--- title: "Ivation: search popularity worldwide" description: "Ivation is a wine cooler brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/ivation" publisher: "Brandwave" --- # Ivation: search popularity worldwide Ivation is a wine cooler brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Ivation - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among wine cooler brands**: 7.6% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Wine cooler brands | 2 | 7.6% | 1.6K | - [Wine cooler brands](/demand/global-en/categories/wine-cooler-brands) ## Top wine cooler brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Ivation was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Ivation is the second most recommended of the five. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Wine Enthusiast | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | Ivation | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | EuroCave | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | Newair | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Vinotemp | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about wine cooler brands - Asked ChatGPT "Which wine cooler brand should I buy?": 1. EuroCave - Asked ChatGPT "What are the best wine cooler brands?": 1. EuroCave, 2. Wine Enthusiast, 3. Ivation - Asked ChatGPT "What's the best wine cooler brand for a small collection?": 1. Ivation, 2. Wine Enthusiast, 3. EuroCave - Searched Google, AI Overview "best wine cooler": 1. Wine Enthusiast, 2. Ivation, 3. EuroCave - Searched Google, AI Overview "small wine cooler": 1. Ivation Not named in any answer: Newair and Vinotemp. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for Ivation changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Ivation worldwide fell from 1.9K to 1.6K. - Across the 12 months ending September 2026, Ivation’s share of searches among wine cooler brands worldwide peaked at 7.6% in September 2026 and was lowest at 5.1% in November 2025. ## How did search popularity change for wine cooler brands worldwide in September 2026? - In September 2026, Ivation gained share of searches among wine cooler brands worldwide, from 6.3% to 7.6%. - In September 2026, Wine Enthusiast lost share of searches among wine cooler brands worldwide, from 87.1% to 85.5%. - Newair’s share of searches among wine cooler brands worldwide has lost ground for 3 months in a row, from 29% to 6.1% in September 2026. - Estimated monthly branded searches for Vinotemp worldwide rose 100% over 12 measured months, from 10 to 20 in September 2026. - Estimated monthly branded searches for EuroCave worldwide rose 27.3% over 12 measured months, from 110 to 140 in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Wine cooler brands | 1.9K | 7.3% | 2 | | Nov 2025 | Wine cooler brands | 1.9K | 5.1% | 2 | | Dec 2025 | Wine cooler brands | 1.9K | 5.2% | 2 | | Jan 2026 | Wine cooler brands | 1.9K | 7.5% | 2 | | Feb 2026 | Wine cooler brands | 1.6K | 6.3% | 2 | | Mar 2026 | Wine cooler brands | 1.6K | 6.2% | 3 | | Apr 2026 | Wine cooler brands | 1.9K | 6.8% | 3 | | May 2026 | Wine cooler brands | 1.9K | 7.1% | 3 | | Jun 2026 | Wine cooler brands | 1.6K | 5.7% | 3 | | Jul 2026 | Wine cooler brands | 1.6K | 7.5% | 2 | | Aug 2026 | Wine cooler brands | 1.6K | 6.3% | 2 | | Sep 2026 | Wine cooler brands | 1.6K | 7.6% | 2 | ## How are Ivation’s branded searches counted? Brandwave collects information about searches that people make online using Ivation’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “ivation” ## Which wine cooler brands compete with Ivation? - [Wine Enthusiast](/demand/global-en/brands/wine-enthusiast): Head-to-head: /demand/global-en/compare/ivation-vs-wine-enthusiast - [Newair](/demand/global-en/brands/newair): Head-to-head: /demand/global-en/compare/ivation-vs-newair - [EuroCave](/demand/global-en/brands/eurocave): Head-to-head: /demand/global-en/compare/eurocave-vs-ivation - [Vinotemp](/demand/global-en/brands/vinotemp): Head-to-head: /demand/global-en/compare/ivation-vs-vinotemp ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Ivation: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/ivation This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/ivation. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.