--- title: "Kohler: search popularity and Share of Search worldwide" description: "Kohler is a bathroom brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/kohler" publisher: "Brandwave" --- # Kohler: search popularity and Share of Search worldwide Kohler is a bathroom brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Kohler - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among toilet brands**: 8.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Toilet brands | 2 | 8.1% | 368K | | Toilet seat brands | 2 | 8.2% | 368K | | Shower brands | 1 | 50.7% | 368K | | Tapware brands | 1 | 50.7% | 368K | - [Toilet brands](/demand/global-en/categories/toilet-brands) - [Toilet seat brands](/demand/global-en/categories/toilet-seat-brands) - [Shower brands](/demand/global-en/categories/shower-brands) - [Tapware brands](/demand/global-en/categories/tapware-brands) ## How has branded search demand for Kohler changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Kohler worldwide held steady at 368K. - Across the 11 months ending August 2026, Kohler’s estimated Share of Search among toilet brands worldwide peaked at 8.1% in November 2025 and was lowest at 5.6% in May 2026. - Across the 11 months ending August 2026, Kohler’s estimated Share of Search among toilet seat brands worldwide peaked at 8.2% in August 2026 and was lowest at 5.6% in May 2026. - Across the 11 months ending August 2026, Kohler’s estimated Share of Search among shower brands worldwide increased from 43.9% to 50.7%. - Across the 11 months ending August 2026, Kohler’s estimated Share of Search among shower brands worldwide peaked at 50.7% in August 2026 and was lowest at 39.1% in February 2026. - Across the 11 months ending August 2026, Kohler’s estimated Share of Search among tapware brands worldwide increased from 43.9% to 50.7%. - Across the 11 months ending August 2026, Kohler’s estimated Share of Search among tapware brands worldwide peaked at 50.7% in August 2026 and was lowest at 39.1% in February 2026. ## How did search popularity change for toilet brands worldwide in August 2026? - In August 2026, Kohler gained estimated Share of Search among toilet brands worldwide, from 6.7% to 8.1%. - In August 2026, Toto lost estimated Share of Search among toilet brands worldwide, from 91.1% to 89.7%. - Estimated monthly branded searches for Caroma worldwide rose 22.1% over 11 measured months, from 22.2K to 27.1K in August 2026. - Estimated monthly branded searches for American Standard worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026. ## How did search popularity change for toilet seat brands worldwide in August 2026? - In August 2026, Kohler gained estimated Share of Search among toilet seat brands worldwide, from 6.8% to 8.2%. - In August 2026, Toto lost estimated Share of Search among toilet seat brands worldwide, from 92.3% to 91%. - Estimated monthly branded searches for Croydex worldwide fell 33.3% over 11 measured months, from 8.1K to 5.4K in August 2026. - Estimated monthly branded searches for Bemis worldwide fell 32.9% over 11 measured months, from 33.1K to 22.2K in August 2026. - Estimated monthly branded searches for Euroshowers worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026. - Estimated monthly branded searches for Wirquin worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026. ## How did search popularity change for shower brands worldwide in August 2026? - In August 2026, Kohler gained estimated Share of Search among shower brands worldwide, from 41.5% to 50.7%. - In August 2026, Caroma gained estimated Share of Search among shower brands worldwide, from 3.1% to 3.7%. - In August 2026, Grohe lost estimated Share of Search among shower brands worldwide, from 27.7% to 22.7%. - In August 2026, Hansgrohe lost estimated Share of Search among