--- title: "Kustomer: search popularity worldwide" description: "Kustomer is a customer service platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/kustomer" publisher: "Brandwave" --- # Kustomer: search popularity worldwide Kustomer is a customer service platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Kustomer - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among omnichannel support platforms**: 1.4% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Omnichannel support platforms | 4 | 1.4% | 6.6K | | AI customer support tools | 4 | 3% | 6.6K | - [Omnichannel support platforms](/demand/global-en/categories/omnichannel-support-platforms) - [AI customer support tools](/demand/global-en/categories/ai-customer-support-tools) ## How has branded search demand for Kustomer changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Kustomer worldwide fell from 9.9K to 6.6K. - Across the 11 months ending August 2026, Kustomer’s estimated Share of Search among omnichannel support platforms worldwide held steady at 1.4%. - Across the 11 months ending August 2026, Kustomer’s estimated Share of Search among AI customer support tools worldwide peaked at 3.4% in October 2025 and was lowest at 2.4% in June 2026. ## How did search popularity change for omnichannel support platforms worldwide in August 2026? - In August 2026, Zendesk gained estimated Share of Search among omnichannel support platforms worldwide, from 47.8% to 51.3%. - In August 2026, Freshdesk gained estimated Share of Search among omnichannel support platforms worldwide, from 11.8% to 12.8%. - In August 2026, Gorgias lost estimated Share of Search among omnichannel support platforms worldwide, from 39.1% to 34.6%. - Estimated monthly branded searches for Kustomer worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026. - Estimated monthly branded searches for Gladly worldwide fell 25% over 11 measured months, from 40 to 30 in August 2026. ## How did search popularity change for AI customer support tools worldwide in August 2026? - In August 2026, Forethought gained estimated Share of Search among AI customer support tools worldwide, from 5.4% to 7.4%. - In August 2026, Tidio gained estimated Share of Search among AI customer support tools worldwide, from 11.9% to 13.4%. - In August 2026, Gorgias lost estimated Share of Search among AI customer support tools worldwide, from 79.8% to 75.9%. - Estimated monthly branded searches for Ada worldwide fell 44.6% over 11 measured months, from 1.3K to 720 in August 2026. - Estimated monthly branded searches for Kustomer worldwide fell 33.3% over 11 measured months, from 9.9K to 6.6K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Omnichannel support platforms | 9.9K | 1.4% | 4 | | Nov 2025 | Omnichannel support platforms | 8.1K | 1.2% | 4 | | Dec 2025 | Omnichannel support platforms | 6.6K | 1.1% | 4 | | Jan 2026 | Omnichannel support platforms | 8.1K | 1.2% | 4 | | Feb 2026 | Omnichannel support platforms | 6.6K | 1.2% | 4 | | Mar 2026 | Omnichannel support platforms | 8.1K | 1.3% | 4 | | Apr 2026 | Omnichannel support platforms | 6.6K | 1.4% | 4 | | May 2026 | Omnichannel support platforms | 6.6K | 1.2% | 4 | | Jun 2026 | Omnichannel support platforms | 5.4K | 0.97% | 4 | | Jul 2026 | Omnichannel support platforms | 6.6K | 1.3% | 4 | | Aug 2026 | Omnichannel support platforms | 6.6K | 1.4% | 4 | | Sep 2026 | Omnichannel support platforms | — | — | — | | Oct 2025 | AI customer support tools | 9.9K | 3.4% | 4 | | Nov 2025 | AI customer support tools | 8.1K | 2.4% | 4 | | Dec 2025 | AI customer support tools | 6.6K | 2.4% | 4 | | Jan 2026 | AI customer support tools | 8.1K | 2.8% | 4 | | Feb 2026 | AI customer support tools | 6.6K | 2.7% | 4 | | Mar 2026 | AI customer support tools | 8.1K | 3% | 4 | | Apr 2026 | AI customer support tools | 6.6K | 2.7% | 4 | | May 2026 | AI customer support tools | 6.6K | 2.8% | 4 | | Jun 2026 | AI customer support tools | 5.4K | 2.4% | 4 | | Jul 2026 | AI customer support tools | 6.6K | 2.6% | 4 | | Aug 2026 | AI customer support tools | 6.6K | 3% | 4 | | Sep 2026 | AI customer support tools | — | — | — | ## How is Kustomer measured? Brandwave collects information about searches that people make online using Kustomer’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “kustomer” ## Which omnichannel support platforms compete with Kustomer? - [Zendesk](/demand/global-en/brands/zendesk): Head-to-head: /demand/global-en/compare/kustomer-vs-zendesk - [Gorgias](/demand/global-en/brands/gorgias): Head-to-head: /demand/global-en/compare/gorgias-vs-kustomer - [Freshdesk](/demand/global-en/brands/freshdesk): Head-to-head: /demand/global-en/compare/freshdesk-vs-kustomer - [Gladly](/demand/global-en/brands/gladly): Head-to-head: /demand/global-en/compare/gladly-vs-kustomer ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Kustomer: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/kustomer This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/kustomer. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.