--- title: "Integral Ad Science: search popularity worldwide" description: "Integral Ad Science verifies digital advertising. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/ias" publisher: "Brandwave" --- # Integral Ad Science: search popularity worldwide Integral Ad Science verifies digital advertising. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Integral Ad Science - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among brand safety platforms**: 1.6% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Brand safety platforms | 3 | 1.6% | 4.4K | | Ad verification platforms | 3 | 17.7% | 4.4K | - [Brand safety platforms](/demand/global-en/categories/brand-safety-platforms) - [Ad verification platforms](/demand/global-en/categories/ad-verification-platforms) ## How has branded search demand for Integral Ad Science changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Integral Ad Science worldwide fell from 6.6K to 4.4K. - Across the 11 months ending August 2026, Integral Ad Science’s estimated Share of Search among brand safety platforms worldwide decreased from 3.4% to 1.6%. - Across the 11 months ending August 2026, Integral Ad Science’s estimated Share of Search among ad verification platforms worldwide decreased from 22.8% to 17.7%. - Across the 11 months ending August 2026, Integral Ad Science’s estimated Share of Search among ad verification platforms worldwide peaked at 26.5% in December 2025 and was lowest at 17.7% in August 2026. ## How did search popularity change for brand safety platforms worldwide in August 2026? - In August 2026, DoubleVerify gained estimated Share of Search among brand safety platforms worldwide, from 4.4% to 5.4%. - In August 2026, Channel Factory lost estimated Share of Search among brand safety platforms worldwide, from 1.6% to 1.1%. - Estimated monthly branded searches for Oracle Cloud worldwide rose 46.9% over 11 measured months, from 170K to 250K in August 2026. - Estimated monthly branded searches for Integral Ad Science worldwide fell 33.3% over 11 measured months, from 6.6K to 4.4K in August 2026. - Estimated monthly branded searches for Pixalate worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026. ## How did search popularity change for ad verification platforms worldwide in August 2026? - In August 2026, DoubleVerify gained estimated Share of Search among ad verification platforms worldwide, from 49.5% to 59.5%. - In August 2026, Confiant lost estimated Share of Search among ad verification platforms worldwide, from 27% to 21.7%. - In August 2026, Integral Ad Science lost estimated Share of Search among ad verification platforms worldwide, from 22% to 17.7%. - Estimated monthly branded searches for Adloox worldwide fell 34.6% over 11 measured months, from 260 to 170 in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Brand safety platforms | 6.6K | 3.4% | 3 | | Nov 2025 | Brand safety platforms | 5.4K | 2.8% | 3 | | Dec 2025 | Brand safety platforms | 5.4K | 2.9% | 3 | | Jan 2026 | Brand safety platforms | 5.4K | 2.4% | 3 | | Feb 2026 | Brand safety platforms | 5.4K | 2.4% | 3 | | Mar 2026 | Brand safety platforms | 5.4K | 1.6% | 3 | | Apr 2026 | Brand safety platforms | 5.4K | 2% | 3 | | May 2026 | Brand safety platforms | 4.4K | 1.6% | 3 | | Jun 2026 | Brand safety platforms | 4.4K | 1.9% | 3 | | Jul 2026 | Brand safety platforms | 4.4K | 2% | 3 | | Aug 2026 | Brand safety platforms | 4.4K | 1.6% | 3 | | Sep 2026 | Brand safety platforms | — | — | — | | Oct 2025 | Ad verification platforms | 6.6K | 22.8% | 3 | | Nov 2025 | Ad verification platforms | 5.4K | 22.8% | 3 | | Dec 2025 | Ad verification platforms | 5.4K | 26.5% | 3 | | Jan 2026 | Ad verification platforms | 5.4K | 22.8% | 3 | | Feb 2026 | Ad verification platforms | 5.4K | 24.4% | 3 | | Mar 2026 | Ad verification platforms | 5.4K | 24.3% | 3 | | Apr 2026 | Ad verification platforms | 5.4K | 24.4% | 3 | | May 2026 | Ad verification platforms | 4.4K | 20.7% | 3 | | Jun 2026 | Ad verification platforms | 4.4K | 20.6% | 3 | | Jul 2026 | Ad verification platforms | 4.4K | 22% | 3 | | Aug 2026 | Ad verification platforms | 4.4K | 17.7% | 3 | | Sep 2026 | Ad verification platforms | — | — | — | ## How is Integral Ad Science measured? Brandwave collects information about searches that people make online using Integral Ad Science’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “integral ad science” ## Which brand safety platforms compete with Integral Ad Science? - [Oracle Cloud](/demand/global-en/brands/oracle-cloud): Head-to-head: /demand/global-en/compare/ias-vs-oracle-cloud - [DoubleVerify](/demand/global-en/brands/doubleverify): Head-to-head: /demand/global-en/compare/doubleverify-vs-ias - [Channel Factory](/demand/global-en/brands/channel-factory): Head-to-head: /demand/global-en/compare/channel-factory-vs-ias - [Pixalate](/demand/global-en/brands/pixalate): Head-to-head: /demand/global-en/compare/ias-vs-pixalate ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Integral Ad Science: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/ias This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/ias. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.