---
title: "MacroFactor: search popularity and Share of Search worldwide"
description: "MacroFactor is a calorie and nutrition tracking app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/macrofactor"
publisher: "Brandwave"
---

# MacroFactor: search popularity and Share of Search worldwide

MacroFactor is a calorie and nutrition tracking app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: MacroFactor
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among nutrition apps**: 4.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Nutrition apps | 4 | 4.8% | 33.1K |

- [Nutrition apps](/demand/global-en/categories/nutrition-apps)

## How has branded search demand for MacroFactor changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for MacroFactor worldwide rose from 27.1K to 33.1K.
- Across the 11 months ending August 2026, MacroFactor’s estimated Share of Search among nutrition apps worldwide increased from 2.9% to 4.8%.
- Across the 11 months ending August 2026, MacroFactor’s estimated Share of Search among nutrition apps worldwide peaked at 4.8% in August 2026 and was lowest at 2.9% in March 2026.

## How did search popularity change for nutrition apps worldwide in August 2026?

- Estimated monthly branded searches for MacroFactor worldwide rose 22.1% over 11 measured months, from 27.1K to 33.1K in August 2026.
- Estimated monthly branded searches for MyFitnessPal worldwide fell 33.1% over 11 measured months, from 550K to 368K in August 2026.
- Estimated monthly branded searches for Lose It! worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.
- Estimated monthly branded searches for Cronometer worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.
- Estimated monthly branded searches for Noom worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Nutrition apps | 27.1K | 2.9% | 4 |
| Nov 2025 | Nutrition apps | 27.1K | 3.6% | 4 |
| Dec 2025 | Nutrition apps | 27.1K | 4.1% | 4 |
| Jan 2026 | Nutrition apps | 49.5K | 4.3% | 4 |
| Feb 2026 | Nutrition apps | 27.1K | 3.3% | 4 |
| Mar 2026 | Nutrition apps | 27.1K | 2.9% | 4 |
| Apr 2026 | Nutrition apps | 33.1K | 3.6% | 4 |
| May 2026 | Nutrition apps | 33.1K | 4% | 4 |
| Jun 2026 | Nutrition apps | 33.1K | 4.8% | 4 |
| Jul 2026 | Nutrition apps | 33.1K | 4.8% | 4 |
| Aug 2026 | Nutrition apps | 33.1K | 4.8% | 4 |
| Sep 2026 | Nutrition apps | — | — | — |

## How is MacroFactor measured?

Brandwave collects information about searches that people make online using MacroFactor’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “macrofactor”

## Which nutrition apps compete with MacroFactor?

- [MyFitnessPal](/demand/global-en/brands/myfitnesspal): Head-to-head: /demand/global-en/compare/macrofactor-vs-myfitnesspal
- [Cronometer](/demand/global-en/brands/cronometer): Head-to-head: /demand/global-en/compare/cronometer-vs-macrofactor
- [Noom](/demand/global-en/brands/noom): Head-to-head: /demand/global-en/compare/macrofactor-vs-noom
- [Lose It!](/demand/global-en/brands/lose-it): Head-to-head: /demand/global-en/compare/lose-it-vs-macrofactor

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "MacroFactor: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/macrofactor

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/macrofactor. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.