--- title: "Mermaid: search popularity worldwide" description: "Mermaid turns text into flowcharts, sequence diagrams and other charts. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/mermaid" publisher: "Brandwave" --- # Mermaid: search popularity worldwide Mermaid turns text into flowcharts, sequence diagrams and other charts. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Mermaid - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among diagramming software**: 0.91% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Diagramming software | 7 | 0.91% | 55.3K | - [Diagramming software](/demand/global-en/categories/diagramming-software) ## Top diagramming software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Mermaid was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Mermaid is the fourth most recommended of the ten. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | draw.io | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Lucidchart | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Miro | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Mermaid | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Whimsical | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Excalidraw | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Microsoft Visio | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | SmartDraw | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | Creately | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Gliffy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about diagramming software - Asked ChatGPT "Which diagramming tool should I use?": 1. draw.io, 2. Lucidchart, 3. Mermaid, 4. Excalidraw, 5. Miro - Asked ChatGPT "What are the best diagramming tools?": 1. draw.io, 2. Lucidchart, 3. Miro, 4. Mermaid, 5. Microsoft Visio, 6. Excalidraw, 7. Whimsical - Asked ChatGPT "What's the best diagramming tool for flowcharts?": 1. Lucidchart, 2. draw.io, 3. Whimsical, 4. Miro, 5. Mermaid - Searched Google, AI Overview "diagramming software": 1. draw.io, 2. Lucidchart, 3. Miro, 4. Excalidraw - Searched Google, AI Overview "flowchart software": 1. draw.io, 2. Lucidchart, 3. Miro, 4. Whimsical, 5. Microsoft Visio, 6. SmartDraw Not named in any answer: Creately and Gliffy. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How has branded search demand for Mermaid changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Mermaid worldwide fell from 107K to 55.3K. - Across the 12 months ending September 2026, Mermaid’s share of searches among diagramming software worldwide decreased from 1.6% to 0.91%. - Across the 12 months ending September 2026, Mermaid’s share of searches among diagramming software worldwide peaked at 2.2% in January 2026 and was lowest at 0.91% in September 2026. ## How did search popularity change for diagramming software worldwide in September 2026? - In September 2026, draw.io gained share of searches among diagramming software worldwide, from 35.5% to 37.6%. - In September 2026, Miro gained share of searches among diagramming software worldwide, from 28.2% to 30%. - In September 2026, Excalidraw lost share of searches among diagramming software worldwide, from 15.6% to 13.5%. - In September 2026, Microsoft Visio lost share of searches among diagramming software worldwide, from 7.9% to 6.8%. - Mermaid’s share of searches among diagramming software worldwide has lost ground for 3 months in a row, from 1.6% to 0.91% in September 2026. - Estimated monthly branded searches for Creately worldwide fell 55.1% over 12 measured months, from 40.8K to 18.3K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Diagramming software | 107K | 1.6% | 7 | | Nov 2025 | Diagramming software | 115K | 1.9% | 6 | | Dec 2025 | Diagramming software | 93.6K | 1.9% | 6 | | Jan 2026 | Diagramming software | 115K | 2.2% | 6 | | Feb 2026 | Diagramming software | 110K | 2.1% | 7 | | Mar 2026 | Diagramming software | 90K | 1.4% | 7 | | Apr 2026 | Diagramming software | 90K | 1.5% | 7 | | May 2026 | Diagramming software | 82.6K | 1.5% | 6 | | Jun 2026 | Diagramming software | 81K | 1.6% | 6 | | Jul 2026 | Diagramming software | 60.2K | 1.4% | 7 | | Aug 2026 | Diagramming software | 55.3K | 1.3% | 7 | | Sep 2026 | Diagramming software | 55.3K | 0.91% | 7 | ## How are Mermaid’s branded searches counted? Brandwave collects information about searches that people make online using Mermaid’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “mermaid chart” - “mermaid js” ## Which diagramming software compete with Mermaid? - [draw.io](/demand/global-en/brands/draw-io) - [Miro](/demand/global-en/brands/miro) - [Excalidraw](/demand/global-en/brands/excalidraw) - [Lucidchart](/demand/global-en/brands/lucidchart): Head-to-head: /demand/global-en/compare/lucidchart-vs-mermaid - [Microsoft Visio](/demand/global-en/brands/microsoft-visio): Head-to-head: /demand/global-en/compare/mermaid-vs-microsoft-visio - [SmartDraw](/demand/global-en/brands/smartdraw): Head-to-head: /demand/global-en/compare/mermaid-vs-smartdraw - [Creately](/demand/global-en/brands/creately): Head-to-head: /demand/global-en/compare/creately-vs-mermaid - [Gliffy](/demand/global-en/brands/gliffy): Head-to-head: /demand/global-en/compare/gliffy-vs-mermaid - [Whimsical](/demand/global-en/brands/whimsical) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Mermaid: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/mermaid This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/mermaid. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.