--- title: "I Love Wallpaper: search popularity worldwide" description: "I Love Wallpaper sells wallpaper online. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/i-love-wallpaper" publisher: "Brandwave" --- # I Love Wallpaper: search popularity worldwide I Love Wallpaper sells wallpaper online. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: I Love Wallpaper - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among wallpaper**: 6.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Wallpaper | 4 | 6.8% | 40.5K | - [Wallpaper](/demand/global-en/categories/wallpaper) ## Top wallpaper in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, I Love Wallpaper did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Wallpaper Direct | 1st | 0 of 3 | 1 of 2 | 1 of 5 | | Cole & Son | 1st | 1 of 3 | 0 of 2 | 1 of 5 | | Spoonflower | 3rd | 1 of 3 | 2 of 2 | 3 of 5 | | Graham & Brown | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Farrow & Ball | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Sanderson | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | I Love Wallpaper | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Arthouse | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Superfresco | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about wallpaper - Asked ChatGPT "Which wallpaper should I buy?": named none of the brands we track - Asked ChatGPT "What are the best wallpaper brands?": 1. Cole & Son, 2. Graham & Brown, 3. Spoonflower - Asked ChatGPT "What's the best wallpaper for bedrooms?": named none of the brands we track - Searched Google, AI Overview "wallpaper": 1. Wallpaper Direct, 2. Spoonflower - Searched Google, AI Overview "peel and stick wallpaper": 1. Spoonflower Not named in any answer: Farrow & Ball, Sanderson, I Love Wallpaper, Arthouse and Superfresco. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for I Love Wallpaper changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for I Love Wallpaper worldwide fell from 49.5K to 40.5K. - Across the 12 months ending September 2026, I Love Wallpaper’s share of searches among wallpaper worldwide decreased from 7.4% to 6.8%. - Across the 12 months ending September 2026, I Love Wallpaper’s share of searches among wallpaper worldwide peaked at 10% in February 2026 and was lowest at 6.4% in December 2025. - Across the 12 months ending September 2026, I Love Wallpaper fell from 3rd to 4th among wallpaper worldwide. ## How did search popularity change for wallpaper worldwide in September 2026? - In September 2026, Sanderson gained share of searches among wallpaper worldwide, from 8.7% to 12.4%. - In September 2026, Farrow & Ball lost share of searches among wallpaper worldwide, from 54.6% to 52.2%. - In September 2026, Spoonflower lost share of searches among wallpaper worldwide, from 19.3% to 18.5%. - In September 2026, Arthouse rose from 9th to 8th among wallpaper worldwide. - In September 2026, Superfresco fell from 8th to 9th among wallpaper worldwide. - Estimated monthly branded searches for Graham & Brown worldwide fell 29.7% over 12 measured months, from 19.2K to 13.5K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Wallpaper | 49.5K | 7.4% | 3 | | Nov 2025 | Wallpaper | 40.5K | 7% | 3 | | Dec 2025 | Wallpaper | 27.1K | 6.4% | 4 | | Jan 2026 | Wallpaper | 60.5K | 8.4% | 3 | | Feb 2026 | Wallpaper | 60.5K | 10% | 3 | | Mar 2026 | Wallpaper | 49.5K | 8% | 3 | | Apr 2026 | Wallpaper | 40.5K | 6.8% | 4 | | May 2026 | Wallpaper | 33.1K | 6.5% | 4 | | Jun 2026 | Wallpaper | 33.1K | 6.7% | 4 | | Jul 2026 | Wallpaper | 33.1K | 6.6% | 4 | | Aug 2026 | Wallpaper | 40.5K | 7.1% | 4 | | Sep 2026 | Wallpaper | 40.5K | 6.8% | 4 | ## How are I Love Wallpaper’s branded searches counted? Brandwave collects information about searches that people make online using I Love Wallpaper’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “i love wallpaper” ## Which wallpaper compete with I Love Wallpaper? - [Farrow & Ball](/demand/global-en/brands/farrow-ball): Head-to-head: /demand/global-en/compare/farrow-ball-vs-i-love-wallpaper - [Spoonflower](/demand/global-en/brands/spoonflower): Head-to-head: /demand/global-en/compare/i-love-wallpaper-vs-spoonflower - [Sanderson](/demand/global-en/brands/sanderson): Head-to-head: /demand/global-en/compare/i-love-wallpaper-vs-sanderson - [Wallpaper Direct](/demand/global-en/brands/wallpaper-direct): Head-to-head: /demand/global-en/compare/i-love-wallpaper-vs-wallpaper-direct - [Graham & Brown](/demand/global-en/brands/graham-brown): Head-to-head: /demand/global-en/compare/graham-brown-vs-i-love-wallpaper - [Cole & Son](/demand/global-en/brands/cole-son) - [Arthouse](/demand/global-en/brands/arthouse) - [Superfresco](/demand/global-en/brands/superfresco) ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "I Love Wallpaper: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/i-love-wallpaper This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/i-love-wallpaper. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.