---
title: "Kelly Services: search popularity and Share of Search worldwide"
description: "Kelly Services is staffing agency. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/kelly-services"
publisher: "Brandwave"
---

# Kelly Services: search popularity and Share of Search worldwide

Kelly Services is staffing agency. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Kelly Services
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among staffing agencies**: 8.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Staffing agencies | 3 | 8.4% | 246K |

- [Staffing agencies](/demand/global-en/categories/staffing-agencies)

## How has branded search demand for Kelly Services changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Kelly Services worldwide rose from 201K to 246K.
- Across the 11 months ending August 2026, Kelly Services’ estimated Share of Search among staffing agencies worldwide increased from 5.3% to 8.4%.
- Across the 11 months ending August 2026, Kelly Services’ estimated Share of Search among staffing agencies worldwide peaked at 8.4% in August 2026 and was lowest at 4.5% in March 2026.
- Across the 11 months ending August 2026, Kelly Services rose from 5th to 3rd among staffing agencies worldwide.

## How did search popularity change for staffing agencies worldwide in August 2026?

- In August 2026, Randstad overtook Adecco to take the highest estimated Share of Search among staffing agencies worldwide, at 41.7%.
- In August 2026, Kelly Services overtook Hays to rank 3rd among staffing agencies worldwide, at 8.4%.
- In August 2026, Adecco lost estimated Share of Search among staffing agencies worldwide, from 39.8% to 34.2%.
- Estimated monthly branded searches for Hays worldwide fell 18.3% over 11 measured months, from 246K to 201K in August 2026.
- Estimated monthly branded searches for Robert Half worldwide fell 18.3% over 11 measured months, from 301K to 246K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Staffing agencies | 201K | 5.3% | 5 |
| Nov 2025 | Staffing agencies | 165K | 5.4% | 5 |
| Dec 2025 | Staffing agencies | 165K | 6% | 5 |
| Jan 2026 | Staffing agencies | 201K | 5.4% | 5 |
| Feb 2026 | Staffing agencies | 165K | 4.9% | 5 |
| Mar 2026 | Staffing agencies | 165K | 4.5% | 5 |
| Apr 2026 | Staffing agencies | 165K | 4.9% | 5 |
| May 2026 | Staffing agencies | 165K | 5% | 5 |
| Jun 2026 | Staffing agencies | 165K | 5% | 5 |
| Jul 2026 | Staffing agencies | 165K | 5.4% | 5 |
| Aug 2026 | Staffing agencies | 246K | 8.4% | 3 |
| Sep 2026 | Staffing agencies | — | — | — |

## How is Kelly Services measured?

Brandwave collects information about searches that people make online using Kelly Services’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “kelly services”

## Which staffing agencies compete with Kelly Services?

- [Randstad](/demand/global-en/brands/randstad): Head-to-head: /demand/global-en/compare/kelly-services-vs-randstad
- [Adecco](/demand/global-en/brands/adecco): Head-to-head: /demand/global-en/compare/adecco-vs-kelly-services
- [Robert Half](/demand/global-en/brands/robert-half): Head-to-head: /demand/global-en/compare/kelly-services-vs-robert-half
- [Hays](/demand/global-en/brands/hays): Head-to-head: /demand/global-en/compare/hays-vs-kelly-services
- [Manpower](/demand/global-en/brands/manpower): Head-to-head: /demand/global-en/compare/kelly-services-vs-manpower

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Kelly Services: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/kelly-services

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/kelly-services. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.