---
title: "Meltwater: search popularity and Share of Search worldwide"
description: "Meltwater is a social listening platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/meltwater"
publisher: "Brandwave"
---

# Meltwater: search popularity and Share of Search worldwide

Meltwater is a social listening platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Meltwater
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among social listening platforms**: 0.43%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Social listening platforms | 5 | 0.43% | 310 |

- [Social listening platforms](/demand/global-en/categories/social-listening-platforms)

## How has branded search demand for Meltwater changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Meltwater worldwide held steady, from 300 to 310.
- Across the 11 months ending August 2026, Meltwater’s estimated Share of Search among social listening platforms worldwide held steady, from 0.27% to 0.43%.

## How did search popularity change for social listening platforms worldwide in August 2026?

- Awario’s estimated Share of Search among social listening platforms worldwide has gained ground for 3 months in a row, from 2.8% to 3.4% in August 2026.
- Mention’s estimated Share of Search among social listening platforms worldwide has lost ground for 3 months in a row, from 2.2% to 1.1% in August 2026.
- Estimated monthly branded searches for Brandwatch worldwide fell 33.2% over 11 measured months, from 61.2K to 40.9K in August 2026.
- Estimated monthly branded searches for Brand24 worldwide fell 33% over 11 measured months, from 40.6K to 27.2K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Social listening platforms | 300 | 0.27% | 5 |
| Nov 2025 | Social listening platforms | 290 | 0.27% | 5 |
| Dec 2025 | Social listening platforms | 240 | 0.27% | 5 |
| Jan 2026 | Social listening platforms | 370 | 0.41% | 5 |
| Feb 2026 | Social listening platforms | 360 | 0.4% | 5 |
| Mar 2026 | Social listening platforms | 430 | 0.4% | 5 |
| Apr 2026 | Social listening platforms | 350 | 0.39% | 5 |
| May 2026 | Social listening platforms | 460 | 0.52% | 5 |
| Jun 2026 | Social listening platforms | 370 | 0.42% | 5 |
| Jul 2026 | Social listening platforms | 370 | 0.51% | 5 |
| Aug 2026 | Social listening platforms | 310 | 0.43% | 5 |
| Sep 2026 | Social listening platforms | — | — | — |

## How is Meltwater measured?

Brandwave collects information about searches that people make online using Meltwater’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “meltwater media intelligence”
- “meltwater social listening”

## Which social listening platforms compete with Meltwater?

- [Brandwatch](/demand/global-en/brands/brandwatch): Head-to-head: /demand/global-en/compare/brandwatch-vs-meltwater
- [Brand24](/demand/global-en/brands/brand24): Head-to-head: /demand/global-en/compare/brand24-vs-meltwater
- [Awario](/demand/global-en/brands/awario): Head-to-head: /demand/global-en/compare/awario-vs-meltwater
- [Mention](/demand/global-en/brands/mention): Head-to-head: /demand/global-en/compare/meltwater-vs-mention

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Meltwater: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/meltwater

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/meltwater. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.