---
title: "LiftLab: search popularity and Share of Search worldwide"
description: "LiftLab is a marketing measurement platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/liftlab"
publisher: "Brandwave"
---

# LiftLab: search popularity and Share of Search worldwide

LiftLab is a marketing measurement platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: LiftLab
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among marketing mix optimisation platforms**: 16.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Marketing mix optimisation platforms | 3 | 16.1% | 1.9K |

- [Marketing mix optimisation platforms](/demand/global-en/categories/marketing-mix-optimisation-platforms)

## How has branded search demand for LiftLab changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for LiftLab worldwide fell from 2.4K to 1.9K.
- Across the 11 months ending August 2026, LiftLab’s estimated Share of Search among marketing mix optimisation platforms worldwide peaked at 19.7% in December 2025 and was lowest at 14.5% in May 2026.

## How did search popularity change for marketing mix optimisation platforms worldwide in August 2026?

- In August 2026, Analytic Partners gained estimated Share of Search among marketing mix optimisation platforms worldwide, from 15.1% to 20.4%.
- In August 2026, LiftLab gained estimated Share of Search among marketing mix optimisation platforms worldwide, from 15.1% to 16.1%.
- In August 2026, Mutinex gained estimated Share of Search among marketing mix optimisation platforms worldwide, from 15.1% to 16.1%.
- In August 2026, Lifesight lost estimated Share of Search among marketing mix optimisation platforms worldwide, from 52.5% to 45.9%.
- In August 2026, SegmentStream lost estimated Share of Search among marketing mix optimisation platforms worldwide, from 2.1% to 1.4%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Marketing mix optimisation platforms | 2.4K | 16.2% | 3 |
| Nov 2025 | Marketing mix optimisation platforms | 2.4K | 17.3% | 3 |
| Dec 2025 | Marketing mix optimisation platforms | 2.4K | 19.7% | 3 |
| Jan 2026 | Marketing mix optimisation platforms | 2.4K | 16.7% | 3 |
| Feb 2026 | Marketing mix optimisation platforms | 2.4K | 16.3% | 3 |
| Mar 2026 | Marketing mix optimisation platforms | 2.4K | 16.8% | 3 |
| Apr 2026 | Marketing mix optimisation platforms | 2.4K | 16.7% | 3 |
| May 2026 | Marketing mix optimisation platforms | 1.9K | 14.5% | 4 |
| Jun 2026 | Marketing mix optimisation platforms | 1.9K | 15.9% | 3 |
| Jul 2026 | Marketing mix optimisation platforms | 1.9K | 15.1% | 3 |
| Aug 2026 | Marketing mix optimisation platforms | 1.9K | 16.1% | 3 |
| Sep 2026 | Marketing mix optimisation platforms | — | — | — |

## How is LiftLab measured?

Brandwave collects information about searches that people make online using LiftLab’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “liftlab”

## Which marketing mix optimisation platforms compete with LiftLab?

- [Lifesight](/demand/global-en/brands/lifesight): Head-to-head: /demand/global-en/compare/lifesight-vs-liftlab
- [Analytic Partners](/demand/global-en/brands/analytic-partners): Head-to-head: /demand/global-en/compare/analytic-partners-vs-liftlab
- [Mutinex](/demand/global-en/brands/mutinex): Head-to-head: /demand/global-en/compare/liftlab-vs-mutinex
- [SegmentStream](/demand/global-en/brands/segmentstream): Head-to-head: /demand/global-en/compare/liftlab-vs-segmentstream

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "LiftLab: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/liftlab

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/liftlab. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.