---
title: "Johnnie-O: search popularity worldwide"
description: "Johnnie-O makes casual and golf clothing. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/johnnie-o"
publisher: "Brandwave"
---

# Johnnie-O: search popularity worldwide

Johnnie-O makes casual and golf clothing. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Johnnie-O
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among golf clothing brands**: 8.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Golf clothing brands | 3 | 8.1% | 110K |

- [Golf clothing brands](/demand/global-en/categories/golf-apparel-brands)

## Top golf clothing brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Johnnie-O did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Peter Millar | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| FootJoy | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Adidas | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Lululemon | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Nike | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| Under Armour | 6th | 3 of 3 | 1 of 2 | 4 of 5 |
| Greyson Clothiers | 7th | 1 of 3 | 0 of 2 | 1 of 5 |
| Malbon Golf | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| Holderness & Bourne | 9th | 1 of 3 | 0 of 2 | 1 of 5 |
| TravisMathew | 10th | 1 of 3 | 0 of 2 | 1 of 5 |
| Rhoback | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Johnnie-O | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Galvin Green | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| J.Lindeberg | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Redvanly | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about golf clothing brands

- Asked ChatGPT "Which golf clothing brand should I buy?": 1. Peter Millar, 2. Lululemon, 3. FootJoy, 4. Under Armour, 5. Adidas
- Asked ChatGPT "What are the best golf clothing brands?": 1. Peter Millar, 2. Greyson Clothiers, 3. Malbon Golf, 4. FootJoy, 5. Lululemon, 6. Holderness & Bourne, 7. Nike, 8. TravisMathew, 9. Adidas, 10. Under Armour
- Asked ChatGPT "What's the best golf clothing brand for playing in hot weather?": 1. Under Armour, 2. Lululemon, 3. Adidas, 4. FootJoy, 5. Peter Millar
- Searched Google, AI Overview "golf apparel": 1. Nike, 2. Adidas, 3. Under Armour, 4. FootJoy, 5. Peter Millar
- Searched Google, AI Overview "golf clothes": 1. Nike, 2. Adidas, 3. FootJoy, 4. Peter Millar, 5. Lululemon

Not named in any answer: Rhoback, Johnnie-O, Galvin Green, J.Lindeberg and Redvanly.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 25, 2026.

## How has branded search demand for Johnnie-O changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Johnnie-O worldwide rose from 60.5K to 110K.
- Across the 12 months ending September 2026, Johnnie-O’s share of searches among golf clothing brands worldwide increased from 7.2% to 8.1%.
- Across the 12 months ending September 2026, Johnnie-O’s share of searches among golf clothing brands worldwide peaked at 11.1% in July 2026 and was lowest at 6.2% in August 2026.
- Across the 12 months ending September 2026, Johnnie-O rose from 5th to 3rd among golf clothing brands worldwide.

## How did search popularity change for golf clothing brands worldwide in September 2026?

- In September 2026, Johnnie-O overtook Malbon Golf and TravisMathew to rank 3rd among golf clothing brands worldwide, with 8.1% of the searches.
- In September 2026, Peter Millar gained share of searches among golf clothing brands worldwide, from 45.9% to 49.3%.
- In September 2026, Rhoback lost share of searches among golf clothing brands worldwide, from 13.7% to 12.1%.
- In September 2026, Malbon Golf lost share of searches among golf clothing brands worldwide, from 9.2% to 8.1%.
- In September 2026, TravisMathew lost share of searches among golf clothing brands worldwide, from 9.2% to 8.1%.
- In September 2026, Holderness & Bourne lost share of searches among golf clothing brands worldwide, from 5% to 4.4%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Golf clothing brands | 60.5K | 7.2% | 5 |
| Nov 2025 | Golf clothing brands | 90.5K | 6.9% | 5 |
| Dec 2025 | Golf clothing brands | 110K | 9.1% | 4 |
| Jan 2026 | Golf clothing brands | 74K | 8% | 4 |
| Feb 2026 | Golf clothing brands | 60.5K | 7.9% | 5 |
| Mar 2026 | Golf clothing brands | 90.5K | 8.7% | 5 |
| Apr 2026 | Golf clothing brands | 90.5K | 6.9% | 5 |
| May 2026 | Golf clothing brands | 90.5K | 7.5% | 5 |
| Jun 2026 | Golf clothing brands | 110K | 8.6% | 5 |
| Jul 2026 | Golf clothing brands | 135K | 11.1% | 2 |
| Aug 2026 | Golf clothing brands | 90.5K | 6.2% | 5 |
| Sep 2026 | Golf clothing brands | 110K | 8.1% | 3 |

## How are Johnnie-O’s branded searches counted?

Brandwave collects information about searches that people make online using Johnnie-O’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “johnnie o”

## Which golf clothing brands compete with Johnnie-O?

- [Peter Millar](/demand/global-en/brands/peter-millar): Head-to-head: /demand/global-en/compare/johnnie-o-vs-peter-millar
- [Rhoback](/demand/global-en/brands/rhoback): Head-to-head: /demand/global-en/compare/johnnie-o-vs-rhoback
- [Malbon Golf](/demand/global-en/brands/malbon-golf): Head-to-head: /demand/global-en/compare/johnnie-o-vs-malbon-golf
- [TravisMathew](/demand/global-en/brands/travismathew): Head-to-head: /demand/global-en/compare/johnnie-o-vs-travismathew
- [Holderness & Bourne](/demand/global-en/brands/holderness-and-bourne): Head-to-head: /demand/global-en/compare/holderness-and-bourne-vs-johnnie-o
- [Greyson Clothiers](/demand/global-en/brands/greyson-clothiers)
- [Nike](/demand/global-en/brands/nike)
- [Galvin Green](/demand/global-en/brands/galvin-green)
- [J.Lindeberg](/demand/global-en/brands/j-lindeberg)
- [Lululemon](/demand/global-en/brands/lululemon)
- [Redvanly](/demand/global-en/brands/redvanly)
- [Under Armour](/demand/global-en/brands/under-armour)
- [Adidas](/demand/global-en/brands/adidas)
- [FootJoy](/demand/global-en/brands/footjoy)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Johnnie-O: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/johnnie-o

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/johnnie-o. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.