--- title: "Meta AI: search popularity and Share of Search worldwide" description: "Meta's AI assistant, available in its own app and inside WhatsApp, Instagram, Facebook, and Messenger. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/meta-ai" publisher: "Brandwave" --- # Meta AI: search popularity and Share of Search worldwide Meta's AI assistant, available in its own app and inside WhatsApp, Instagram, Facebook, and Messenger. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Meta AI - **Owned by**: Meta - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among AI chat assistants**: 0.22% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | AI chat assistants | 8 | 0.22% | 5.4M | - [AI chat assistants](/demand/global-en/categories/ai-chat-assistants) ## How has branded search demand for Meta AI changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Meta AI worldwide held steady, from 5.2M to 5.4M. - Across the 11 months ending August 2026, Meta AI’s estimated Share of Search among AI chat assistants worldwide held steady at 0.22%. ## How did search popularity change for AI chat assistants worldwide in August 2026? - In August 2026, Grok rose from 6th to 5th among AI chat assistants worldwide. - In August 2026, DeepSeek fell from 5th to 6th among AI chat assistants worldwide. - Estimated monthly branded searches for Claude worldwide rose 569.2% over 11 measured months, from 15.9M to 107M in August 2026. - Estimated monthly branded searches for Perplexity worldwide fell 70.5% over 11 measured months, from 37.8M to 11.1M in August 2026. - Estimated monthly branded searches for Microsoft Copilot worldwide fell 31.4% over 11 measured months, from 38.2M to 26.2M in August 2026. - Estimated monthly branded searches for Mistral Le Chat worldwide fell 27.1% over 11 measured months, from 297K to 217K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | AI chat assistants | 5.2M | 0.22% | 8 | | Nov 2025 | AI chat assistants | 6.4M | 0.29% | 8 | | Dec 2025 | AI chat assistants | 5.3M | 0.24% | 8 | | Jan 2026 | AI chat assistants | 6.4M | 0.29% | 8 | | Feb 2026 | AI chat assistants | 5.2M | 0.24% | 8 | | Mar 2026 | AI chat assistants | 5.3M | 0.21% | 8 | | Apr 2026 | AI chat assistants | 6.4M | 0.25% | 8 | | May 2026 | AI chat assistants | 6.5M | 0.22% | 8 | | Jun 2026 | AI chat assistants | 6.7M | 0.26% | 8 | | Jul 2026 | AI chat assistants | 5.5M | 0.22% | 8 | | Aug 2026 | AI chat assistants | 5.4M | 0.22% | 8 | | Sep 2026 | AI chat assistants | — | — | — | ## How is Meta AI measured? Brandwave collects information about searches that people make online using Meta AI’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “ai meta” - “facebook meta ai” - “Meta AI” - “meta ai app” - “meta ai assistant” - “meta ai chat” - “meta ai chatbot” - “meta ai com” - “meta ai facebook” - “meta ai free” - “meta ai image generator” - “meta ai images” - “meta ai instagram” - “meta ai video” - “meta ai video generator” - “meta ai whatsapp” - “meta.ai” - “whatsapp meta ai” ## Which AI chat assistants compete with Meta AI? - [ChatGPT](/demand/global-en/brands/chatgpt) - [Google Gemini](/demand/global-en/brands/google-gemini) - [Claude](/demand/global-en/brands/claude) - [Microsoft Copilot](/demand/global-en/brands/microsoft-copilot): Head-to-head: /demand/global-en/compare/meta-ai-vs-microsoft-copilot - [Grok](/demand/global-en/brands/grok): Head-to-head: /demand/global-en/compare/grok-vs-meta-ai - [DeepSeek](/demand/global-en/brands/deepseek): Head-to-head: /demand/global-en/compare/deepseek-vs-meta-ai - [Perplexity](/demand/global-en/brands/perplexity): Head-to-head: /demand/global-en/compare/meta-ai-vs-perplexity - [Mistral Le Chat](/demand/global-en/brands/mistral-le-chat): Head-to-head: /demand/global-en/compare/meta-ai-vs-mistral-le-chat ## Who owns Meta AI? Meta AI is owned by Meta. Brandwave does not track any other brands owned by Meta. - [Meta](/demand/global-en/companies/meta): Owns 9 tracked brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Meta AI? Meta AI is owned by Meta. Brandwave does not track any other brands owned by Meta. ## Cite this page Brandwave. "Meta AI: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/meta-ai This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/meta-ai. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.