---
title: "How popular is Kingz? Searches and AI answers worldwide"
description: "Kingz makes BJJ gis and grappling apparel. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/kingz"
publisher: "Brandwave"
---

# How popular is Kingz? Searches and AI answers worldwide

Kingz makes BJJ gis and grappling apparel. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Kingz
- **Market**: Global
- **Measured month**: Oct 2026
- **Share of Search among BJJ gi brands**: 47.8%

## Where does Kingz compete?

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| BJJ gi brands | 1 | 47.8% | 49.5K |

- [BJJ gi brands](/demand/global-en/categories/bjj-gi-brands)

## Top BJJ gi brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kingz was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Kingz is the most recommended of the six.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Kingz | 1st | 1 of 3 | 2 of 2 | 3 of 5 |
| Tatami Fightwear | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| Fuji | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Shoyoroll | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Hayabusa | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Venum | 6th | 1 of 3 | 0 of 2 | 1 of 5 |

## Every AI answer about BJJ gi brands

- Asked ChatGPT "What's the best BJJ gi for beginners?": 1. Fuji
- Asked ChatGPT "Which jiu-jitsu gi lasts the longest?": 1. Fuji, 2. Tatami Fightwear
- Asked ChatGPT "What BJJ gi brands do competitors wear?": 1. Shoyoroll, 2. Kingz, 3. Tatami Fightwear, 4. Fuji, 5. Venum
- Searched Google, AI Overview "bjj gi": 1. Tatami Fightwear, 2. Fuji, 3. Kingz, 4. Hayabusa
- Searched Google, AI Overview "best bjj gi": 1. Kingz, 2. Tatami Fightwear

Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026.

## How has branded search demand for Kingz changed worldwide over the last 12 months?

- Across the 12 months ending October 2026, estimated monthly branded searches for Kingz worldwide fell from 60.5K to 49.5K.
- Across the 12 months ending October 2026, Kingz’s share of searches among BJJ gi brands worldwide increased from 45.4% to 47.8%.
- Across the 12 months ending October 2026, Kingz’s share of searches among BJJ gi brands worldwide peaked at 49.9% in April 2026 and was lowest at 40.3% in September 2026.

## How did search popularity change for BJJ gi brands worldwide in October 2026?

- In October 2026, Kingz gained share of searches among BJJ gi brands worldwide, from 40.3% to 47.8%.
- In October 2026, Tatami Fightwear lost share of searches among BJJ gi brands worldwide, from 32.9% to 26.2%.
- In October 2026, Shoyoroll lost share of searches among BJJ gi brands worldwide, from 18% to 17.5%.
- Estimated monthly branded searches for Fuji worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in October 2026.
- Estimated monthly branded searches for Hayabusa worldwide fell 33.3% over 12 measured months, from 2.4K to 1.6K in October 2026.
- Estimated monthly branded searches for Venum worldwide fell 19.4% over 12 measured months, from 3.6K to 2.9K in October 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | BJJ gi brands | 60.5K | 45.4% | 1 |
| Dec 2025 | BJJ gi brands | 49.5K | 45.2% | 1 |
| Jan 2026 | BJJ gi brands | 49.5K | 47.2% | 1 |
| Feb 2026 | BJJ gi brands | 40.5K | 44.5% | 1 |
| Mar 2026 | BJJ gi brands | 49.5K | 49.5% | 1 |
| Apr 2026 | BJJ gi brands | 49.5K | 49.9% | 1 |
| May 2026 | BJJ gi brands | 49.5K | 49.9% | 1 |
| Jun 2026 | BJJ gi brands | 40.5K | 45.7% | 1 |
| Jul 2026 | BJJ gi brands | 40.5K | 43.8% | 1 |
| Aug 2026 | BJJ gi brands | 40.5K | 42.9% | 1 |
| Sep 2026 | BJJ gi brands | 40.5K | 40.3% | 1 |
| Oct 2026 | BJJ gi brands | 49.5K | 47.8% | 1 |

## How are Kingz’s branded searches counted?

Brandwave collects information about searches that people make online using Kingz’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “kingz gi”

## Which BJJ gi brands compete with Kingz?

- [Tatami Fightwear](/demand/global-en/brands/tatami-fightwear): Head-to-head: /demand/global-en/compare/kingz-vs-tatami-fightwear
- [Shoyoroll](/demand/global-en/brands/shoyoroll): Head-to-head: /demand/global-en/compare/kingz-vs-shoyoroll
- [Fuji](/demand/global-en/brands/fuji-sports): Head-to-head: /demand/global-en/compare/fuji-sports-vs-kingz
- [Venum](/demand/global-en/brands/venum): Head-to-head: /demand/global-en/compare/kingz-vs-venum
- [Hayabusa](/demand/global-en/brands/hayabusa): Head-to-head: /demand/global-en/compare/hayabusa-vs-kingz

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "How popular is Kingz? Searches and AI answers worldwide". https://gobrandwave.com/demand/global-en/brands/kingz

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/kingz. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
