---
title: "JCB: search popularity and Share of Search worldwide"
description: "JCB builds excavators, loaders and construction equipment. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/jcb"
publisher: "Brandwave"
---

# JCB: search popularity and Share of Search worldwide

JCB builds excavators, loaders and construction equipment. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: JCB
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among telehandlers**: 4.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Telehandlers | 5 | 4.8% | 2.9K |

- [Telehandlers](/demand/global-en/categories/telehandlers)

## How has branded search demand for JCB changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for JCB worldwide fell from 3.6K to 2.9K.
- Across the 11 months ending August 2026, JCB’s estimated Share of Search among telehandlers worldwide peaked at 5.7% in April 2026 and was lowest at 4.2% in January 2026.

## How did search popularity change for telehandlers worldwide in August 2026?

- In August 2026, Merlo gained estimated Share of Search among telehandlers worldwide, from 6% to 7.2%.
- In August 2026, Genie lost estimated Share of Search among telehandlers worldwide, from 55.2% to 54.4%.
- Estimated monthly branded searches for JCB worldwide fell 19.4% over 11 measured months, from 3.6K to 2.9K in August 2026.
- Estimated monthly branded searches for Bobcat worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.
- Estimated monthly branded searches for Manitou worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.
- Estimated monthly branded searches for Caterpillar worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Telehandlers | 3.6K | 4.9% | 5 |
| Nov 2025 | Telehandlers | 3.6K | 5.6% | 5 |
| Dec 2025 | Telehandlers | 2.9K | 4.8% | 5 |
| Jan 2026 | Telehandlers | 2.9K | 4.2% | 5 |
| Feb 2026 | Telehandlers | 2.9K | 4.6% | 5 |
| Mar 2026 | Telehandlers | 3.6K | 5.6% | 5 |
| Apr 2026 | Telehandlers | 3.6K | 5.7% | 5 |
| May 2026 | Telehandlers | 2.9K | 4.6% | 5 |
| Jun 2026 | Telehandlers | 2.9K | 4.8% | 5 |
| Jul 2026 | Telehandlers | 2.9K | 4.8% | 5 |
| Aug 2026 | Telehandlers | 2.9K | 4.8% | 5 |
| Sep 2026 | Telehandlers | — | — | — |

## How is JCB measured?

Brandwave collects information about searches that people make online using JCB’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “jcb digger”

## Which telehandlers compete with JCB?

- [Genie](/demand/global-en/brands/genie): Head-to-head: /demand/global-en/compare/genie-vs-jcb
- [Bobcat](/demand/global-en/brands/bobcat): Head-to-head: /demand/global-en/compare/bobcat-vs-jcb
- [Manitou](/demand/global-en/brands/manitou): Head-to-head: /demand/global-en/compare/jcb-vs-manitou
- [Merlo](/demand/global-en/brands/merlo): Head-to-head: /demand/global-en/compare/jcb-vs-merlo
- [Caterpillar](/demand/global-en/brands/caterpillar): Head-to-head: /demand/global-en/compare/caterpillar-vs-jcb

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "JCB: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/jcb

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/jcb. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.