---
title: "Hydralyte: search popularity and Share of Search worldwide"
description: "Hydralyte makes sports or hydration drinks sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/hydralyte"
publisher: "Brandwave"
---

# Hydralyte: search popularity and Share of Search worldwide

Hydralyte makes sports or hydration drinks sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Hydralyte
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among electrolyte powder brands**: 8.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Electrolyte powder brands | 3 | 8.1% | 90.5K |

- [Electrolyte powder brands](/demand/global-en/categories/electrolyte-powder-brands)

## How has branded search demand for Hydralyte changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Hydralyte worldwide held steady at 90.5K.
- Across the 11 months ending August 2026, Hydralyte’s estimated Share of Search among electrolyte powder brands worldwide decreased from 9.9% to 8.1%.
- Across the 11 months ending August 2026, Hydralyte’s estimated Share of Search among electrolyte powder brands worldwide peaked at 10% in November 2025 and was lowest at 7.4% in July 2026.

## How did search popularity change for electrolyte powder brands worldwide in August 2026?

- In August 2026, Pedialyte overtook LMNT to take the highest estimated Share of Search among electrolyte powder brands worldwide, at 49%.
- In August 2026, Hydralyte gained estimated Share of Search among electrolyte powder brands worldwide, from 7.4% to 8.1%.
- In August 2026, LMNT lost estimated Share of Search among electrolyte powder brands worldwide, from 46% to 41.7%.
- Estimated monthly branded searches for Nuun worldwide rose 22.3% over 11 measured months, from 12.1K to 14.8K in August 2026.
- Estimated monthly branded searches for SiS worldwide fell 47.1% over 11 measured months, from 170 to 90 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Electrolyte powder brands | 90.5K | 9.9% | 3 |
| Nov 2025 | Electrolyte powder brands | 90.5K | 10% | 3 |
| Dec 2025 | Electrolyte powder brands | 90.5K | 8.9% | 3 |
| Jan 2026 | Electrolyte powder brands | 110K | 9.5% | 3 |
| Feb 2026 | Electrolyte powder brands | 90.5K | 8.6% | 3 |
| Mar 2026 | Electrolyte powder brands | 90.5K | 8.2% | 3 |
| Apr 2026 | Electrolyte powder brands | 90.5K | 7.8% | 3 |
| May 2026 | Electrolyte powder brands | 90.5K | 7.8% | 3 |
| Jun 2026 | Electrolyte powder brands | 90.5K | 8.4% | 3 |
| Jul 2026 | Electrolyte powder brands | 90.5K | 7.4% | 3 |
| Aug 2026 | Electrolyte powder brands | 90.5K | 8.1% | 3 |
| Sep 2026 | Electrolyte powder brands | — | — | — |

## How is Hydralyte measured?

Brandwave collects information about searches that people make online using Hydralyte’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “hydralyte”

## Which electrolyte powder brands compete with Hydralyte?

- [Pedialyte](/demand/global-en/brands/pedialyte): Head-to-head: /demand/global-en/compare/hydralyte-vs-pedialyte
- [LMNT](/demand/global-en/brands/lmnt): Head-to-head: /demand/global-en/compare/hydralyte-vs-lmnt
- [Nuun](/demand/global-en/brands/nuun): Head-to-head: /demand/global-en/compare/hydralyte-vs-nuun
- [SiS](/demand/global-en/brands/sis): Head-to-head: /demand/global-en/compare/hydralyte-vs-sis

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Hydralyte: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/hydralyte

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/hydralyte. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.