---
title: "Maxi-Cosi: search popularity and Share of Search worldwide"
description: "Maxi-Cosi makes child car seats sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/maxi-cosi"
publisher: "Brandwave"
---

# Maxi-Cosi: search popularity and Share of Search worldwide

Maxi-Cosi makes child car seats sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Maxi-Cosi
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among child car seat brands**: 23.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Child car seat brands | 2 | 23.8% | 301K |

- [Child car seat brands](/demand/global-en/categories/car-seat-brand-children)

## How has branded search demand for Maxi-Cosi changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Maxi-Cosi worldwide held steady at 301K.
- Across the 11 months ending August 2026, Maxi-Cosi’s estimated Share of Search among child car seat brands worldwide decreased from 24.5% to 23.8%.
- Across the 11 months ending August 2026, Maxi-Cosi’s estimated Share of Search among child car seat brands worldwide peaked at 25.6% in January 2026 and was lowest at 21.8% in March 2026.

## How did search popularity change for child car seat brands worldwide in August 2026?

- In August 2026, Britax overtook Joie to rank 4th among child car seat brands worldwide, at 6.7%.
- Estimated monthly branded searches for Joie worldwide rose 44.3% over 11 measured months, from 57.5K to 83K in August 2026.
- Estimated monthly branded searches for Graco worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Child car seat brands | 301K | 24.5% | 2 |
| Nov 2025 | Child car seat brands | 368K | 25.3% | 2 |
| Dec 2025 | Child car seat brands | 246K | 24.4% | 2 |
| Jan 2026 | Child car seat brands | 368K | 25.6% | 2 |
| Feb 2026 | Child car seat brands | 301K | 25.2% | 2 |
| Mar 2026 | Child car seat brands | 301K | 21.8% | 2 |
| Apr 2026 | Child car seat brands | 301K | 23.4% | 2 |
| May 2026 | Child car seat brands | 301K | 24.4% | 2 |
| Jun 2026 | Child car seat brands | 301K | 24.6% | 2 |
| Jul 2026 | Child car seat brands | 301K | 24.3% | 2 |
| Aug 2026 | Child car seat brands | 301K | 23.8% | 2 |
| Sep 2026 | Child car seat brands | — | — | — |

## How is Maxi-Cosi measured?

Brandwave collects information about searches that people make online using Maxi-Cosi’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “maxi cosi”

## Which child car seat brands compete with Maxi-Cosi?

- [Cybex](/demand/global-en/brands/cybex): Head-to-head: /demand/global-en/compare/cybex-vs-maxi-cosi
- [Graco](/demand/global-en/brands/graco): Head-to-head: /demand/global-en/compare/graco-vs-maxi-cosi
- [Britax](/demand/global-en/brands/britax): Head-to-head: /demand/global-en/compare/britax-vs-maxi-cosi
- [Joie](/demand/global-en/brands/joie): Head-to-head: /demand/global-en/compare/joie-vs-maxi-cosi

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Maxi-Cosi: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/maxi-cosi

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/maxi-cosi. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.