--- title: "Mio: search popularity and Share of Search worldwide" description: "Mio is body care brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/mio" publisher: "Brandwave" --- # Mio: search popularity and Share of Search worldwide Mio is body care brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Mio - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among bath bombs**: <0.01% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Bath bombs | 4 | <0.01% | 210 | | Body brush brands | 6 | 0.02% | 210 | | Body scrub | 6 | 0.03% | 210 | - [Bath bombs](/demand/global-en/categories/bath-bombs) - [Body brush brands](/demand/global-en/categories/body-brush-brands) - [Body scrub](/demand/global-en/categories/body-scrub) ## How has branded search demand for Mio changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Mio worldwide fell from 320 to 210. - Across the 11 months ending August 2026, Mio’s estimated Share of Search among bath bombs worldwide held steady at <0.01%. - Across the 11 months ending August 2026, Mio’s estimated Share of Search among body brush brands worldwide held steady, from 0.03% to 0.02%. - Across the 11 months ending August 2026, Mio’s estimated Share of Search among body scrub worldwide held steady, from 0.09% to 0.03%. ## How did search popularity change for bath bombs worldwide in August 2026? - In August 2026, Bath & Body Works gained estimated Share of Search among bath bombs worldwide, from 80.3% to 83.3%. - In August 2026, Lush lost estimated Share of Search among bath bombs worldwide, from 19.6% to 16.6%. - Estimated monthly branded searches for Bomb Cosmetics worldwide fell 55.6% over 11 measured months, from 8.1K to 3.6K in August 2026. - Estimated monthly branded searches for Mio worldwide fell 34.4% over 11 measured months, from 320 to 210 in August 2026. ## How did search popularity change for body brush brands worldwide in August 2026? - In August 2026, Body Shop gained estimated Share of Search among body brush brands worldwide, from 68.7% to 72.8%. - In August 2026, Elemis lost estimated Share of Search among body brush brands worldwide, from 13.7% to 11.9%. - In August 2026, Hydrea lost estimated Share of Search among body brush brands worldwide, from 13.7% to 11.9%. - Estimated monthly branded searches for Riffi worldwide rose 24.1% over 11 measured months, from 2.9K to 3.6K in August 2026. - Estimated monthly branded searches for Mio worldwide fell 34.4% over 11 measured months, from 320 to 210 in August 2026. - Estimated monthly branded searches for EcoTools worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026. ## How did search popularity change for body scrub worldwide in August 2026? - In August 2026, St. Ives gained estimated Share of Search among body scrub worldwide, from 87.5% to 89.5%. - In August 2026, Soap & Glory lost estimated Share of Search among body scrub worldwide, from 6.4% to 5.4%. - In August 2026, Tree Hut lost estimated Share of Search among body scrub worldwide, from 5.3% to 4.4%. - In August 2026, Dove rose from 6th to 5th among body scrub worldwide. - In August 2026, Mio fell from 5th to 6th among body scrub worldwide. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Bath bombs | 320 | <0.01% | 4 | | Nov 2025 | Bath bombs | 260 | <0.01% | 4 | | Dec 2025 | Bath bombs | 260 | <0.01% | 4 | | Jan 2026 | Bath bombs | 320 | <0.01% | 4 | | Feb 2026 | Bath bombs | 210 | <0.01% | 4 | | Mar 2026 | Bath bombs | 320 | <0.01% | 4 | | Apr 2026 | Bath bombs | 260 | <0.01% | 4 | | May 2026 | Bath bombs | 210 | <0.01% | 4 | | Jun 2026 | Bath bombs | 210 | <0.01% | 4 | | Jul 2026 | Bath bombs | 210 | <0.01% | 4 | | Aug 2026 | Bath bombs | 210 | <0.01% | 4 | | Sep 2026 | Bath bombs | — | — | — | | Oct 2025 | Body brush brands | 320 | 0.03% | 6 | | Nov 2025 | Body brush brands | 260 | 0.02% | 6 | | Dec 2025 | Body brush brands | 260 | 0.02% | 6 | | Jan 2026 | Body brush brands | 320 | 0.03% | 6 | | Feb 2026 | Body brush brands | 210 | 0.02% | 6 | | Mar 2026 | Body brush brands | 320 | 0.03% | 6 | | Apr 2026 | Body brush brands | 260 | 0.03% | 6 | | May 2026 | Body brush brands | 210 | 0.02% | 6 | | Jun 2026 | Body brush brands | 210 | 0.03% | 6 | | Jul 2026 | Body brush brands | 210 | 0.03% | 6 | | Aug 2026 | Body brush brands | 210 | 0.02% | 6 | | Sep 2026 | Body brush brands | — | — | — | | Oct 2025 | Body scrub | 320 | 0.09% | 6 | | Nov 2025 | Body scrub | 260 | 0.07% | 6 | | Dec 2025 | Body scrub | 260 | 0.07% | 6 | | Jan 2026 | Body scrub | 320 | 0.1% | 6 | | Feb 2026 | Body scrub | 210 | 0.08% | 6 | | Mar 2026 | Body scrub | 320 | 0.09% | 5 | | Apr 2026 | Body scrub | 260 | 0.07% | 5 | | May 2026 | Body scrub | 210 | 0.04% | 6 | | Jun 2026 | Body scrub | 210 | 0.05% | 6 | | Jul 2026 | Body scrub | 210 | 0.04% | 5 | | Aug 2026 | Body scrub | 210 | 0.03% | 6 | | Sep 2026 | Body scrub | — | — | — | ## How is Mio measured? Brandwave collects information about searches that people make online using Mio’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “mio skincare” ## Which bath bombs compete with Mio? - [Bath & Body Works](/demand/global-en/brands/bath-body-works): Head-to-head: /demand/global-en/compare/bath-body-works-vs-mio - [Lush](/demand/global-en/brands/lush): Head-to-head: /demand/global-en/compare/lush-vs-mio - [Bomb Cosmetics](/demand/global-en/brands/bomb-cosmetics): Head-to-head: /demand/global-en/compare/bomb-cosmetics-vs-mio - [Life of Luxury](/demand/global-en/brands/life-of-luxury) - [Rose Beauty](/demand/global-en/brands/rose-beauty) ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Mio: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/mio This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/mio. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.