---
title: "Insight Timer: search popularity and Share of Search worldwide"
description: "Insight Timer offers an app for meditation and mindfulness. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/insight-timer"
publisher: "Brandwave"
---

# Insight Timer: search popularity and Share of Search worldwide

Insight Timer offers an app for meditation and mindfulness. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Insight Timer
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among meditation apps**: 49%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Meditation apps | 1 | 49% | 77.2K |

- [Meditation apps](/demand/global-en/categories/meditation-apps)

## How has branded search demand for Insight Timer changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Insight Timer worldwide rose from 69.7K to 77.2K.
- Across the 11 months ending August 2026, Insight Timer’s estimated Share of Search among meditation apps worldwide increased from 40.9% to 49%.
- Across the 11 months ending August 2026, Insight Timer’s estimated Share of Search among meditation apps worldwide peaked at 49% in August 2026 and was lowest at 35% in February 2026.

## How did search popularity change for meditation apps worldwide in August 2026?

- In August 2026, Insight Timer gained estimated Share of Search among meditation apps worldwide, from 44.3% to 49%.
- In August 2026, Calm gained estimated Share of Search among meditation apps worldwide, from 30.4% to 31.1%.
- In August 2026, Headspace lost estimated Share of Search among meditation apps worldwide, from 17.1% to 14.5%.
- In August 2026, Happier lost estimated Share of Search among meditation apps worldwide, from 7.1% to 4.7%.
- Estimated monthly branded searches for Balance worldwide fell 47.1% over 11 measured months, from 2K to 1.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Meditation apps | 69.7K | 40.9% | 1 |
| Nov 2025 | Meditation apps | 70.3K | 42.5% | 1 |
| Dec 2025 | Meditation apps | 62.9K | 36.9% | 2 |
| Jan 2026 | Meditation apps | 93.1K | 41.9% | 1 |
| Feb 2026 | Meditation apps | 68.5K | 35% | 2 |
| Mar 2026 | Meditation apps | 80.6K | 38% | 2 |
| Apr 2026 | Meditation apps | 70.7K | 44.3% | 1 |
| May 2026 | Meditation apps | 66.8K | 42.5% | 1 |
| Jun 2026 | Meditation apps | 65.9K | 43.5% | 1 |
| Jul 2026 | Meditation apps | 61.9K | 44.3% | 1 |
| Aug 2026 | Meditation apps | 77.2K | 49% | 1 |
| Sep 2026 | Meditation apps | — | — | — |

## How is Insight Timer measured?

Brandwave collects information about searches that people make online using Insight Timer’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “insight timer”
- “insight timer app”
- “insight timer meditation”
- “insight timer meditation app”
- “insighttimer com”

## Which meditation apps compete with Insight Timer?

- [Calm](/demand/global-en/brands/calm): Head-to-head: /demand/global-en/compare/calm-vs-insight-timer
- [Headspace](/demand/global-en/brands/headspace): Head-to-head: /demand/global-en/compare/headspace-vs-insight-timer
- [Happier](/demand/global-en/brands/happier): Head-to-head: /demand/global-en/compare/happier-vs-insight-timer
- [Balance](/demand/global-en/brands/balance): Head-to-head: /demand/global-en/compare/balance-vs-insight-timer

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Insight Timer: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/insight-timer

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/insight-timer. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
