---
title: "Jergens: search popularity and Share of Search worldwide"
description: "Jergens is body lotion brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/jergens"
publisher: "Brandwave"
---

# Jergens: search popularity and Share of Search worldwide

Jergens is body lotion brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Jergens
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among body lotion**: 1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Body lotion | 6 | 1% | 40.5K |

- [Body lotion](/demand/global-en/categories/body-lotion)

## How has branded search demand for Jergens changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Jergens worldwide fell from 49.5K to 40.5K.
- Across the 11 months ending August 2026, Jergens fell from 5th to 6th among body lotion worldwide.

## How did search popularity change for body lotion worldwide in August 2026?

- In August 2026, Vaseline overtook Nivea to rank 2nd among body lotion worldwide, at 24.9%.
- In August 2026, Nivea lost estimated Share of Search among body lotion worldwide, from 20.6% to 16.8%.
- Estimated monthly branded searches for E45 worldwide rose 22.2% over 11 measured months, from 40.5K to 49.5K in August 2026.
- Estimated monthly branded searches for Jergens worldwide fell 18.2% over 11 measured months, from 49.5K to 40.5K in August 2026.
- Estimated monthly branded searches for Aveeno worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Body lotion | 49.5K | 1.3% | 5 |
| Nov 2025 | Body lotion | 49.5K | 1.1% | 6 |
| Dec 2025 | Body lotion | 49.5K | 1.2% | 5 |
| Jan 2026 | Body lotion | 49.5K | 1.1% | 6 |
| Feb 2026 | Body lotion | 40.5K | 1% | 6 |
| Mar 2026 | Body lotion | 49.5K | 1.2% | 6 |
| Apr 2026 | Body lotion | 40.5K | 1% | 6 |
| May 2026 | Body lotion | 40.5K | 1.1% | 6 |
| Jun 2026 | Body lotion | 33.1K | 0.93% | 6 |
| Jul 2026 | Body lotion | 40.5K | 1% | 6 |
| Aug 2026 | Body lotion | 40.5K | 1% | 6 |
| Sep 2026 | Body lotion | — | — | — |

## How is Jergens measured?

Brandwave collects information about searches that people make online using Jergens’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “jergens lotion”

## Which body lotion compete with Jergens?

- [Cetaphil](/demand/global-en/brands/cetaphil): Head-to-head: /demand/global-en/compare/cetaphil-vs-jergens
- [Vaseline](/demand/global-en/brands/vaseline): Head-to-head: /demand/global-en/compare/jergens-vs-vaseline
- [Nivea](/demand/global-en/brands/nivea): Head-to-head: /demand/global-en/compare/jergens-vs-nivea
- [Aveeno](/demand/global-en/brands/aveeno): Head-to-head: /demand/global-en/compare/aveeno-vs-jergens
- [E45](/demand/global-en/brands/e45): Head-to-head: /demand/global-en/compare/e45-vs-jergens

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Jergens: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/jergens

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/jergens. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.