---
title: "Knog: search popularity and Share of Search worldwide"
description: "Knog makes bike lights. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/knog"
publisher: "Brandwave"
---

# Knog: search popularity and Share of Search worldwide

Knog makes bike lights. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Knog
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among bike light brands**: 2.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Bike light brands | 4 | 2.3% | 14.8K |

- [Bike light brands](/demand/global-en/categories/bike-light-brands)

## How has branded search demand for Knog changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Knog worldwide held steady at 14.8K.
- Across the 11 months ending August 2026, Knog’s estimated Share of Search among bike light brands worldwide held steady, from 2% to 2.3%.

## How did search popularity change for bike light brands worldwide in August 2026?

- In August 2026, Cateye gained estimated Share of Search among bike light brands worldwide, from 51.8% to 56.1%.
- In August 2026, Exposure lost estimated Share of Search among bike light brands worldwide, from 42.3% to 37.5%.
- Lezyne’s estimated Share of Search among bike light brands worldwide has gained ground for 3 months in a row, from 3.1% to 4.1% in August 2026.
- Estimated monthly branded searches for Moon Sport worldwide fell 77.8% over 11 measured months, from 90 to 20 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Bike light brands | 14.8K | 2% | 4 |
| Nov 2025 | Bike light brands | 14.8K | 2.3% | 4 |
| Dec 2025 | Bike light brands | 12.1K | 1.9% | 4 |
| Jan 2026 | Bike light brands | 12.1K | 1.6% | 4 |
| Feb 2026 | Bike light brands | 9.9K | 1.5% | 4 |
| Mar 2026 | Bike light brands | 14.8K | 2.3% | 4 |
| Apr 2026 | Bike light brands | 14.8K | 2.3% | 4 |
| May 2026 | Bike light brands | 14.8K | 2.1% | 4 |
| Jun 2026 | Bike light brands | 12.1K | 2.1% | 4 |
| Jul 2026 | Bike light brands | 12.1K | 2.1% | 4 |
| Aug 2026 | Bike light brands | 14.8K | 2.3% | 4 |
| Sep 2026 | Bike light brands | — | — | — |

## How is Knog measured?

Brandwave collects information about searches that people make online using Knog’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “knog”

## Which bike light brands compete with Knog?

- [Cateye](/demand/global-en/brands/cateye): Head-to-head: /demand/global-en/compare/cateye-vs-knog
- [Exposure](/demand/global-en/brands/exposure): Head-to-head: /demand/global-en/compare/exposure-vs-knog
- [Lezyne](/demand/global-en/brands/lezyne): Head-to-head: /demand/global-en/compare/knog-vs-lezyne
- [Moon Sport](/demand/global-en/brands/moon-sport): Head-to-head: /demand/global-en/compare/knog-vs-moon-sport

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Knog: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/knog

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/knog. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.