--- title: "Isle of Paradise: search popularity and Share of Search worldwide" description: "A self-tan brand known for colour-correcting tanning drops and mousses. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/isle-of-paradise" publisher: "Brandwave" --- # Isle of Paradise: search popularity and Share of Search worldwide A self-tan brand known for colour-correcting tanning drops and mousses. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Isle of Paradise - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among paddleboard brands**: 4.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Paddleboard brands | 3 | 4.1% | 12.1K | | Fake tanning products | 5 | 9.5% | 12.1K | - [Paddleboard brands](/demand/global-en/categories/paddleboard-brands) - [Fake tanning products](/demand/global-en/categories/fake-tanning-products) ## How has branded search demand for Isle of Paradise changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Isle of Paradise worldwide fell from 14.8K to 12.1K. - Across the 11 months ending August 2026, Isle of Paradise’s estimated Share of Search among paddleboard brands worldwide decreased from 5.3% to 4.1%. - Across the 11 months ending August 2026, Isle of Paradise’s estimated Share of Search among paddleboard brands worldwide peaked at 7.3% in April 2026 and was lowest at 4% in July 2026. - Across the 11 months ending August 2026, Isle of Paradise’s estimated Share of Search among fake tanning products worldwide decreased from 10.2% to 9.5%. - Across the 11 months ending August 2026, Isle of Paradise’s estimated Share of Search among fake tanning products worldwide peaked at 10.2% in October 2025 and was lowest at 7.8% in July 2026. ## How did search popularity change for paddleboard brands worldwide in August 2026? - In August 2026, BOTE gained estimated Share of Search among paddleboard brands worldwide, from 66.9% to 67.7%. - In August 2026, iRocker lost estimated Share of Search among paddleboard brands worldwide, from 2.2% to 1.5%. - In August 2026, Red Paddle Co rose from 5th to 4th among paddleboard brands worldwide. - Estimated monthly branded searches for Bluefin worldwide rose 22.3% over 11 measured months, from 60.5K to 74K in August 2026. - Estimated monthly branded searches for Isle of Paradise worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026. ## How did search popularity change for fake tanning products worldwide in August 2026? - In August 2026, Isle of Paradise gained estimated Share of Search among fake tanning products worldwide, from 7.8% to 9.5%. - In August 2026, Bondi Sands lost estimated Share of Search among fake tanning products worldwide, from 27.6% to 25.9%. - Estimated monthly branded searches for St.Tropez worldwide fell 33.3% over 11 measured months, from 30 to 20 in August 2026. - Estimated monthly branded searches for Coco & Eve worldwide fell 33.1% over 11 measured months, from 49.5K to 33.1K in August 2026. - Estimated monthly branded searches for b.tan worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Paddleboard brands | 14.8K | 5.3% | 3 | | Nov 2025 | Paddleboard brands | 14.8K | 6.3% | 3 | | Dec 2025 | Paddleboard brands | 14.8K | 6.1% | 3 | | Jan 2026 | Paddleboard brands | 14.8K | 4.8% | 3 | | Feb 2026 | Paddleboard brands | 14.8K | 6.4% | 3 | | Mar 2026 | Paddleboard brands | 18.1K | 6.4% | 3 | | Apr 2026 | Paddleboard brands | 18.1K | 7.3% | 3 | | May 2026 | Paddleboard brands | 18.1K | 6.3% | 3 | | Jun 2026 | Paddleboard brands | 18.1K | 6.2% | 3 | | Jul 2026 | Paddleboard brands | 12.1K | 4% | 3 | | Aug 2026 | Paddleboard brands | 12.1K | 4.1% | 3 | | Sep 2026 | Paddleboard brands | — | — | — | | Oct 2025 | Fake tanning products | 14.8K | 10.2% | 5 | | Nov 2025 | Fake tanning products | 14.8K | 9.5% | 5 | | Dec 2025 | Fake tanning products | 14.8K | 10% | 5 | | Jan 2026 | Fake tanning products | 14.8K | 9.6% | 5 | | Feb 2026 | Fake tanning products | 14.8K | 9.9% | 5 | | Mar 2026 | Fake tanning products | 18.1K | 9% | 5 | | Apr 2026 | Fake tanning products | 18.1K | 8.3% | 5 | | May 2026 | Fake tanning products | 18.1K | 7.9% | 5 | | Jun 2026 | Fake tanning products | 18.1K | 9.2% | 5 | | Jul 2026 | Fake tanning products | 12.1K | 7.8% | 5 | | Aug 2026 | Fake tanning products | 12.1K | 9.5% | 5 | | Sep 2026 | Fake tanning products | — | — | — | ## How is Isle of Paradise measured? Brandwave collects information about searches that people make online using Isle of Paradise’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “isle of paradise” ## Which paddleboard brands compete with Isle of Paradise? - [BOTE](/demand/global-en/brands/bote): Head-to-head: /demand/global-en/compare/bote-vs-isle-of-paradise - [Bluefin](/demand/global-en/brands/bluefin): Head-to-head: /demand/global-en/compare/bluefin-vs-isle-of-paradise - [Red Paddle Co](/demand/global-en/brands/red-paddle-co): Head-to-head: /demand/global-en/compare/isle-of-paradise-vs-red-paddle-co - [iRocker](/demand/global-en/brands/irocker): Head-to-head: /demand/global-en/compare/irocker-vs-isle-of-paradise ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Isle of Paradise: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/isle-of-paradise This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/isle-of-paradise. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.