---
title: "Kenwood: search popularity worldwide"
description: "Kenwood makes amateur radio transceivers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/kenwood-radio"
publisher: "Brandwave"
---

# Kenwood: search popularity worldwide

Kenwood makes amateur radio transceivers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Kenwood
- **Owned by**: JVCKenwood
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among ham radio brands**: 1.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Ham radio brands | 12 | 1.3% | 2.6K |

- [Ham radio brands](/demand/global-en/categories/ham-radio-brands)

## Top ham radio brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Kenwood was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Kenwood is the third most recommended of the 12.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Yaesu | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Baofeng | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Kenwood | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Icom | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| AnyTone | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Elecraft | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Xiegu | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| TIDRADIO | 8th | 0 of 3 | 1 of 2 | 1 of 5 |
| FlexRadio | 9th | 1 of 3 | 0 of 2 | 1 of 5 |
| Radioddity | 10th | 1 of 3 | 0 of 2 | 1 of 5 |
| BTECH | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Quansheng | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about ham radio brands

- Asked ChatGPT "What's the best ham radio for beginners?": 1. Yaesu, 2. Baofeng, 3. Xiegu, 4. Radioddity
- Asked ChatGPT "Which handheld ham radio should I buy?": 1. Yaesu, 2. Baofeng, 3. Kenwood
- Asked ChatGPT "What are the best amateur radio brands?": 1. Yaesu, 2. Icom, 3. Kenwood, 4. Elecraft, 5. FlexRadio, 6. AnyTone, 7. Baofeng, 8. Xiegu
- Searched Google, AI Overview "ham radio": 1. Baofeng
- Searched Google, AI Overview "handheld ham radio": 1. Baofeng, 2. Yaesu, 3. TIDRADIO, 4. AnyTone, 5. Kenwood

Not named in any answer: BTECH and Quansheng.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026.

## How has branded search demand for Kenwood changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Kenwood worldwide fell from 2.9K to 2.6K.
- Across the 12 months ending September 2026, Kenwood fell from 11th to 12th among ham radio brands worldwide.

## How did search popularity change for ham radio brands worldwide in September 2026?

- In September 2026, Baofeng gained share of searches among ham radio brands worldwide, from 43.4% to 48.5%.
- In September 2026, Radioddity lost share of searches among ham radio brands worldwide, from 8.1% to 6.1%.
- In September 2026, BTECH lost share of searches among ham radio brands worldwide, from 5.6% to 4.2%.
- In September 2026, Yaesu lost share of searches among ham radio brands worldwide, from 14.8% to 13.7%.
- In September 2026, Icom lost share of searches among ham radio brands worldwide, from 8.4% to 7.7%.
- Elecraft’s share of searches among ham radio brands worldwide has lost ground for 3 months in a row, from 3.8% to 2.7% in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Ham radio brands | 2.9K | 1.4% | 11 |
| Nov 2025 | Ham radio brands | 3.2K | 1.5% | 11 |
| Dec 2025 | Ham radio brands | 2.9K | 1.4% | 11 |
| Jan 2026 | Ham radio brands | 3.2K | 1.4% | 11 |
| Feb 2026 | Ham radio brands | 2.6K | 1.3% | 12 |
| Mar 2026 | Ham radio brands | 3.2K | 1.5% | 11 |
| Apr 2026 | Ham radio brands | 2.9K | 1.4% | 11 |
| May 2026 | Ham radio brands | 3.2K | 1.7% | 11 |
| Jun 2026 | Ham radio brands | 2.3K | 1.3% | 12 |
| Jul 2026 | Ham radio brands | 2.3K | 1.4% | 12 |
| Aug 2026 | Ham radio brands | 2.6K | 1.4% | 12 |
| Sep 2026 | Ham radio brands | 2.6K | 1.3% | 12 |

## How are Kenwood’s branded searches counted?

Brandwave collects information about searches that people make online using Kenwood’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “kenwood ham radio”
- “kenwood th-d75”

## Which ham radio brands compete with Kenwood?

- [Baofeng](/demand/global-en/brands/baofeng)
- [Yaesu](/demand/global-en/brands/yaesu)
- [Icom](/demand/global-en/brands/icom)
- [Radioddity](/demand/global-en/brands/radioddity)
- [BTECH](/demand/global-en/brands/btech)
- [TIDRADIO](/demand/global-en/brands/tidradio)
- [FlexRadio](/demand/global-en/brands/flexradio): Head-to-head: /demand/global-en/compare/flexradio-vs-kenwood-radio
- [Quansheng](/demand/global-en/brands/quansheng): Head-to-head: /demand/global-en/compare/kenwood-radio-vs-quansheng
- [AnyTone](/demand/global-en/brands/anytone): Head-to-head: /demand/global-en/compare/anytone-vs-kenwood-radio
- [Elecraft](/demand/global-en/brands/elecraft): Head-to-head: /demand/global-en/compare/elecraft-vs-kenwood-radio
- [Xiegu](/demand/global-en/brands/xiegu): Head-to-head: /demand/global-en/compare/kenwood-radio-vs-xiegu

## Who owns Kenwood?

Kenwood is owned by JVCKenwood. Brandwave does not track any other brands owned by JVCKenwood.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Kenwood?

Kenwood is owned by JVCKenwood. Brandwave does not track any other brands owned by JVCKenwood.

## Cite this page

Brandwave. "Kenwood: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/kenwood-radio

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/kenwood-radio. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
