---
title: "Lasko: search popularity and Share of Search worldwide"
description: "Lasko is a fan and heater brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/lasko"
publisher: "Brandwave"
---

# Lasko: search popularity and Share of Search worldwide

Lasko is a fan and heater brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Lasko
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among fan brands**: 0.44%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Fan brands | 3 | 0.44% | 60.5K |
| Space heater brands | 4 | 0.67% | 60.5K |

- [Fan brands](/demand/global-en/categories/fan-brands)
- [Space heater brands](/demand/global-en/categories/space-heater-brands)

## How has branded search demand for Lasko changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Lasko worldwide rose from 49.5K to 60.5K.
- Across the 11 months ending August 2026, Lasko’s estimated Share of Search among fan brands worldwide held steady, from 0.31% to 0.44%.
- Across the 11 months ending August 2026, Lasko fell from 3rd to 4th among space heater brands worldwide.

## How did search popularity change for fan brands worldwide in August 2026?

- In August 2026, Dyson overtook Xiaomi to take the highest estimated Share of Search among fan brands worldwide, at 54.2%.
- In August 2026, Xiaomi lost estimated Share of Search among fan brands worldwide, from 49.9% to 44.9%.
- Estimated monthly branded searches for Vornado worldwide rose 49.5% over 11 measured months, from 33.1K to 49.5K in August 2026.
- Estimated monthly branded searches for Lasko worldwide rose 22.2% over 11 measured months, from 49.5K to 60.5K in August 2026.

## How did search popularity change for space heater brands worldwide in August 2026?

- In August 2026, Dyson gained estimated Share of Search among space heater brands worldwide, from 79.6% to 82%.
- In August 2026, De'Longhi lost estimated Share of Search among space heater brands worldwide, from 17.3% to 16.1%.
- In August 2026, Dreo lost estimated Share of Search among space heater brands worldwide, from 1.5% to 0.69%.
- Estimated monthly branded searches for Vornado worldwide rose 49.5% over 11 measured months, from 33.1K to 49.5K in August 2026.
- Estimated monthly branded searches for Lasko worldwide rose 22.2% over 11 measured months, from 49.5K to 60.5K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Fan brands | 49.5K | 0.31% | 3 |
| Nov 2025 | Fan brands | 40.5K | 0.19% | 3 |
| Dec 2025 | Fan brands | 40.5K | 0.2% | 3 |
| Jan 2026 | Fan brands | 49.5K | 0.29% | 3 |
| Feb 2026 | Fan brands | 40.5K | 0.3% | 3 |
| Mar 2026 | Fan brands | 60.5K | 0.41% | 3 |
| Apr 2026 | Fan brands | 49.5K | 0.38% | 3 |
| May 2026 | Fan brands | 60.5K | 0.47% | 3 |
| Jun 2026 | Fan brands | 60.5K | 0.47% | 3 |
| Jul 2026 | Fan brands | 60.5K | 0.49% | 3 |
| Aug 2026 | Fan brands | 60.5K | 0.44% | 3 |
| Sep 2026 | Fan brands | — | — | — |
| Oct 2025 | Space heater brands | 49.5K | 0.48% | 3 |
| Nov 2025 | Space heater brands | 40.5K | 0.25% | 4 |
| Dec 2025 | Space heater brands | 40.5K | 0.28% | 4 |
| Jan 2026 | Space heater brands | 49.5K | 0.44% | 4 |
| Feb 2026 | Space heater brands | 40.5K | 0.47% | 3 |
| Mar 2026 | Space heater brands | 60.5K | 0.7% | 3 |
| Apr 2026 | Space heater brands | 49.5K | 0.6% | 3 |
| May 2026 | Space heater brands | 60.5K | 0.73% | 4 |
| Jun 2026 | Space heater brands | 60.5K | 0.73% | 4 |
| Jul 2026 | Space heater brands | 60.5K | 0.8% | 4 |
| Aug 2026 | Space heater brands | 60.5K | 0.67% | 4 |
| Sep 2026 | Space heater brands | — | — | — |

## How is Lasko measured?

Brandwave collects information about searches that people make online using Lasko’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “lasko”

## Which fan brands compete with Lasko?

- [Dyson](/demand/global-en/brands/dyson): Head-to-head: /demand/global-en/compare/dyson-vs-lasko
- [Xiaomi](/demand/global-en/brands/xiaomi): Head-to-head: /demand/global-en/compare/lasko-vs-xiaomi
- [Vornado](/demand/global-en/brands/vornado): Head-to-head: /demand/global-en/compare/lasko-vs-vornado
- [Honeywell](/demand/global-en/brands/honeywell): Head-to-head: /demand/global-en/compare/honeywell-vs-lasko

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Lasko: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/lasko

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/lasko. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
