---
title: "KastKing: search popularity worldwide"
description: "KastKing is a tackle box brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/kastking"
publisher: "Brandwave"
---

# KastKing: search popularity worldwide

KastKing is a tackle box brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: KastKing
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among tackle box brands**: 5.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Tackle box brands | 5 | 5.2% | 60.5K |
| Tackle bag brands | 4 | 6.7% | 60.5K |

- [Tackle box brands](/demand/global-en/categories/tackle-box-brands)
- [Tackle bag brands](/demand/global-en/categories/tackle-bag-brands)

## Top tackle box brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, KastKing appeared in all four answers. KastKing is the third most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Plano | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Flambeau | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| KastKing | 3rd | 3 of 3 | 1 of 1 | 4 of 4 |
| Shimano | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Bass Pro | Not ranked | 0 of 3 | 1 of 1 | 1 of 4 |
| Daiwa | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Rapala | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about tackle box brands

- Asked ChatGPT "Which tackle box brand should I buy?": 1. Plano, 2. Flambeau, 3. KastKing
- Asked ChatGPT "What are the best tackle box brands?": 1. Plano, 2. Flambeau, 3. KastKing
- Asked ChatGPT "What's the best tackle box brand for small fishing gear?": 1. Plano, 2. Flambeau, 3. KastKing
- Searched Google, AI Overview "fishing tackle box": 1. Plano, 2. KastKing, 3. Bass Pro

Not named in any answer: Shimano, Daiwa and Rapala.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for KastKing changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for KastKing worldwide rose from 49.5K to 60.5K.
- Across the 12 months ending September 2026, KastKing’s share of searches among tackle box brands worldwide increased from 4.1% to 5.2%.
- Across the 12 months ending September 2026, KastKing’s share of searches among tackle box brands worldwide peaked at 7.5% in June 2026 and was lowest at 3.7% in November 2025.
- Across the 12 months ending September 2026, KastKing rose from 6th to 5th among tackle box brands worldwide.
- Across the 12 months ending September 2026, KastKing’s share of searches among tackle bag brands worldwide increased from 5.6% to 6.7%.
- Across the 12 months ending September 2026, KastKing’s share of searches among tackle bag brands worldwide peaked at 9.1% in June 2026 and was lowest at 5.4% in January 2026.

## How did search popularity change for tackle box brands worldwide in September 2026?

- In September 2026, Shimano gained share of searches among tackle box brands worldwide, from 30% to 31.7%.
- In September 2026, Plano gained share of searches among tackle box brands worldwide, from 24.6% to 26%.
- In September 2026, Flambeau gained share of searches among tackle box brands worldwide, from 2.2% to 2.9%.
- In September 2026, Daiwa gained share of searches among tackle box brands worldwide, from 11% to 11.6%.
- In September 2026, Bass Pro lost share of searches among tackle box brands worldwide, from 20.1% to 17.3%.
- In September 2026, KastKing lost share of searches among tackle box brands worldwide, from 6% to 5.2%.

## How did search popularity change for tackle bag brands worldwide in September 2026?

- In September 2026, Shimano gained share of searches among tackle bag brands worldwide, from 37.8% to 40.8%.
- In September 2026, Plano gained share of searches among tackle bag brands worldwide, from 30.9% to 33.4%.
- In September 2026, Daiwa gained share of searches among tackle bag brands worldwide, from 13.9% to 15%.
- In September 2026, Wild River lost share of searches among tackle bag brands worldwide, from 9.3% to 3.7%.
- In September 2026, KastKing lost share of searches among tackle bag brands worldwide, from 7.6% to 6.7%.
- Estimated monthly branded searches for Evolution Fishing worldwide rose 89.5% over 12 measured months, from 1.9K to 3.6K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Tackle box brands | 49.5K | 4.1% | 6 |
| Nov 2025 | Tackle box brands | 49.5K | 3.7% | 7 |
| Dec 2025 | Tackle box brands | 49.5K | 4.1% | 7 |
| Jan 2026 | Tackle box brands | 40.5K | 3.9% | 7 |
| Feb 2026 | Tackle box brands | 49.5K | 5% | 6 |
| Mar 2026 | Tackle box brands | 74K | 6% | 5 |
| Apr 2026 | Tackle box brands | 74K | 5.9% | 5 |
| May 2026 | Tackle box brands | 74K | 5.7% | 5 |
| Jun 2026 | Tackle box brands | 90.5K | 7.5% | 5 |
| Jul 2026 | Tackle box brands | 74K | 6.5% | 5 |
| Aug 2026 | Tackle box brands | 74K | 6% | 5 |
| Sep 2026 | Tackle box brands | 60.5K | 5.2% | 5 |
| Oct 2025 | Tackle bag brands | 49.5K | 5.6% | 4 |
| Nov 2025 | Tackle bag brands | 49.5K | 6.1% | 4 |
| Dec 2025 | Tackle bag brands | 49.5K | 6.5% | 4 |
| Jan 2026 | Tackle bag brands | 40.5K | 5.4% | 4 |
| Feb 2026 | Tackle bag brands | 49.5K | 6.6% | 4 |
| Mar 2026 | Tackle bag brands | 74K | 8.1% | 4 |
| Apr 2026 | Tackle bag brands | 74K | 7.4% | 4 |
| May 2026 | Tackle bag brands | 74K | 7.1% | 4 |
| Jun 2026 | Tackle bag brands | 90.5K | 9.1% | 4 |
| Jul 2026 | Tackle bag brands | 74K | 7.7% | 5 |
| Aug 2026 | Tackle bag brands | 74K | 7.6% | 5 |
| Sep 2026 | Tackle bag brands | 60.5K | 6.7% | 4 |

## How are KastKing’s branded searches counted?

Brandwave collects information about searches that people make online using KastKing’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “kastking”

## Which tackle box brands compete with KastKing?

- [Shimano](/demand/global-en/brands/shimano)
- [Plano](/demand/global-en/brands/plano): Head-to-head: /demand/global-en/compare/kastking-vs-plano
- [Bass Pro](/demand/global-en/brands/bass-pro): Head-to-head: /demand/global-en/compare/bass-pro-vs-kastking
- [Daiwa](/demand/global-en/brands/daiwa): Head-to-head: /demand/global-en/compare/daiwa-vs-kastking
- [Rapala](/demand/global-en/brands/rapala): Head-to-head: /demand/global-en/compare/kastking-vs-rapala
- [Flambeau](/demand/global-en/brands/flambeau): Head-to-head: /demand/global-en/compare/flambeau-vs-kastking

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "KastKing: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/kastking

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/kastking. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
