---
title: "John Lewis: search popularity worldwide"
description: "John Lewis is department store. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/john-lewis"
publisher: "Brandwave"
---

# John Lewis: search popularity worldwide

John Lewis is department store. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: John Lewis
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among curtain brands**: 4.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Curtain brands | 3 | 4.4% | 2.7M |

- [Curtain brands](/demand/global-en/categories/curtain-brands)

## How has branded search demand for John Lewis changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for John Lewis worldwide fell from 3.4M to 2.7M.
- Across the 11 months ending August 2026, John Lewis’ estimated Share of Search among curtain brands worldwide decreased from 5.3% to 4.4%.
- Across the 11 months ending August 2026, John Lewis’ estimated Share of Search among curtain brands worldwide peaked at 7.7% in December 2025 and was lowest at 4.4% in August 2026.

## How did search popularity change for curtain brands worldwide in August 2026?

- In August 2026, Dunelm gained estimated Share of Search among curtain brands worldwide, from 5.4% to 6.5%.
- In August 2026, John Lewis lost estimated Share of Search among curtain brands worldwide, from 5.4% to 4.4%.
- Estimated monthly branded searches for Hillarys worldwide rose 22.3% over 11 measured months, from 60.5K to 74K in August 2026.
- Estimated monthly branded searches for Next worldwide rose 22.3% over 11 measured months, from 88.8K to 109K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Curtain brands | 3.4M | 5.3% | 3 |
| Nov 2025 | Curtain brands | 5M | 7.7% | 2 |
| Dec 2025 | Curtain brands | 5M | 7.7% | 2 |
| Jan 2026 | Curtain brands | 3.4M | 5.3% | 3 |
| Feb 2026 | Curtain brands | 2.7M | 5.3% | 3 |
| Mar 2026 | Curtain brands | 3.4M | 6.4% | 3 |
| Apr 2026 | Curtain brands | 2.7M | 5.3% | 3 |
| May 2026 | Curtain brands | 2.7M | 5.3% | 3 |
| Jun 2026 | Curtain brands | 2.7M | 5.3% | 3 |
| Jul 2026 | Curtain brands | 2.7M | 5.4% | 3 |
| Aug 2026 | Curtain brands | 2.7M | 4.4% | 3 |
| Sep 2026 | Curtain brands | — | — | — |

## How is John Lewis measured?

Brandwave collects information about searches that people make online using John Lewis’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “john lewis”

## Which curtain brands compete with John Lewis?

- [IKEA](/demand/global-en/brands/ikea): Head-to-head: /demand/global-en/compare/ikea-vs-john-lewis
- [Dunelm](/demand/global-en/brands/dunelm): Head-to-head: /demand/global-en/compare/dunelm-vs-john-lewis
- [Next](/demand/global-en/brands/next): Head-to-head: /demand/global-en/compare/john-lewis-vs-next
- [Hillarys](/demand/global-en/brands/hillarys): Head-to-head: /demand/global-en/compare/hillarys-vs-john-lewis
- [Habitat](/demand/global-en/brands/habitat): Head-to-head: /demand/global-en/compare/habitat-vs-john-lewis

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "John Lewis: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/john-lewis

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/john-lewis. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.