shower brands worldwide, from 27.7% to 22.7%. ## How did search popularity change for tapware brands worldwide in August 2026? - In August 2026, Kohler gained estimated Share of Search among tapware brands worldwide, from 41.5% to 50.7%. - In August 2026, Caroma gained estimated Share of Search among tapware brands worldwide, from 3.1% to 3.7%. - In August 2026, Grohe lost estimated Share of Search among tapware brands worldwide, from 27.7% to 22.7%. - In August 2026, Hansgrohe lost estimated Share of Search among tapware brands worldwide, from 27.7% to 22.7%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Toilet brands | 368K | 8.1% | 2 | | Nov 2025 | Toilet brands | 368K | 8.1% | 2 | | Dec 2025 | Toilet brands | 301K | 6.7% | 2 | | Jan 2026 | Toilet brands | 368K | 8.1% | 2 | | Feb 2026 | Toilet brands | 301K | 6.7% | 2 | | Mar 2026 | Toilet brands | 368K | 6.7% | 2 | | Apr 2026 | Toilet brands | 368K | 6.7% | 2 | | May 2026 | Toilet brands | 301K | 5.6% | 2 | | Jun 2026 | Toilet brands | 301K | 5.6% | 2 | | Jul 2026 | Toilet brands | 301K | 6.7% | 2 | | Aug 2026 | Toilet brands | 368K | 8.1% | 2 | | Sep 2026 | Toilet brands | — | — | — | | Oct 2025 | Toilet seat brands | 368K | 8.2% | 2 | | Nov 2025 | Toilet seat brands | 368K | 8.2% | 2 | | Dec 2025 | Toilet seat brands | 301K | 6.8% | 2 | | Jan 2026 | Toilet seat brands | 368K | 8.2% | 2 | | Feb 2026 | Toilet seat brands | 301K | 6.8% | 2 | | Mar 2026 | Toilet seat brands | 368K | 6.8% | 2 | | Apr 2026 | Toilet seat brands | 368K | 6.8% | 2 | | May 2026 | Toilet seat brands | 301K | 5.6% | 2 | | Jun 2026 | Toilet seat brands | 301K | 5.6% | 2 | | Jul 2026 | Toilet seat brands | 301K | 6.8% | 2 | | Aug 2026 | Toilet seat brands | 368K | 8.2% | 2 | | Sep 2026 | Toilet seat brands | — | — | — | | Oct 2025 | Shower brands | 368K | 43.9% | 1 | | Nov 2025 | Shower brands | 368K | 46.4% | 1 | | Dec 2025 | Shower brands | 301K | 43.9% | 1 | | Jan 2026 | Shower brands | 368K | 41.7% | 1 | | Feb 2026 | Shower brands | 301K | 39.1% | 1 | | Mar 2026 | Shower brands | 368K | 43.9% | 1 | | Apr 2026 | Shower brands | 368K | 46.4% | 1 | | May 2026 | Shower brands | 301K | 41.2% | 1 | | Jun 2026 | Shower brands | 301K | 43.6% | 1 | | Jul 2026 | Shower brands | 301K | 41.5% | 1 | | Aug 2026 | Shower brands | 368K | 50.7% | 1 | | Sep 2026 | Shower brands | — | — | — | | Oct 2025 | Tapware brands | 368K | 43.9% | 1 | | Nov 2025 | Tapware brands | 368K | 46.4% | 1 | | Dec 2025 | Tapware brands | 301K | 43.9% | 1 | | Jan 2026 | Tapware brands | 368K | 41.7% | 1 | | Feb 2026 | Tapware brands | 301K | 39.1% | 1 | | Mar 2026 | Tapware brands | 368K | 43.9% | 1 | | Apr 2026 | Tapware brands | 368K | 46.4% | 1 | | May 2026 | Tapware brands | 301K | 41.2% | 1 | | Jun 2026 | Tapware brands | 301K | 43.6% | 1 | | Jul 2026 | Tapware brands | 301K | 41.5% | 1 | | Aug 2026 | Tapware brands | 368K | 50.7% | 1 | | Sep 2026 | Tapware brands | — | — | — | ## How is Kohler measured? Brandwave collects information about searches that people make online using Kohler’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “kohler” ## Which toilet brands compete with Kohler? - [Toto](/demand/global-en/brands/toto): Head-to-head: /demand/global-en/compare/kohler-vs-toto - [American Standard](/demand/global-en/brands/american-standard): Head-to-head: /demand/global-en/compare/american-standard-vs-kohler - [Caroma](/demand/global-en/brands/caroma): Head-to-head: /demand/global-en/compare/caroma-vs-kohler - [Methven](/demand/global-en/brands/methven): Head-to-head: /demand/global-en/compare/kohler-vs-methven ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Kohler: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/kohler This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/kohler. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.