---
title: "Looker: search popularity and Share of Search worldwide"
description: "Looker provides tools to analyze business data and build reporting dashboards. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/looker"
publisher: "Brandwave"
---

# Looker: search popularity and Share of Search worldwide

Looker provides tools to analyze business data and build reporting dashboards. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Looker
- **Owned by**: Google
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among business intelligence platforms**: 3.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Business intelligence platforms | 3 | 3.1% | 93.6K |

- [Business intelligence platforms](/demand/global-en/categories/business-intelligence-platforms)

## How has branded search demand for Looker changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Looker worldwide fell from 138K to 93.6K.
- Across the 11 months ending August 2026, Looker’s estimated Share of Search among business intelligence platforms worldwide decreased from 4.2% to 3.1%.
- Across the 11 months ending August 2026, Looker fell from 2nd to 3rd among business intelligence platforms worldwide.

## How did search popularity change for business intelligence platforms worldwide in August 2026?

- Estimated monthly branded searches for Sisense worldwide fell 45.2% over 11 measured months, from 10K to 5.5K in August 2026.
- Estimated monthly branded searches for GoodData worldwide fell 45.1% over 11 measured months, from 4.5K to 2.5K in August 2026.
- Estimated monthly branded searches for Looker worldwide fell 32.4% over 11 measured months, from 138K to 93.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Business intelligence platforms | 138K | 4.2% | 2 |
| Nov 2025 | Business intelligence platforms | 113K | 3.4% | 2 |
| Dec 2025 | Business intelligence platforms | 113K | 4.1% | 2 |
| Jan 2026 | Business intelligence platforms | 113K | 3.4% | 2 |
| Feb 2026 | Business intelligence platforms | 114K | 3.5% | 2 |
| Mar 2026 | Business intelligence platforms | 139K | 4.1% | 2 |
| Apr 2026 | Business intelligence platforms | 114K | 3.4% | 2 |
| May 2026 | Business intelligence platforms | 114K | 3.4% | 2 |
| Jun 2026 | Business intelligence platforms | 94K | 3.2% | 3 |
| Jul 2026 | Business intelligence platforms | 94K | 3.1% | 3 |
| Aug 2026 | Business intelligence platforms | 93.6K | 3.1% | 3 |
| Sep 2026 | Business intelligence platforms | — | — | — |

## How is Looker measured?

Brandwave collects information about searches that people make online using Looker’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “looker”
- “looker app”
- “looker business intelligence”
- “looker software”

## Which business intelligence platforms compete with Looker?

- [Microsoft Power BI](/demand/global-en/brands/microsoft-power-bi): Head-to-head: /demand/global-en/compare/looker-vs-microsoft-power-bi
- [Metabase](/demand/global-en/brands/metabase): Head-to-head: /demand/global-en/compare/looker-vs-metabase
- [Sisense](/demand/global-en/brands/sisense): Head-to-head: /demand/global-en/compare/looker-vs-sisense
- [GoodData](/demand/global-en/brands/gooddata): Head-to-head: /demand/global-en/compare/gooddata-vs-looker

## Who owns Looker?

Looker is owned by Google. Brandwave also tracks AppSheet, Fitbit, Google Forms, Google Gemini, Google Meet, Google Nest, Google Translate, Google Workspace and Snapseed, owned by the same company, worldwide.

- [Google](/demand/global-en/companies/google): Owns 36 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Looker?

Looker is owned by Google. Brandwave also tracks AppSheet, Fitbit, Google Forms, Google Gemini, Google Meet, Google Nest, Google Translate, Google Workspace and Snapseed, owned by the same company, worldwide.

## Cite this page

Brandwave. "Looker: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/looker

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/looker. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
