--- title: "Kask: search popularity and Share of Search worldwide" description: "Kask is a helmet brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/kask" publisher: "Brandwave" --- # Kask: search popularity and Share of Search worldwide Kask is a helmet brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Kask - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among chainsaw safety gear brands**: 6.4% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Chainsaw safety gear brands | 3 | 6.4% | 135K | | Bike helmet brands | 3 | 20.4% | 135K | | Equestrian helmets | 1 | 82.1% | 135K | - [Chainsaw safety gear brands](/demand/global-en/categories/chainsaw-safety-gear-brands) - [Bike helmet brands](/demand/global-en/categories/bike-helmet-brands) - [Equestrian helmets](/demand/global-en/categories/equestrian-helmets) ## How has branded search demand for Kask changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Kask worldwide held steady at 135K. - Across the 11 months ending August 2026, Kask’s estimated Share of Search among chainsaw safety gear brands worldwide increased from 5.9% to 6.4%. - Across the 11 months ending August 2026, Kask’s estimated Share of Search among chainsaw safety gear brands worldwide peaked at 7.9% in November 2025 and was lowest at 5.4% in January 2026. - Across the 11 months ending August 2026, Kask’s estimated Share of Search among bike helmet brands worldwide decreased from 21.4% to 20.4%. - Across the 11 months ending August 2026, Kask’s estimated Share of Search among bike helmet brands worldwide peaked at 25.2% in November 2025 and was lowest at 12% in May 2026. - Across the 11 months ending August 2026, Kask’s estimated Share of Search among equestrian helmets worldwide increased from 79.5% to 82.1%. - Across the 11 months ending August 2026, Kask’s estimated Share of Search among equestrian helmets worldwide peaked at 87.2% in June 2026 and was lowest at 78.4% in December 2025. ## How did search popularity change for chainsaw safety gear brands worldwide in August 2026? - In August 2026, Stihl gained estimated Share of Search among chainsaw safety gear brands worldwide, from 38% to 38.8%. - In August 2026, Kask lost estimated Share of Search among chainsaw safety gear brands worldwide, from 7.6% to 6.4%. - Estimated monthly branded searches for Oregon worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026. - Estimated monthly branded searches for Pfanner worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026. - Estimated monthly branded searches for Husqvarna worldwide fell 13.8% over 11 measured months, from 1.3M to 1.1M in August 2026. ## How did search popularity change for bike helmet brands worldwide in August 2026? - In August 2026, POC gained estimated Share of Search among bike helmet brands worldwide, from 5.9% to 7.5%. - In August 2026, Giro gained estimated Share of Search among bike helmet brands worldwide, from 29.5% to 30.4%. - In August 2026, Specialized gained estimated Share of Search among bike helmet brands worldwide, from 29.5% to 30.4%. - In August 2026, Kask lost estimated Share of Search among bike helmet brands worldwide, from 24.2% to 20.4%. - Estimated monthly branded searches for Bell worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026. ## How did search popularity change for equestrian helmets worldwide in August 2026? - In August 2026, Samshield gained estimated Share of Search among equestrian helmets worldwide, from 7.8% to 11%. - In August 2026, Charles Owen gained estimated Share of Search among equestrian helmets worldwide, from 3.5% to 4%. - In August 2026, Kask lost estimated Share of Search among equestrian helmets worldwide, from 86.4% to 82.1%. - Estimated monthly branded searches for One K worldwide rose 26.3% over 11 measured months, from 1.9K to 2.4K in August 2026. - Estimated monthly branded searches for GPA worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Chainsaw safety gear brands | 135K | 5.9% | 3 | | Nov 2025 | Chainsaw safety gear brands | 165K | 7.9% | 3 | | Dec 2025 | Chainsaw safety gear brands | 110K | 6% | 3 | | Jan 2026 | Chainsaw safety gear brands | 110K | 5.4% | 3 | | Feb 2026 | Chainsaw safety gear brands | 110K | 5.5% | 3 | | Mar 2026 | Chainsaw safety gear brands | 165K | 6.4% | 3 | | Apr 2026 | Chainsaw safety gear brands | 165K | 5.6% | 3 | | May 2026 | Chainsaw safety gear brands | 165K | 5.5% | 3 | | Jun 2026 | Chainsaw safety gear brands | 165K | 6.3% | 3 | | Jul 2026 | Chainsaw safety gear brands | 165K | 7.6% | 3 | | Aug 2026 | Chainsaw safety gear brands | 135K | 6.4% | 3 | | Sep 2026 | Chainsaw safety gear brands | — | — | — | | Oct 2025 | Bike helmet brands | 135K | 21.4% | 3 | | Nov 2025 | Bike helmet brands | 165K | 25.2% | 2 | | Dec 2025 | Bike helmet brands | 110K | 19.3% | 3 | | Jan 2026 | Bike helmet brands | 110K | 19.3% | 3 | | Feb 2026 | Bike helmet brands | 110K | 19.3% | 3 | | Mar 2026 | Bike helmet brands | 165K | 23.3% | 3 | | Apr 2026 | Bike helmet brands | 165K | 21.9% | 3 | | May 2026 | Bike helmet brands | 165K | 12% | 3 | | Jun 2026 | Bike helmet brands | 165K | 22.2% | 3 | | Jul 2026 | Bike helmet brands | 165K | 24.2% | 3 | | Aug 2026 | Bike helmet brands | 135K | 20.4% | 3 | | Sep 2026 | Bike helmet brands | — | — | — | | Oct 2025 | Equestrian helmets | 135K | 79.5% | 1 | | Nov 2025 | Equestrian helmets | 165K | 79.7% | 1 | | Dec 2025 | Equestrian helmets | 110K | 78.4% | 1 | | Jan 2026 | Equestrian helmets | 110K | 78.5% | 1 | | Feb 2026 | Equestrian helmets | 110K | 81.4% | 1 | | Mar 2026 | Equestrian helmets | 165K | 84.4% | 1 | | Apr 2026 | Equestrian helmets | 165K | 84.5% | 1 | | May 2026 | Equestrian helmets | 165K | 84.9% | 1 | | Jun 2026 | Equestrian helmets | 165K | 87.2% | 1 | | Jul 2026 | Equestrian helmets | 165K | 86.4% | 1 | | Aug 2026 | Equestrian helmets | 135K | 82.1% | 1 | | Sep 2026 | Equestrian helmets | — | — | — | ## How is Kask measured? Brandwave collects information about searches that people make online using Kask’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “kask” ## Which chainsaw safety gear brands compete with Kask? - [Husqvarna](/demand/global-en/brands/husqvarna): Head-to-head: /demand/global-en/compare/husqvarna-vs-kask - [Stihl](/demand/global-en/brands/stihl): Head-to-head: /demand/global-en/compare/kask-vs-stihl - [Pfanner](/demand/global-en/brands/pfanner): Head-to-head: /demand/global-en/compare/kask-vs-pfanner - [Oregon](/demand/global-en/brands/oregon-tools): Head-to-head: /demand/global-en/compare/kask-vs-oregon-tools - [Elysee](/demand/global-en/brands/elysee): Head-to-head: /demand/global-en/compare/elysee-vs-kask ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Kask: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/kask This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/kask. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.