---
title: "Kooga: search popularity worldwide"
description: "Kooga makes rugby gear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/kooga"
publisher: "Brandwave"
---

# Kooga: search popularity worldwide

Kooga makes rugby gear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Kooga
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among rugby gear brands**: 0.05%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Rugby gear brands | 5 | 0.05% | 2.4K |

- [Rugby gear brands](/demand/global-en/categories/rugby-gear-brands)

## How has branded search demand for Kooga changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Kooga worldwide fell from 3.6K to 2.4K.
- Across the 12 months ending September 2026, Kooga’s estimated Share of Search among rugby gear brands worldwide held steady, from 0.07% to 0.05%.

## How did search popularity change for rugby gear brands worldwide in September 2026?

- Estimated monthly branded searches for Kooga worldwide fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026.
- Estimated monthly branded searches for Canterbury worldwide fell 22.2% over 12 measured months, from 44.5K to 34.6K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Rugby gear brands | 3.6K | 0.07% | 5 |
| Nov 2025 | Rugby gear brands | 2.9K | 0.06% | 5 |
| Dec 2025 | Rugby gear brands | 2.4K | 0.05% | 5 |
| Jan 2026 | Rugby gear brands | 2.9K | 0.06% | 5 |
| Feb 2026 | Rugby gear brands | 2.4K | 0.06% | 5 |
| Mar 2026 | Rugby gear brands | 2.9K | 0.06% | 5 |
| Apr 2026 | Rugby gear brands | 2.4K | 0.06% | 5 |
| May 2026 | Rugby gear brands | 2.4K | 0.05% | 5 |
| Jun 2026 | Rugby gear brands | 2.4K | 0.06% | 5 |
| Jul 2026 | Rugby gear brands | 2.4K | 0.06% | 5 |
| Aug 2026 | Rugby gear brands | 2.4K | 0.05% | 5 |
| Sep 2026 | Rugby gear brands | 2.4K | 0.05% | 5 |

## How is Kooga measured?

Brandwave collects information about searches that people make online using Kooga’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “kooga”

## Which rugby gear brands compete with Kooga?

- [BLK](/demand/global-en/brands/blk): Head-to-head: /demand/global-en/compare/blk-vs-kooga
- [Canterbury](/demand/global-en/brands/canterbury): Head-to-head: /demand/global-en/compare/canterbury-vs-kooga
- [Steeden](/demand/global-en/brands/steeden): Head-to-head: /demand/global-en/compare/kooga-vs-steeden
- [Gilbert](/demand/global-en/brands/gilbert): Head-to-head: /demand/global-en/compare/gilbert-vs-kooga

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Kooga: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/kooga

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/kooga. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.