---
title: "Libman: search popularity worldwide"
description: "An American maker of brooms and mops. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/libman"
publisher: "Brandwave"
---

# Libman: search popularity worldwide

An American maker of brooms and mops. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Libman
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among cleaning tool brands**: 1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Cleaning tool brands | 10 | 1% | 9.9K |

- [Cleaning tool brands](/demand/global-en/categories/cleaning-tool-brands)

## Top cleaning tool brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Libman was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Libman is the fourth most recommended of the ten.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| O-Cedar | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| OXO | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Rubbermaid | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Libman | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Bona | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Scotch-Brite | 6th | 3 of 3 | 0 of 2 | 3 of 5 |
| Vileda | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| Swiffer | 8th | 1 of 3 | 2 of 2 | 3 of 5 |
| Brabantia | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Oates | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about cleaning tool brands

- Asked ChatGPT "Which cleaning tool brand should I buy?": 1. O-Cedar, 2. Rubbermaid, 3. Scotch-Brite
- Asked ChatGPT "What are the best cleaning tool brands?": 1. OXO, 2. Rubbermaid, 3. Vileda, 4. Libman, 5. O-Cedar, 6. Scotch-Brite, 7. Swiffer, 8. Bona
- Asked ChatGPT "What's the best cleaning tool brand for household cleaning?": 1. O-Cedar, 2. OXO, 3. Rubbermaid, 4. Scotch-Brite, 5. Libman
- Searched Google, AI Overview "best cleaning tools": 1. OXO, 2. O-Cedar, 3. Swiffer
- Searched Google, AI Overview "mop brand": 1. O-Cedar, 2. Bona, 3. Libman, 4. Swiffer, 5. Rubbermaid

Not named in any answer: Brabantia and Oates.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for Libman changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Libman worldwide held steady at 9.9K.
- Across the 12 months ending September 2026, Libman’s share of searches among cleaning tool brands worldwide held steady at 1%.

## How did search popularity change for cleaning tool brands worldwide in September 2026?

- In September 2026, Vileda gained share of searches among cleaning tool brands worldwide, from 16.7% to 20.2%.
- In September 2026, Brabantia lost share of searches among cleaning tool brands worldwide, from 13.6% to 11.1%.
- In September 2026, Rubbermaid lost share of searches among cleaning tool brands worldwide, from 6.1% to 5%.
- OXO’s share of searches among cleaning tool brands worldwide has lost ground for 3 months in a row, from 12.9% to 11.1% in September 2026.
- Bona’s share of searches among cleaning tool brands worldwide has lost ground for 3 months in a row, from 3.9% to 3.3% in September 2026.
- Estimated monthly branded searches for Oates worldwide rose 22.3% over 12 measured months, from 12.1K to 14.8K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Cleaning tool brands | 9.9K | 1% | 10 |
| Nov 2025 | Cleaning tool brands | 9.9K | 1% | 10 |
| Dec 2025 | Cleaning tool brands | 9.9K | 1.1% | 10 |
| Jan 2026 | Cleaning tool brands | 12.1K | 1.2% | 10 |
| Feb 2026 | Cleaning tool brands | 12.1K | 1.3% | 9 |
| Mar 2026 | Cleaning tool brands | 12.1K | 1.3% | 10 |
| Apr 2026 | Cleaning tool brands | 9.9K | 1.1% | 10 |
| May 2026 | Cleaning tool brands | 9.9K | 1.1% | 10 |
| Jun 2026 | Cleaning tool brands | 8.1K | 0.95% | 10 |
| Jul 2026 | Cleaning tool brands | 9.9K | 1.1% | 10 |
| Aug 2026 | Cleaning tool brands | 9.9K | 1% | 10 |
| Sep 2026 | Cleaning tool brands | 9.9K | 1% | 10 |

## How are Libman’s branded searches counted?

Brandwave collects information about searches that people make online using Libman’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “libman”

## Which cleaning tool brands compete with Libman?

- [Swiffer](/demand/global-en/brands/swiffer)
- [Scotch-Brite](/demand/global-en/brands/scotch-brite)
- [Vileda](/demand/global-en/brands/vileda)
- [Brabantia](/demand/global-en/brands/brabantia)
- [OXO](/demand/global-en/brands/oxo): Head-to-head: /demand/global-en/compare/libman-vs-oxo
- [Rubbermaid](/demand/global-en/brands/rubbermaid): Head-to-head: /demand/global-en/compare/libman-vs-rubbermaid
- [Bona](/demand/global-en/brands/bona): Head-to-head: /demand/global-en/compare/bona-vs-libman
- [O-Cedar](/demand/global-en/brands/o-cedar): Head-to-head: /demand/global-en/compare/libman-vs-o-cedar
- [Oates](/demand/global-en/brands/oates): Head-to-head: /demand/global-en/compare/libman-vs-oates

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Libman: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/libman

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/libman. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
