--- title: "iZotope RX: search popularity worldwide" description: "Audio repair software for cleaning up dialogue and recordings. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/izotope-rx" publisher: "Brandwave" --- # iZotope RX: search popularity worldwide Audio repair software for cleaning up dialogue and recordings. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: iZotope RX - **Owned by**: Native Instruments - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among audio post production software**: 4.9% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Audio post production software | 5 | 4.9% | 27.1K | - [Audio post production software](/demand/global-en/categories/audio-post-production-software) ## Top audio post production software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, iZotope RX was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. iZotope RX is the fifth most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Pro Tools | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Adobe Audition | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Fairlight | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Nuendo | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | iZotope RX | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Reaper | 6th | 3 of 3 | 0 of 2 | 3 of 5 | ## Every AI answer about audio post production software - Asked ChatGPT "Which audio post production software should I use?": 1. Pro Tools, 2. Fairlight, 3. Nuendo, 4. Adobe Audition, 5. Reaper, 6. iZotope RX - Asked ChatGPT "What are the best audio post production software options?": 1. Pro Tools, 2. Nuendo, 3. Fairlight, 4. Adobe Audition, 5. Reaper, 6. iZotope RX - Asked ChatGPT "What's the best audio post production software for a finished audio track?": 1. iZotope RX, 2. Adobe Audition, 3. Pro Tools, 4. Reaper - Searched Google, AI Overview "audio editing software": 1. Adobe Audition, 2. Pro Tools - Searched Google, AI Overview "audio mixing software": 1. Pro Tools, 2. Adobe Audition Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How has branded search demand for iZotope RX changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for iZotope RX worldwide fell from 33.1K to 27.1K. - Across the 12 months ending September 2026, iZotope RX’s share of searches among audio post production software worldwide decreased from 6.8% to 4.9%. - Across the 12 months ending September 2026, iZotope RX’s share of searches among audio post production software worldwide peaked at 9.6% in July 2026 and was lowest at 4.9% in September 2026. ## How did search popularity change for audio post production software worldwide in September 2026? - In September 2026, Pro Tools gained share of searches among audio post production software worldwide, from 30.8% to 54.9%. - In September 2026, Reaper lost share of searches among audio post production software worldwide, from 29.3% to 19.1%. - In September 2026, Adobe Audition lost share of searches among audio post production software worldwide, from 20.7% to 13.5%. - In September 2026, Fairlight lost share of searches among audio post production software worldwide, from 9.3% to 6%. - In September 2026, iZotope RX lost share of searches among audio post production software worldwide, from 7.6% to 4.9%. - In September 2026, Nuendo lost share of searches among audio post production software worldwide, from 2.3% to 1.5%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Audio post production software | 33.1K | 6.8% | 5 | | Nov 2025 | Audio post production software | 33.1K | 6.9% | 5 | | Dec 2025 | Audio post production software | 33.1K | 7.7% | 5 | | Jan 2026 | Audio post production software | 33.1K | 6.9% | 5 | | Feb 2026 | Audio post production software | 33.1K | 8.2% | 5 | | Mar 2026 | Audio post production software | 33.1K | 7.7% | 5 | | Apr 2026 | Audio post production software | 33.1K | 8.1% | 5 | | May 2026 | Audio post production software | 33.1K | 8.1% | 5 | | Jun 2026 | Audio post production software | 33.1K | 8.5% | 5 | | Jul 2026 | Audio post production software | 33.1K | 9.6% | 5 | | Aug 2026 | Audio post production software | 27.1K | 7.6% | 5 | | Sep 2026 | Audio post production software | 27.1K | 4.9% | 5 | ## How are iZotope RX’s branded searches counted? Brandwave collects information about searches that people make online using iZotope RX’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “izotope rx” ## Which audio post production software compete with iZotope RX? - [Pro Tools](/demand/global-en/brands/pro-tools): Head-to-head: /demand/global-en/compare/izotope-rx-vs-pro-tools - [Reaper](/demand/global-en/brands/reaper): Head-to-head: /demand/global-en/compare/izotope-rx-vs-reaper - [Adobe Audition](/demand/global-en/brands/adobe-audition): Head-to-head: /demand/global-en/compare/adobe-audition-vs-izotope-rx - [Fairlight](/demand/global-en/brands/fairlight): Head-to-head: /demand/global-en/compare/fairlight-vs-izotope-rx - [Nuendo](/demand/global-en/brands/nuendo): Head-to-head: /demand/global-en/compare/izotope-rx-vs-nuendo ## Who owns iZotope RX? iZotope RX is owned by Native Instruments. Brandwave also tracks Traktor, owned by the same company, worldwide. - [Native Instruments](/demand/global-en/companies/native-instruments): Owns 2 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns iZotope RX? iZotope RX is owned by Native Instruments. Brandwave also tracks Traktor, owned by the same company, worldwide. ## Cite this page Brandwave. "iZotope RX: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/izotope-rx This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/izotope-rx. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.