--- title: "Loupedeck: search popularity worldwide" description: "Loupedeck makes custom control consoles for creators, now part of Logitech. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/loupedeck" publisher: "Brandwave" --- # Loupedeck: search popularity worldwide Loupedeck makes custom control consoles for creators, now part of Logitech. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Loupedeck - **Owned by**: Logitech - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among stream controllers**: 11.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Stream controllers | 2 | 11.1% | 12.1K | - [Stream controllers](/demand/global-en/categories/stream-controllers) ## Top stream controllers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Loupedeck was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Too few answers listed options to rank the brands, so only mentions are counted. | Brand | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | | Elgato | 3 of 3 | 1 of 2 | 4 of 5 | | Loupedeck | 1 of 3 | 0 of 2 | 1 of 5 | | Touch Portal | 1 of 3 | 0 of 2 | 1 of 5 | | Logitech | 1 of 3 | 0 of 2 | 1 of 5 | | Mirabox | 0 of 3 | 0 of 2 | 0 of 5 | | Razer | 1 of 3 | 1 of 2 | 2 of 5 | | Ulanzi | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about stream controllers - Asked ChatGPT "What's the best stream deck for streaming?": 1. Elgato - Asked ChatGPT "What are good alternatives to the Elgato Stream Deck?": 1. Razer, 2. Touch Portal, 3. Loupedeck, 4. Logitech, 5. Elgato - Asked ChatGPT "Which stream controller should I buy?": 1. Elgato - Searched Google, AI Overview "stream controller": 1. Elgato, 2. Razer - Searched Google, AI Overview "stream deck alternative": named none of the brands we track Not named in any answer: Mirabox and Ulanzi. Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026. ## How has branded search demand for Loupedeck changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Loupedeck worldwide fell from 22.2K to 12.1K. - Across the 12 months ending September 2026, Loupedeck’s share of searches among stream controllers worldwide decreased from 15.6% to 11.1%. - Across the 12 months ending September 2026, Loupedeck’s share of searches among stream controllers worldwide peaked at 15.6% in October 2025 and was lowest at 10.9% in August 2026. ## How did search popularity change for stream controllers worldwide in September 2026? - In September 2026, Logitech gained share of searches among stream controllers worldwide, from 4% to 4.9%. - In September 2026, Elgato gained share of searches among stream controllers worldwide, from 66.9% to 67.8%. - In September 2026, Mirabox gained share of searches among stream controllers worldwide, from 3.8% to 4.6%. - In September 2026, Touch Portal lost share of searches among stream controllers worldwide, from 10.9% to 9.1%. - In September 2026, Razer lost share of searches among stream controllers worldwide, from 2.6% to 1.7%. - Estimated monthly branded searches for Ulanzi worldwide rose 22.2% over 12 measured months, from 720 to 880 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Stream controllers | 22.2K | 15.6% | 2 | | Nov 2025 | Stream controllers | 22.2K | 15.3% | 2 | | Dec 2025 | Stream controllers | 22.2K | 13.8% | 2 | | Jan 2026 | Stream controllers | 22.2K | 13.3% | 2 | | Feb 2026 | Stream controllers | 18.1K | 15.2% | 2 | | Mar 2026 | Stream controllers | 18.1K | 13.3% | 2 | | Apr 2026 | Stream controllers | 14.8K | 12.9% | 2 | | May 2026 | Stream controllers | 14.8K | 13.1% | 2 | | Jun 2026 | Stream controllers | 14.8K | 13.2% | 2 | | Jul 2026 | Stream controllers | 12.1K | 11% | 2 | | Aug 2026 | Stream controllers | 12.1K | 10.9% | 2 | | Sep 2026 | Stream controllers | 12.1K | 11.1% | 2 | ## How are Loupedeck’s branded searches counted? Brandwave collects information about searches that people make online using Loupedeck’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “loupedeck” ## Which stream controllers compete with Loupedeck? - [Elgato](/demand/global-en/brands/elgato): Head-to-head: /demand/global-en/compare/elgato-vs-loupedeck - [Touch Portal](/demand/global-en/brands/touch-portal): Head-to-head: /demand/global-en/compare/loupedeck-vs-touch-portal - [Logitech](/demand/global-en/brands/logitech): Head-to-head: /demand/global-en/compare/logitech-vs-loupedeck - [Mirabox](/demand/global-en/brands/mirabox): Head-to-head: /demand/global-en/compare/loupedeck-vs-mirabox - [Razer](/demand/global-en/brands/razer): Head-to-head: /demand/global-en/compare/loupedeck-vs-razer - [Ulanzi](/demand/global-en/brands/ulanzi) ## Who owns Loupedeck? Loupedeck is owned by Logitech. Brandwave also tracks Logitech and Ultimate Ears, owned by the same company, worldwide. - [Logitech](/demand/global-en/companies/logitech): Owns 3 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Loupedeck? Loupedeck is owned by Logitech. Brandwave also tracks Logitech and Ultimate Ears, owned by the same company, worldwide. ## Cite this page Brandwave. "Loupedeck: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/loupedeck This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/loupedeck. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.