---
title: "Liberty Tax: search popularity and Share of Search worldwide"
description: "Liberty Tax is tax preparation service. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/liberty-tax"
publisher: "Brandwave"
---

# Liberty Tax: search popularity and Share of Search worldwide

Liberty Tax is tax preparation service. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Liberty Tax
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among tax preparation services**: 0.62%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Tax preparation services | 5 | 0.62% | 8.1K |

- [Tax preparation services](/demand/global-en/categories/tax-preparation-services)

## How has branded search demand for Liberty Tax changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Liberty Tax worldwide fell from 9.9K to 8.1K.
- Across the 11 months ending August 2026, Liberty Tax’s estimated Share of Search among tax preparation services worldwide held steady, from 0.51% to 0.62%.

## How did search popularity change for tax preparation services worldwide in August 2026?

- H&R Block’s estimated Share of Search among tax preparation services worldwide has gained ground for 3 months in a row, from 42.1% to 51.8% in August 2026.
- TaxSlayer’s estimated Share of Search among tax preparation services worldwide has lost ground for 3 months in a row, from 3.1% to 2.1% in August 2026.
- Estimated monthly branded searches for TurboTax worldwide fell 45% over 11 measured months, from 1M to 550K in August 2026.
- Estimated monthly branded searches for TaxAct worldwide fell 33.1% over 11 measured months, from 60.5K to 40.5K in August 2026.
- Estimated monthly branded searches for Jackson Hewitt worldwide fell 23.1% over 11 measured months, from 1.3K to 1K in August 2026.
- Estimated monthly branded searches for Liberty Tax worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Tax preparation services | 9.9K | 0.51% | 5 |
| Nov 2025 | Tax preparation services | 9.9K | 0.56% | 5 |
| Dec 2025 | Tax preparation services | 18.1K | 1% | 5 |
| Jan 2026 | Tax preparation services | 27.1K | 0.23% | 5 |
| Feb 2026 | Tax preparation services | 40.5K | 0.27% | 5 |
| Mar 2026 | Tax preparation services | 33.1K | 0.27% | 5 |
| Apr 2026 | Tax preparation services | 27.1K | 0.22% | 5 |
| May 2026 | Tax preparation services | 9.9K | 0.51% | 5 |
| Jun 2026 | Tax preparation services | 8.1K | 0.56% | 5 |
| Jul 2026 | Tax preparation services | 6.6K | 0.51% | 5 |
| Aug 2026 | Tax preparation services | 8.1K | 0.62% | 5 |
| Sep 2026 | Tax preparation services | — | — | — |

## How is Liberty Tax measured?

Brandwave collects information about searches that people make online using Liberty Tax’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “liberty tax service”

## Which tax preparation services compete with Liberty Tax?

- [H&R Block](/demand/global-en/brands/hr-block): Head-to-head: /demand/global-en/compare/hr-block-vs-liberty-tax
- [TurboTax](/demand/global-en/brands/turbotax): Head-to-head: /demand/global-en/compare/liberty-tax-vs-turbotax
- [TaxAct](/demand/global-en/brands/taxact): Head-to-head: /demand/global-en/compare/liberty-tax-vs-taxact
- [TaxSlayer](/demand/global-en/brands/taxslayer): Head-to-head: /demand/global-en/compare/liberty-tax-vs-taxslayer
- [Jackson Hewitt](/demand/global-en/brands/jackson-hewitt): Head-to-head: /demand/global-en/compare/jackson-hewitt-vs-liberty-tax

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Liberty Tax: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/liberty-tax

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/liberty-tax. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.