---
title: "Inov-8: search popularity and Share of Search worldwide"
description: "Inov-8 is running shoe maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/inov-8"
publisher: "Brandwave"
---

# Inov-8: search popularity and Share of Search worldwide

Inov-8 is running shoe maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Inov-8
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among gym shoes**: 0.07%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Gym shoes | 6 | 0.07% | 33.1K |
| Trail running shoes | 4 | 0.53% | 33.1K |

- [Gym shoes](/demand/global-en/categories/gym-shoes)
- [Trail running shoes](/demand/global-en/categories/trail-running-shoes)

## How has branded search demand for Inov-8 changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Inov-8 worldwide fell from 40.5K to 33.1K.
- Across the 11 months ending August 2026, Inov-8’s estimated Share of Search among gym shoes worldwide held steady, from 0.09% to 0.07%.
- Across the 11 months ending August 2026, Inov-8’s estimated Share of Search among trail running shoes worldwide held steady, from 0.74% to 0.53%.

## How did search popularity change for gym shoes worldwide in August 2026?

- Estimated monthly branded searches for Adidas worldwide rose 22.9% over 11 measured months, from 16.6M to 20.4M in August 2026.
- Estimated monthly branded searches for Inov-8 worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.
- Estimated monthly branded searches for Under Armour worldwide fell 18.1% over 11 measured months, from 4.1M to 3.4M in August 2026.
- Estimated monthly branded searches for Reebok worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.

## How did search popularity change for trail running shoes worldwide in August 2026?

- In August 2026, HOKA gained estimated Share of Search among trail running shoes worldwide, from 74.3% to 76.2%.
- In August 2026, Brooks lost estimated Share of Search among trail running shoes worldwide, from 22.5% to 21.1%.
- Estimated monthly branded searches for Salomon worldwide rose 46.8% over 11 measured months, from 93.4K to 137K in August 2026.
- Estimated monthly branded searches for Altra worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.
- Estimated monthly branded searches for Inov-8 worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Gym shoes | 40.5K | 0.09% | 6 |
| Nov 2025 | Gym shoes | 49.5K | 0.08% | 6 |
| Dec 2025 | Gym shoes | 33.1K | 0.06% | 6 |
| Jan 2026 | Gym shoes | 40.5K | 0.08% | 6 |
| Feb 2026 | Gym shoes | 33.1K | 0.08% | 6 |
| Mar 2026 | Gym shoes | 40.5K | 0.08% | 6 |
| Apr 2026 | Gym shoes | 40.5K | 0.1% | 6 |
| May 2026 | Gym shoes | 40.5K | 0.09% | 6 |
| Jun 2026 | Gym shoes | 33.1K | 0.07% | 6 |
| Jul 2026 | Gym shoes | 33.1K | 0.07% | 6 |
| Aug 2026 | Gym shoes | 33.1K | 0.07% | 6 |
| Sep 2026 | Gym shoes | — | — | — |
| Oct 2025 | Trail running shoes | 40.5K | 0.74% | 4 |
| Nov 2025 | Trail running shoes | 49.5K | 0.84% | 4 |
| Dec 2025 | Trail running shoes | 33.1K | 0.58% | 4 |
| Jan 2026 | Trail running shoes | 40.5K | 0.78% | 4 |
| Feb 2026 | Trail running shoes | 33.1K | 0.66% | 4 |
| Mar 2026 | Trail running shoes | 40.5K | 0.66% | 4 |
| Apr 2026 | Trail running shoes | 40.5K | 0.66% | 4 |
| May 2026 | Trail running shoes | 40.5K | 0.65% | 4 |
| Jun 2026 | Trail running shoes | 33.1K | 0.57% | 4 |
| Jul 2026 | Trail running shoes | 33.1K | 0.63% | 4 |
| Aug 2026 | Trail running shoes | 33.1K | 0.53% | 4 |
| Sep 2026 | Trail running shoes | — | — | — |

## How is Inov-8 measured?

Brandwave collects information about searches that people make online using Inov-8’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “inov 8”

## Which gym shoes compete with Inov-8?

- [Adidas](/demand/global-en/brands/adidas): Head-to-head: /demand/global-en/compare/adidas-vs-inov-8
- [Nike](/demand/global-en/brands/nike): Head-to-head: /demand/global-en/compare/inov-8-vs-nike
- [Under Armour](/demand/global-en/brands/under-armour): Head-to-head: /demand/global-en/compare/inov-8-vs-under-armour
- [Reebok](/demand/global-en/brands/reebok): Head-to-head: /demand/global-en/compare/inov-8-vs-reebok
- [NoBull](/demand/global-en/brands/nobull): Head-to-head: /demand/global-en/compare/inov-8-vs-nobull

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Inov-8: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/inov-8

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/inov-8. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
