 25% | 2 | | Jan 2026 | Plant food brands | 22.2K | 24.3% | 2 | | Feb 2026 | Plant food brands | 27.1K | 30.9% | 2 | | Mar 2026 | Plant food brands | 49.5K | 38.4% | 1 | | Apr 2026 | Plant food brands | 74K | 43.7% | 1 | | May 2026 | Plant food brands | 90.5K | 48.8% | 1 | | Jun 2026 | Plant food brands | 74K | 51% | 1 | | Jul 2026 | Plant food brands | 60.5K | 42.6% | 1 | | Aug 2026 | Plant food brands | 40.5K | 35.9% | 1 | | Sep 2026 | Plant food brands | — | — | — | | Oct 2025 | Lawn seed brands | 27.1K | 36.5% | 1 | | Nov 2025 | Lawn seed brands | 22.2K | 34.7% | 2 | | Dec 2025 | Lawn seed brands | 18.1K | 35.6% | 2 | | Jan 2026 | Lawn seed brands | 22.2K | 44.7% | 1 | | Feb 2026 | Lawn seed brands | 27.1K | 48.3% | 1 | | Mar 2026 | Lawn seed brands | 49.5K | 47% | 1 | | Apr 2026 | Lawn seed brands | 74K | 53.3% | 1 | | May 2026 | Lawn seed brands | 90.5K | 62.7% | 1 | | Jun 2026 | Lawn seed brands | 74K | 63.6% | 1 | | Jul 2026 | Lawn seed brands | 60.5K | 62.4% | 1 | | Aug 2026 | Lawn seed brands | 40.5K | 47.5% | 1 | | Sep 2026 | Lawn seed brands | — | — | — | ## How is Miracle-Gro measured? Brandwave collects information about searches that people make online using Miracle-Gro’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “miracle-gro” ## Which garden mulch brands compete with Miracle-Gro? - [Evergreen](/demand/global-en/brands/evergreen): Head-to-head: /demand/global-en/compare/evergreen-vs-miracle-gro - [Westland](/demand/global-en/brands/westland): Head-to-head: /demand/global-en/compare/miracle-gro-vs-westland - [Boughton](/demand/global-en/brands/boughton): Head-to-head: /demand/global-en/compare/boughton-vs-miracle-gro - [Levington](/demand/global-en/brands/levington): Head-to-head: /demand/global-en/compare/levington-vs-miracle-gro - [Scotts](/demand/global-en/brands/scotts): Head-to-head: /demand/global-en/compare/miracle-gro-vs-scotts ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Miracle-Gro: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/miracle-gro This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/miracle-gro. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.