--- title: "How popular is Kevyn Aucoin? Searches and AI answers worldwide" description: "Kevyn Aucoin is a makeup brand founded by the makeup artist Kevyn Aucoin, known for its eyelash curler and complexion products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/kevyn-aucoin" publisher: "Brandwave" --- # How popular is Kevyn Aucoin? Searches and AI answers worldwide Kevyn Aucoin is a makeup brand founded by the makeup artist Kevyn Aucoin, known for its eyelash curler and complexion products. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Kevyn Aucoin - **Market**: Global - **Measured month**: Oct 2026 - **Share of Search among eyelash curler brands**: 1.5% ## Where does Kevyn Aucoin compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Eyelash curler brands | 7 | 1.5% | 3.6K | - [Eyelash curler brands](/demand/global-en/categories/eyelash-curler-brands) ## Top eyelash curler brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Kevyn Aucoin was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Kevyn Aucoin is the fourth most recommended of the 11. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Shiseido | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Tweezerman | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Shu Uemura | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Kevyn Aucoin | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | e.l.f. | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Revlon | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Surratt | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Japonesque | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Chanel | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Tarte | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | MAC | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about eyelash curler brands - Asked ChatGPT "Which eyelash curler brand should I buy?": 1. Shiseido, 2. Tweezerman - Asked ChatGPT "What are the best eyelash curler brands?": 1. Shiseido, 2. Tweezerman, 3. e.l.f., 4. Kevyn Aucoin, 5. Shu Uemura, 6. Surratt - Asked ChatGPT "What's the best eyelash curler brand for lifted lashes?": 1. Shu Uemura, 2. Shiseido, 3. Kevyn Aucoin - Searched Google, AI Overview "best eyelash curler": 1. Shiseido, 2. Kevyn Aucoin, 3. Tweezerman, 4. Shu Uemura, 5. Revlon - Searched Google, AI Overview "heated eyelash curler": named none of the brands we track Not named in any answer: Japonesque, Chanel, Tarte and MAC. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How has branded search demand for Kevyn Aucoin changed worldwide over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for Kevyn Aucoin worldwide fell from 37.5K to 30.7K. - Across the 12 months ending October 2026, Kevyn Aucoin’s share of searches among eyelash curler brands worldwide held steady, from 1.7% to 1.5%. ## How did search popularity change for eyelash curler brands worldwide in October 2026? - In October 2026, Shu Uemura gained share of searches among eyelash curler brands worldwide, from 6.8% to 9.4%. - In October 2026, Tweezerman gained share of searches among eyelash curler brands worldwide, from 15.3% to 17.2%. - In October 2026, e.l.f. gained share of searches among eyelash curler brands worldwide, from 4.6% to 5.1%. - In October 2026, Shiseido lost share of searches among eyelash curler brands worldwide, from 62.2% to 57.2%. - In October 2026, Kevyn Aucoin lost share of searches among eyelash curler brands worldwide, from 2% to 1.5%. - Japonesque’s share of searches among eyelash curler brands worldwide has gained ground for 3 months in a row, from 1.6% to 2.8% in October 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Eyelash curler brands | 4.4K | 1.7% | 7 | | Dec 2025 | Eyelash curler brands | 5.4K | 1.7% | 7 | | Jan 2026 | Eyelash curler brands | 4.4K | 1.9% | 6 | | Feb 2026 | Eyelash curler brands | 3.6K | 1.7% | 6 | | Mar 2026 | Eyelash curler brands | 4.4K | 1.8% | 6 | | Apr 2026 | Eyelash curler brands | 3.6K | 1.7% | 6 | | May 2026 | Eyelash curler brands | 4.4K | 1.8% | 6 | | Jun 2026 | Eyelash curler brands | 4.4K | 1.9% | 6 | | Jul 2026 | Eyelash curler brands | 4.4K | 1.6% | 7 | | Aug 2026 | Eyelash curler brands | 4.4K | 1.8% | 6 | | Sep 2026 | Eyelash curler brands | 4.4K | 2% | 6 | | Oct 2026 | Eyelash curler brands | 3.6K | 1.5% | 7 | ## How are Kevyn Aucoin’s branded searches counted? Brandwave collects information about searches that people make online using Kevyn Aucoin’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “kevyn aucoin” - “kevyn aucoin eyelash curler” ## Which eyelash curler brands compete with Kevyn Aucoin? - [Shiseido](/demand/global-en/brands/shiseido) - [Tweezerman](/demand/global-en/brands/tweezerman) - [Shu Uemura](/demand/global-en/brands/shu-uemura) - [e.l.f.](/demand/global-en/brands/elf): Head-to-head: /demand/global-en/compare/elf-vs-kevyn-aucoin - [Japonesque](/demand/global-en/brands/japonesque): Head-to-head: /demand/global-en/compare/japonesque-vs-kevyn-aucoin - [Chanel](/demand/global-en/brands/chanel): Head-to-head: /demand/global-en/compare/chanel-vs-kevyn-aucoin - [Revlon](/demand/global-en/brands/revlon): Head-to-head: /demand/global-en/compare/kevyn-aucoin-vs-revlon - [Tarte](/demand/global-en/brands/tarte): Head-to-head: /demand/global-en/compare/kevyn-aucoin-vs-tarte - [Surratt](/demand/global-en/brands/surratt) - [MAC](/demand/global-en/brands/mac-cosmetics) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "How popular is Kevyn Aucoin? Searches and AI answers worldwide". https://gobrandwave.com/demand/global-en/brands/kevyn-aucoin This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/kevyn-aucoin. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.