---
title: "IZEA: search popularity and Share of Search worldwide"
description: "IZEA is an influencer marketing platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/izea"
publisher: "Brandwave"
---

# IZEA: search popularity and Share of Search worldwide

IZEA is an influencer marketing platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: IZEA
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among brand deal platforms**: 0.32%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Brand deal platforms | 4 | 0.32% | 2.4K |
| Sponsorship marketplaces | 4 | 0.61% | 2.4K |
| Influencer campaign management platforms | 3 | 5.9% | 2.4K |

- [Brand deal platforms](/demand/global-en/categories/brand-deal-platforms)
- [Sponsorship marketplaces](/demand/global-en/categories/sponsorship-marketplaces)
- [Influencer campaign management platforms](/demand/global-en/categories/influencer-campaign-management-platforms)

## How has branded search demand for IZEA changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for IZEA worldwide fell from 4.4K to 2.4K.
- Across the 11 months ending August 2026, IZEA’s estimated Share of Search among brand deal platforms worldwide held steady, from 0.64% to 0.32%.
- Across the 11 months ending August 2026, IZEA’s estimated Share of Search among sponsorship marketplaces worldwide held steady, from 1.1% to 0.61%.
- Across the 11 months ending August 2026, IZEA’s estimated Share of Search among influencer campaign management platforms worldwide decreased from 10% to 5.9%.
- Across the 11 months ending August 2026, IZEA’s estimated Share of Search among influencer campaign management platforms worldwide peaked at 10% in October 2025 and was lowest at 5% in June 2026.
- Across the 11 months ending August 2026, IZEA fell from 2nd to 3rd among influencer campaign management platforms worldwide.

## How did search popularity change for brand deal platforms worldwide in August 2026?

- #paid’s estimated Share of Search among brand deal platforms worldwide has gained ground for 3 months in a row, from 44.3% to 49.4% in August 2026.
- Estimated monthly branded searches for GRIN worldwide rose 22.1% over 11 measured months, from 1.3K to 1.6K in August 2026.
- Estimated monthly branded searches for Influencity worldwide fell 55.5% over 11 measured months, from 8.1K to 3.6K in August 2026.
- Estimated monthly branded searches for IZEA worldwide fell 45.5% over 11 measured months, from 4.4K to 2.4K in August 2026.

## How did search popularity change for sponsorship marketplaces worldwide in August 2026?

- Estimated monthly branded searches for GRIN worldwide rose 22.1% over 11 measured months, from 1.3K to 1.6K in August 2026.
- Estimated monthly branded searches for IZEA worldwide fell 45.5% over 11 measured months, from 4.4K to 2.4K in August 2026.
- Estimated monthly branded searches for CreatorIQ worldwide fell 33.2% over 11 measured months, from 27.1K to 18.1K in August 2026.
- Estimated monthly branded searches for SponsorUnited worldwide fell 18.5% over 11 measured months, from 5.4K to 4.4K in August 2026.

## How did search popularity change for influencer campaign management platforms worldwide in August 2026?

- In August 2026, TRIBE overtook Linqia to rank 4th among influencer campaign management platforms worldwide, at 3.9%.
- In August 2026, Skeepers lost estimated Share of Search among influencer campaign management platforms worldwide, from 81.7% to 81.1%.
- Estimated monthly branded searches for IZEA worldwide fell 45.5% over 11 measured months, from 4.4K to 2.4K in August 2026.
- Estimated monthly branded searches for Captiv8 worldwide fell 33.3% over 11 measured months, from 3.6K to 2.4K in August 2026.
- Estimated monthly branded searches for Linqia worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Brand deal platforms | 4.4K | 0.64% | 4 |
| Nov 2025 | Brand deal platforms | 3.6K | 0.53% | 4 |
| Dec 2025 | Brand deal platforms | 2.9K | 0.43% | 4 |
| Jan 2026 | Brand deal platforms | 3.6K | 0.53% | 4 |
| Feb 2026 | Brand deal platforms | 2.9K | 0.43% | 4 |
| Mar 2026 | Brand deal platforms | 2.9K | 0.38% | 4 |
| Apr 2026 | Brand deal platforms | 3.6K | 0.53% | 4 |
| May 2026 | Brand deal platforms | 2.9K | 0.43% | 4 |
| Jun 2026 | Brand deal platforms | 2.4K | 0.32% | 4 |
| Jul 2026 | Brand deal platforms | 2.4K | 0.32% | 4 |
| Aug 2026 | Brand deal platforms | 2.4K | 0.32% | 4 |
| Sep 2026 | Brand deal platforms | — | — | — |
| Oct 2025 | Sponsorship marketplaces | 4.4K | 1.1% | 4 |
| Nov 2025 | Sponsorship marketplaces | 3.6K | 0.91% | 4 |
| Dec 2025 | Sponsorship marketplaces | 2.9K | 0.74% | 4 |
| Jan 2026 | Sponsorship marketplaces | 3.6K | 0.9% | 4 |
| Feb 2026 | Sponsorship marketplaces | 2.9K | 0.73% | 4 |
| Mar 2026 | Sponsorship marketplaces | 2.9K | 0.6% | 4 |
| Apr 2026 | Sponsorship marketplaces | 3.6K | 0.9% | 4 |
| May 2026 | Sponsorship marketplaces | 2.9K | 0.73% | 4 |
| Jun 2026 | Sponsorship marketplaces | 2.4K | 0.61% | 4 |
| Jul 2026 | Sponsorship marketplaces | 2.4K | 0.61% | 4 |
| Aug 2026 | Sponsorship marketplaces | 2.4K | 0.61% | 4 |
| Sep 2026 | Sponsorship marketplaces | — | — | — |
| Oct 2025 | Influencer campaign management platforms | 4.4K | 10% | 2 |
| Nov 2025 | Influencer campaign management platforms | 3.6K | 7.3% | 2 |
| Dec 2025 | Influencer campaign management platforms | 2.9K | 7.1% | 2 |
| Jan 2026 | Influencer campaign management platforms | 3.6K | 7.3% | 2 |
| Feb 2026 | Influencer campaign management platforms | 2.9K | 6% | 3 |
| Mar 2026 | Influencer campaign management platforms | 2.9K | 5.9% | 3 |
| Apr 2026 | Influencer campaign management platforms | 3.6K | 7.3% | 2 |
| May 2026 | Influencer campaign management platforms | 2.9K | 5.9% | 3 |
| Jun 2026 | Influencer campaign management platforms | 2.4K | 5% | 3 |
| Jul 2026 | Influencer campaign management platforms | 2.4K | 5.9% | 3 |
| Aug 2026 | Influencer campaign management platforms | 2.4K | 5.9% | 3 |
| Sep 2026 | Influencer campaign management platforms | — | — | — |

## How is IZEA measured?

Brandwave collects information about searches that people make online using IZEA’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “izea”

## Which brand deal platforms compete with IZEA?

- [Aspire](/demand/global-en/brands/aspire): Head-to-head: /demand/global-en/compare/aspire-vs-izea
- [#paid](/demand/global-en/brands/paid): Head-to-head: /demand/global-en/compare/izea-vs-paid
- [Influencity](/demand/global-en/brands/influencity): Head-to-head: /demand/global-en/compare/influencity-vs-izea
- [GRIN](/demand/global-en/brands/grin): Head-to-head: /demand/global-en/compare/grin-vs-izea

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "IZEA: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/izea

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/izea. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
