---
title: "Manscaped: search popularity worldwide"
description: "Manscaped makes men’s grooming products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/manscaped"
publisher: "Brandwave"
---

# Manscaped: search popularity worldwide

Manscaped makes men’s grooming products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Manscaped
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among body trimmer brands**: 18.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Body trimmer brands | 3 | 18.7% | 368K |
| Men's grooming brands | 2 | 22.1% | 368K |

- [Body trimmer brands](/demand/global-en/categories/body-trimmer-brands)
- [Men's grooming brands](/demand/global-en/categories/mens-grooming-brands)

## How has branded search demand for Manscaped changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Manscaped worldwide held steady at 368K.
- Across the 12 months ending September 2026, Manscaped’s estimated Share of Search among body trimmer brands worldwide peaked at 25% in November 2025 and was lowest at 15.6% in July 2026.
- Across the 12 months ending September 2026, Manscaped’s estimated Share of Search among men's grooming brands worldwide peaked at 29.5% in November 2025 and was lowest at 13.6% in March 2026.

## How did search popularity change for body trimmer brands worldwide in September 2026?

- In September 2026, Panasonic gained estimated Share of Search among body trimmer brands worldwide, from 40.7% to 41.9%.
- In September 2026, Manscaped gained estimated Share of Search among body trimmer brands worldwide, from 18.2% to 18.7%.
- In September 2026, Gillette lost estimated Share of Search among body trimmer brands worldwide, from 40.7% to 39%.
- Estimated monthly branded searches for Wahl worldwide rose 22% over 12 measured months, from 590 to 720 in September 2026.
- Estimated monthly branded searches for Braun worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.

## How did search popularity change for men's grooming brands worldwide in September 2026?

- In September 2026, Manscaped gained estimated Share of Search among men's grooming brands worldwide, from 13.7% to 22.1%.
- In September 2026, Nivea Men gained estimated Share of Search among men's grooming brands worldwide, from 2.8% to 4.5%.
- In September 2026, Jack Black lost estimated Share of Search among men's grooming brands worldwide, from 83.5% to 73.4%.
- Estimated monthly branded searches for Wahl worldwide rose 100% over 12 measured months, from 20 to 40 in September 2026.
- Estimated monthly branded searches for Bulldog worldwide fell 14.9% over 12 measured months, from 870 to 740 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Body trimmer brands | 368K | 18.5% | 3 |
| Nov 2025 | Body trimmer brands | 550K | 25% | 3 |
| Dec 2025 | Body trimmer brands | 550K | 24.8% | 3 |
| Jan 2026 | Body trimmer brands | 368K | 18.8% | 3 |
| Feb 2026 | Body trimmer brands | 368K | 18.2% | 3 |
| Mar 2026 | Body trimmer brands | 301K | 15.9% | 3 |
| Apr 2026 | Body trimmer brands | 368K | 17.1% | 3 |
| May 2026 | Body trimmer brands | 368K | 17.2% | 3 |
| Jun 2026 | Body trimmer brands | 368K | 18.8% | 3 |
| Jul 2026 | Body trimmer brands | 301K | 15.6% | 3 |
| Aug 2026 | Body trimmer brands | 368K | 18.2% | 3 |
| Sep 2026 | Body trimmer brands | 368K | 18.7% | 3 |
| Oct 2025 | Men's grooming brands | 368K | 22.1% | 2 |
| Nov 2025 | Men's grooming brands | 550K | 29.5% | 2 |
| Dec 2025 | Men's grooming brands | 550K | 19.1% | 2 |
| Jan 2026 | Men's grooming brands | 368K | 16.2% | 2 |
| Feb 2026 | Men's grooming brands | 368K | 22.1% | 2 |
| Mar 2026 | Men's grooming brands | 301K | 13.6% | 2 |
| Apr 2026 | Men's grooming brands | 368K | 13.7% | 2 |
| May 2026 | Men's grooming brands | 368K | 22.1% | 2 |
| Jun 2026 | Men's grooming brands | 368K | 25.5% | 2 |
| Jul 2026 | Men's grooming brands | 301K | 21.9% | 2 |
| Aug 2026 | Men's grooming brands | 368K | 13.7% | 2 |
| Sep 2026 | Men's grooming brands | 368K | 22.1% | 2 |

## How is Manscaped measured?

Brandwave collects information about searches that people make online using Manscaped’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “manscaped”

## Which body trimmer brands compete with Manscaped?

- [Panasonic](/demand/global-en/brands/panasonic): Head-to-head: /demand/global-en/compare/manscaped-vs-panasonic
- [Gillette](/demand/global-en/brands/gillette): Head-to-head: /demand/global-en/compare/gillette-vs-manscaped
- [Braun](/demand/global-en/brands/braun): Head-to-head: /demand/global-en/compare/braun-vs-manscaped
- [Wahl](/demand/global-en/brands/wahl): Head-to-head: /demand/global-en/compare/manscaped-vs-wahl

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Manscaped: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/manscaped

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/manscaped. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
