---
title: "Iris Ohyama: search popularity and Share of Search worldwide"
description: "Iris Ohyama is storage brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/iris-ohayama"
publisher: "Brandwave"
---

# Iris Ohyama: search popularity and Share of Search worldwide

Iris Ohyama is storage brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Iris Ohyama
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among laundry baskets**: 6.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Laundry baskets | 4 | 6.6% | 22.2K |
| Storage baskets | 4 | 8% | 22.2K |

- [Laundry baskets](/demand/global-en/categories/laundry-baskets)
- [Storage baskets](/demand/global-en/categories/storage-baskets)

## How has branded search demand for Iris Ohyama changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Iris Ohyama worldwide held steady at 22.2K.
- Across the 11 months ending August 2026, Iris Ohyama’s estimated Share of Search among laundry baskets worldwide decreased from 7.7% to 6.6%.
- Across the 11 months ending August 2026, Iris Ohyama’s estimated Share of Search among laundry baskets worldwide peaked at 10.3% in June 2026 and was lowest at 6% in February 2026.
- Across the 11 months ending August 2026, Iris Ohyama’s estimated Share of Search among storage baskets worldwide decreased from 10.4% to 8%.
- Across the 11 months ending August 2026, Iris Ohyama’s estimated Share of Search among storage baskets worldwide peaked at 11.1% in June 2026 and was lowest at 7.2% in May 2026.

## How did search popularity change for laundry baskets worldwide in August 2026?

- In August 2026, Brabantia gained estimated Share of Search among laundry baskets worldwide, from 38.9% to 40.1%.
- In August 2026, Joseph Joseph gained estimated Share of Search among laundry baskets worldwide, from 38.9% to 40.1%.
- In August 2026, Iris Ohyama lost estimated Share of Search among laundry baskets worldwide, from 7.8% to 6.6%.
- In August 2026, Muji lost estimated Share of Search among laundry baskets worldwide, from 7.8% to 6.6%.
- In August 2026, Curver rose from 5th to 3rd among laundry baskets worldwide.

## How did search popularity change for storage baskets worldwide in August 2026?

- In August 2026, Curver overtook Iris Ohyama to rank 3rd among storage baskets worldwide, at 8%.
- In August 2026, Brabantia gained estimated Share of Search among storage baskets worldwide, from 44.6% to 48.9%.
- In August 2026, Keter lost estimated Share of Search among storage baskets worldwide, from 30% to 26.8%.
- In August 2026, Iris Ohyama lost estimated Share of Search among storage baskets worldwide, from 9% to 8%.
- In August 2026, Muji lost estimated Share of Search among storage baskets worldwide, from 9% to 8%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Laundry baskets | 22.2K | 7.7% | 4 |
| Nov 2025 | Laundry baskets | 22.2K | 6.5% | 4 |
| Dec 2025 | Laundry baskets | 22.2K | 7% | 3 |
| Jan 2026 | Laundry baskets | 22.2K | 6.5% | 4 |
| Feb 2026 | Laundry baskets | 18.1K | 6% | 4 |
| Mar 2026 | Laundry baskets | 22.2K | 6.5% | 5 |
| Apr 2026 | Laundry baskets | 22.2K | 7.2% | 3 |
| May 2026 | Laundry baskets | 22.2K | 7.2% | 3 |
| Jun 2026 | Laundry baskets | 27.1K | 10.3% | 3 |
| Jul 2026 | Laundry baskets | 22.2K | 7.8% | 3 |
| Aug 2026 | Laundry baskets | 22.2K | 6.6% | 4 |
| Sep 2026 | Laundry baskets | — | — | — |
| Oct 2025 | Storage baskets | 22.2K | 10.4% | 4 |
| Nov 2025 | Storage baskets | 22.2K | 9.4% | 4 |
| Dec 2025 | Storage baskets | 22.2K | 10.9% | 3 |
| Jan 2026 | Storage baskets | 22.2K | 9.3% | 4 |
| Feb 2026 | Storage baskets | 18.1K | 8% | 4 |
| Mar 2026 | Storage baskets | 22.2K | 7.5% | 5 |
| Apr 2026 | Storage baskets | 22.2K | 7.8% | 3 |
| May 2026 | Storage baskets | 22.2K | 7.2% | 3 |
| Jun 2026 | Storage baskets | 27.1K | 11.1% | 3 |
| Jul 2026 | Storage baskets | 22.2K | 9% | 3 |
| Aug 2026 | Storage baskets | 22.2K | 8% | 4 |
| Sep 2026 | Storage baskets | — | — | — |

## How is Iris Ohyama measured?

Brandwave collects information about searches that people make online using Iris Ohyama’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “iris ohyama”

## Which laundry baskets compete with Iris Ohyama?

- [Brabantia](/demand/global-en/brands/brabantia): Head-to-head: /demand/global-en/compare/brabantia-vs-iris-ohayama
- [Joseph Joseph](/demand/global-en/brands/joseph-joseph): Head-to-head: /demand/global-en/compare/iris-ohayama-vs-joseph-joseph
- [Curver](/demand/global-en/brands/curver): Head-to-head: /demand/global-en/compare/curver-vs-iris-ohayama
- [Muji](/demand/global-en/brands/muji): Head-to-head: /demand/global-en/compare/iris-ohayama-vs-muji
- [Wham](/demand/global-en/brands/wham): Head-to-head: /demand/global-en/compare/iris-ohayama-vs-wham

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Iris Ohyama: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/iris-ohayama

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/iris-ohayama. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
