--- title: "LilySilk: search popularity worldwide" description: "LilySilk makes silk clothing, bedding and pillowcases. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/lilysilk" publisher: "Brandwave" --- # LilySilk: search popularity worldwide LilySilk makes silk clothing, bedding and pillowcases. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: LilySilk - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among silk pillowcase brands**: 1.3% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Silk pillowcase brands | 7 | 1.3% | 880 | - [Silk pillowcase brands](/demand/global-en/categories/silk-pillowcases) ## Top silk pillowcase brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, LilySilk was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. LilySilk is the sixth most recommended of the ten. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Fishers Finery | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Quince | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Slip | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Blissy | 4th | 3 of 3 | 2 of 2 | 5 of 5 | | Brooklinen | 5th | 0 of 3 | 1 of 2 | 1 of 5 | | LilySilk | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Mulberry Park Silks | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Kitsch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | ZimaSilk | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Alaska Bear | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about silk pillowcase brands - Asked ChatGPT "Which silk pillowcase brand should I buy?": 1. Fishers Finery, 2. Quince, 3. Blissy - Asked ChatGPT "What are the best silk pillowcase brands?": 1. Slip, 2. Fishers Finery, 3. Quince, 4. Blissy, 5. LilySilk, 6. Mulberry Park Silks - Asked ChatGPT "What's the best silk pillowcase brand for hair and skin?": 1. Fishers Finery, 2. Blissy, 3. Slip - Searched Google, AI Overview "silk pillowcase": 1. Quince, 2. Fishers Finery, 3. Brooklinen, 4. Slip, 5. Blissy - Searched Google, AI Overview "best silk pillowcase": 1. Slip, 2. Quince, 3. Blissy, 4. Fishers Finery Not named in any answer: Kitsch, ZimaSilk and Alaska Bear. Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026. ## How has branded search demand for LilySilk changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for LilySilk worldwide fell from 1K to 880. - Across the 12 months ending September 2026, LilySilk fell from 6th to 7th among silk pillowcase brands worldwide. ## How did search popularity change for silk pillowcase brands worldwide in September 2026? - In September 2026, Slip overtook Kitsch and Quince to rank 2nd among silk pillowcase brands worldwide, with 10.1% of the searches. - In September 2026, Blissy gained share of searches among silk pillowcase brands worldwide, from 58.5% to 69.2%. - In September 2026, Kitsch lost share of searches among silk pillowcase brands worldwide, from 15.7% to 8.3%. - In September 2026, Quince lost share of searches among silk pillowcase brands worldwide, from 8.5% to 3.7%. - In September 2026, Fishers Finery rose from 5th to 4th among silk pillowcase brands worldwide. - In September 2026, LilySilk rose from 8th to 7th among silk pillowcase brands worldwide. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Silk pillowcase brands | 1K | 1.3% | 6 | | Nov 2025 | Silk pillowcase brands | 1.6K | 0.99% | 7 | | Dec 2025 | Silk pillowcase brands | 3.6K | 1.9% | 6 | | Jan 2026 | Silk pillowcase brands | 1.3K | 1.4% | 7 | | Feb 2026 | Silk pillowcase brands | 880 | 1.1% | 9 | | Mar 2026 | Silk pillowcase brands | 880 | 1.2% | 8 | | Apr 2026 | Silk pillowcase brands | 880 | 1.4% | 8 | | May 2026 | Silk pillowcase brands | 1K | 1.4% | 7 | | Jun 2026 | Silk pillowcase brands | 880 | 1.3% | 8 | | Jul 2026 | Silk pillowcase brands | 880 | 1% | 8 | | Aug 2026 | Silk pillowcase brands | 880 | 1.1% | 8 | | Sep 2026 | Silk pillowcase brands | 880 | 1.3% | 7 | ## How are LilySilk’s branded searches counted? Brandwave collects information about searches that people make online using LilySilk’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “lilysilk pillowcase” ## Which silk pillowcase brands compete with LilySilk? - [Blissy](/demand/global-en/brands/blissy) - [Slip](/demand/global-en/brands/slip-silk) - [Kitsch](/demand/global-en/brands/kitsch) - [Fishers Finery](/demand/global-en/brands/fishers-finery): Head-to-head: /demand/global-en/compare/fishers-finery-vs-lilysilk - [Quince](/demand/global-en/brands/quince): Head-to-head: /demand/global-en/compare/lilysilk-vs-quince - [Mulberry Park Silks](/demand/global-en/brands/mulberry-park-silks): Head-to-head: /demand/global-en/compare/lilysilk-vs-mulberry-park-silks - [ZimaSilk](/demand/global-en/brands/zimasilk): Head-to-head: /demand/global-en/compare/lilysilk-vs-zimasilk - [Brooklinen](/demand/global-en/brands/brooklinen): Head-to-head: /demand/global-en/compare/brooklinen-vs-lilysilk - [Alaska Bear](/demand/global-en/brands/alaska-bear) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "LilySilk: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/lilysilk This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/lilysilk. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.