---
title: "Karma: search popularity worldwide"
description: "Karma is a shopping assistant. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/karma-shopping"
publisher: "Brandwave"
---

# Karma: search popularity worldwide

Karma is a shopping assistant. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Karma
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among coupon browser extensions**: 0.09%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Coupon browser extensions | 5 | 0.09% | 480 |

- [Coupon browser extensions](/demand/global-en/categories/coupon-browser-extensions)

## How has branded search demand for Karma changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Karma worldwide fell from 720 to 480.
- Across the 11 months ending August 2026, Karma’s estimated Share of Search among coupon browser extensions worldwide held steady, from 0.18% to 0.09%.

## How did search popularity change for coupon browser extensions worldwide in August 2026?

- In August 2026, Capital One Shopping gained estimated Share of Search among coupon browser extensions worldwide, from 61.7% to 65.9%.
- In August 2026, Honey gained estimated Share of Search among coupon browser extensions worldwide, from 0.39% to 0.97%.
- In August 2026, RetailMeNot lost estimated Share of Search among coupon browser extensions worldwide, from 27.7% to 24.2%.
- In August 2026, Coupert lost estimated Share of Search among coupon browser extensions worldwide, from 10.1% to 8.9%.
- Estimated monthly branded searches for Karma worldwide fell 33.3% over 11 measured months, from 720 to 480 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Coupon browser extensions | 720 | 0.18% | 5 |
| Nov 2025 | Coupon browser extensions | 720 | 0.13% | 5 |
| Dec 2025 | Coupon browser extensions | 590 | 0.11% | 5 |
| Jan 2026 | Coupon browser extensions | 590 | 0.14% | 5 |
| Feb 2026 | Coupon browser extensions | 590 | 0.16% | 5 |
| Mar 2026 | Coupon browser extensions | 590 | 0.13% | 5 |
| Apr 2026 | Coupon browser extensions | 590 | 0.14% | 5 |
| May 2026 | Coupon browser extensions | 480 | 0.11% | 5 |
| Jun 2026 | Coupon browser extensions | 480 | 0.11% | 5 |
| Jul 2026 | Coupon browser extensions | 480 | 0.1% | 5 |
| Aug 2026 | Coupon browser extensions | 480 | 0.09% | 5 |
| Sep 2026 | Coupon browser extensions | — | — | — |

## How is Karma measured?

Brandwave collects information about searches that people make online using Karma’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “karma shopping”

## Which coupon browser extensions compete with Karma?

- [Capital One Shopping](/demand/global-en/brands/capital-one-shopping): Head-to-head: /demand/global-en/compare/capital-one-shopping-vs-karma-shopping
- [RetailMeNot](/demand/global-en/brands/retailmenot): Head-to-head: /demand/global-en/compare/karma-shopping-vs-retailmenot
- [Coupert](/demand/global-en/brands/coupert): Head-to-head: /demand/global-en/compare/coupert-vs-karma-shopping
- [Honey](/demand/global-en/brands/honey-paypal): Head-to-head: /demand/global-en/compare/honey-paypal-vs-karma-shopping

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Karma: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/karma-shopping

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/karma-shopping. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.