---
title: "Mayfair: search popularity worldwide"
description: "Mayfair is a toilet seat brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/mayfair"
publisher: "Brandwave"
---

# Mayfair: search popularity worldwide

Mayfair is a toilet seat brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Mayfair
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among toilet seat brands**: 0.14%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Toilet seat brands | 6 | 0.14% | 720 |

- [Toilet seat brands](/demand/global-en/categories/toilet-seat-brands)

## Top toilet seat brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Mayfair was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Mayfair is the third most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Kohler | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Bemis | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Mayfair | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Toto | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Wirquin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Croydex | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Euroshowers | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about toilet seat brands

- Asked ChatGPT "Which toilet seat brand should I buy?": 1. Bemis, 2. Kohler, 3. Mayfair
- Asked ChatGPT "What are the best toilet seat brands?": 1. Kohler, 2. Bemis, 3. Toto, 4. Mayfair
- Asked ChatGPT "What's the best toilet seat brand for a standard toilet?": 1. Bemis, 2. Kohler, 3. Mayfair
- Searched Google, AI Overview "best toilet seat": 1. Kohler, 2. Bemis
- Searched Google, AI Overview "soft close toilet seat": 1. Kohler, 2. Bemis

Not named in any answer: Wirquin, Croydex and Euroshowers.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for Mayfair changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Mayfair worldwide rose from 590 to 720.
- Across the 12 months ending September 2026, Mayfair rose from 7th to 6th among toilet seat brands worldwide.

## How did search popularity change for toilet seat brands worldwide in September 2026?

- In September 2026, Kohler gained share of searches among toilet seat brands worldwide, from 66.6% to 69.1%.
- In September 2026, Bemis gained share of searches among toilet seat brands worldwide, from 4% to 5.1%.
- In September 2026, Toto lost share of searches among toilet seat brands worldwide, from 26.7% to 22.6%.
- Estimated monthly branded searches for Mayfair worldwide rose 22% over 12 measured months, from 590 to 720 in September 2026.
- Estimated monthly branded searches for Croydex worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Toilet seat brands | 590 | 0.1% | 7 |
| Nov 2025 | Toilet seat brands | 720 | 0.13% | 6 |
| Dec 2025 | Toilet seat brands | 720 | 0.15% | 6 |
| Jan 2026 | Toilet seat brands | 720 | 0.12% | 6 |
| Feb 2026 | Toilet seat brands | 590 | 0.12% | 6 |
| Mar 2026 | Toilet seat brands | 590 | 0.1% | 6 |
| Apr 2026 | Toilet seat brands | 590 | 0.1% | 6 |
| May 2026 | Toilet seat brands | 590 | 0.12% | 6 |
| Jun 2026 | Toilet seat brands | 590 | 0.12% | 6 |
| Jul 2026 | Toilet seat brands | 720 | 0.15% | 6 |
| Aug 2026 | Toilet seat brands | 720 | 0.13% | 6 |
| Sep 2026 | Toilet seat brands | 720 | 0.14% | 6 |

## How are Mayfair’s branded searches counted?

Brandwave collects information about searches that people make online using Mayfair’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “mayfair toilet seat”

## Which toilet seat brands compete with Mayfair?

- [Kohler](/demand/global-en/brands/kohler)
- [Toto](/demand/global-en/brands/toto): Head-to-head: /demand/global-en/compare/mayfair-vs-toto
- [Bemis](/demand/global-en/brands/bemis): Head-to-head: /demand/global-en/compare/bemis-vs-mayfair
- [Wirquin](/demand/global-en/brands/wirquin): Head-to-head: /demand/global-en/compare/mayfair-vs-wirquin
- [Croydex](/demand/global-en/brands/croydex): Head-to-head: /demand/global-en/compare/croydex-vs-mayfair
- [Euroshowers](/demand/global-en/brands/euroshowers): Head-to-head: /demand/global-en/compare/euroshowers-vs-mayfair

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Mayfair: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/mayfair

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/mayfair. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
