--- title: "MAM: search popularity worldwide" description: "MAM makes baby bottles sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/mam" publisher: "Brandwave" --- # MAM: search popularity worldwide MAM makes baby bottles sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: MAM - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among bottle sterilisers**: 1.3% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Bottle sterilisers | 6 | 1.3% | 14.8K | | Sippy cups | 5 | 2% | 14.8K | | Teething toy brands | 4 | 8.6% | 14.8K | - [Bottle sterilisers](/demand/global-en/categories/bottle-sterilisers) - [Sippy cups](/demand/global-en/categories/sippy-cups) - [Teething toy brands](/demand/global-en/categories/teething-toy-brands) ## How has branded search demand for MAM changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for MAM worldwide fell from 18.1K to 14.8K. - Across the 11 months ending August 2026, MAM’s estimated Share of Search among bottle sterilisers worldwide held steady, from 1.5% to 1.3%. - Across the 11 months ending August 2026, MAM’s estimated Share of Search among sippy cups worldwide held steady, from 2.2% to 2%. - Across the 11 months ending August 2026, MAM’s estimated Share of Search among teething toy brands worldwide decreased from 9.8% to 8.6%. - Across the 11 months ending August 2026, MAM’s estimated Share of Search among teething toy brands worldwide peaked at 9.8% in October 2025 and was lowest at 5.8% in May 2026. ## How did search popularity change for bottle sterilisers worldwide in August 2026? - In August 2026, Chicco gained estimated Share of Search among bottle sterilisers worldwide, from 36% to 40.8%. - In August 2026, Baby Brezza lost estimated Share of Search among bottle sterilisers worldwide, from 27.9% to 25.8%. - In August 2026, Philips Avent lost estimated Share of Search among bottle sterilisers worldwide, from 18.4% to 17%. - In August 2026, Tommee Tippee lost estimated Share of Search among bottle sterilisers worldwide, from 12.5% to 11.6%. - Estimated monthly branded searches for Dr Brown's worldwide rose 22.4% over 11 measured months, from 33.1K to 40.5K in August 2026. - Estimated monthly branded searches for MAM worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026. ## How did search popularity change for sippy cups worldwide in August 2026? - Estimated monthly branded searches for Zak Designs worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026. - Estimated monthly branded searches for MAM worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026. - Estimated monthly branded searches for Munchkin worldwide fell 18.2% over 11 measured months, from 450K to 368K in August 2026. ## How did search popularity change for teething toy brands worldwide in August 2026? - Estimated monthly branded searches for Matchstick Monkey worldwide rose 22.2% over 11 measured months, from 9.9K to 12.1K in August 2026. - Estimated monthly branded searches for MAM worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026. - Estimated monthly branded searches for Sophie la Girafe worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Bottle sterilisers | 18.1K | 1.5% | 6 | | Nov 2025 | Bottle sterilisers | 18.1K | 1.4% | 6 | | Dec 2025 | Bottle sterilisers | 14.8K | 1.4% | 6 | | Jan 2026 | Bottle sterilisers | 18.1K | 1.5% | 6 | | Feb 2026 | Bottle sterilisers | 14.8K | 1.5% | 6 | | Mar 2026 | Bottle sterilisers | 18.1K | 1.6% | 6 | | Apr 2026 | Bottle sterilisers | 14.8K | 1.3% | 6 | | May 2026 | Bottle sterilisers | 14.8K | 1.3% | 6 | | Jun 2026 | Bottle sterilisers | 14.8K | 1.4% | 6 | | Jul 2026 | Bottle sterilisers | 14.8K | 1.4% | 6 | | Aug 2026 | Bottle sterilisers | 14.8K | 1.3% | 6 | | Sep 2026 | Bottle sterilisers | — | — | — | | Oct 2025 | Sippy cups | 18.1K | 2.2% | 5 | | Nov 2025 | Sippy cups | 18.1K | 2.2% | 5 | | Dec 2025 | Sippy cups | 14.8K | 1.9% | 5 | | Jan 2026 | Sippy cups | 18.1K | 2.2% | 5 | | Feb 2026 | Sippy cups | 14.8K | 2.1% | 5 | | Mar 2026 | Sippy cups | 18.1K | 2.4% | 5 | | Apr 2026 | Sippy cups | 14.8K | 2.1% | 5 | | May 2026 | Sippy cups | 14.8K | 2.1% | 5 | | Jun 2026 | Sippy cups | 14.8K | 2% | 5 | | Jul 2026 | Sippy cups | 14.8K | 2% | 5 | | Aug 2026 | Sippy cups | 14.8K | 2% | 5 | | Sep 2026 | Sippy cups | — | — | — | | Oct 2025 | Teething toy brands | 18.1K | 9.8% | 4 | | Nov 2025 | Teething toy brands | 18.1K | 9.8% | 4 | | Dec 2025 | Teething toy brands | 14.8K | 8.2% | 4 | | Jan 2026 | Teething toy brands | 18.1K | 9.5% | 4 | | Feb 2026 | Teething toy brands | 14.8K | 8.9% | 4 | | Mar 2026 | Teething toy brands | 18.1K | 9.5% | 4 | | Apr 2026 | Teething toy brands | 14.8K | 8.7% | 4 | | May 2026 | Teething toy brands | 14.8K | 5.8% | 4 | | Jun 2026 | Teething toy brands | 14.8K | 6.4% | 4 | | Jul 2026 | Teething toy brands | 14.8K | 8.6% | 4 | | Aug 2026 | Teething toy brands | 14.8K | 8.6% | 4 | | Sep 2026 | Teething toy brands | — | — | — | ## How is MAM measured? Brandwave collects information about searches that people make online using MAM’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “mam dummy” ## Which bottle sterilisers compete with MAM? - [Chicco](/demand/global-en/brands/chicco): Head-to-head: /demand/global-en/compare/chicco-vs-mam - [Baby Brezza](/demand/global-en/brands/baby-brezza): Head-to-head: /demand/global-en/compare/baby-brezza-vs-mam - [Philips Avent](/demand/global-en/brands/philips-avent): Head-to-head: /demand/global-en/compare/mam-vs-philips-avent - [Tommee Tippee](/demand/global-en/brands/tommee-tippee): Head-to-head: /demand/global-en/compare/mam-vs-tommee-tippee - [Dr Brown's](/demand/global-en/brands/dr-brown-s): Head-to-head: /demand/global-en/compare/dr-brown-s-vs-mam ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "MAM: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/mam This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/mam. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.