--- title: "How popular is HubSpot Sales Hub? Searches and AI answers worldwide" description: "HubSpot Sales Hub is a sales engagement and outreach tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/hubspot-sales-hub" publisher: "Brandwave" --- # How popular is HubSpot Sales Hub? Searches and AI answers worldwide HubSpot Sales Hub is a sales engagement and outreach tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: HubSpot Sales Hub - **Owned by**: HubSpot - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among email tracking tools**: 0.25% ## Where does HubSpot Sales Hub compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Email tracking tools | 7 | 0.25% | 390 | - [Email tracking tools](/demand/global-en/categories/email-tracking-tools) ## Top email tracking tools in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, HubSpot Sales Hub was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. HubSpot Sales Hub is the second most recommended of the seven. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Mailtrack | 1st | 2 of 3 | 2 of 2 | 4 of 5 | | HubSpot Sales Hub | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Yesware | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Mixmax | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Mailbutler | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Streak | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | GMass | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about email tracking tools - Asked ChatGPT "What's the best email tracking tool?": 1. Mailtrack, 2. HubSpot Sales Hub, 3. Yesware, 4. Mixmax, 5. Mailbutler - Asked ChatGPT "How can I see if someone opened my email in Gmail?": named none of the brands we track - Asked ChatGPT "Which email tracker do salespeople use?": 1. Mailtrack, 2. Yesware, 3. Mixmax, 4. HubSpot Sales Hub - Searched Google, AI Overview "email tracker": 1. Mailtrack, 2. Streak - Searched Google, AI Overview "gmail email tracker": 1. Mailtrack, 2. Mailbutler, 3. HubSpot Sales Hub Not named in any answer: GMass. Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026. ## How has branded search demand for HubSpot Sales Hub changed worldwide over the last 12 months? - Across the 11 months ending September 2026, estimated monthly branded searches for HubSpot Sales Hub worldwide fell from 4.4K to 390. - Across the 11 months ending September 2026, HubSpot Sales Hub’s share of searches among email tracking tools worldwide decreased from 2.4% to 0.25%. - Across the 11 months ending September 2026, HubSpot Sales Hub fell from 5th to 7th among email tracking tools worldwide. ## How did search popularity change for email tracking tools worldwide in September 2026? - In September 2026, Mailtrack gained share of searches among email tracking tools worldwide, from 63% to 65.6%. - In September 2026, GMass gained share of searches among email tracking tools worldwide, from 13.8% to 14.4%. - In September 2026, Mixmax gained share of searches among email tracking tools worldwide, from 13.8% to 14.4%. - In September 2026, Mailbutler lost share of searches among email tracking tools worldwide, from 4.1% to 1%. - In September 2026, Streak rose from 5th to 4th among email tracking tools worldwide. - In September 2026, Yesware rose from 6th to 5th among email tracking tools worldwide. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Email tracking tools | 4.4K | 2.4% | 5 | | Dec 2025 | Email tracking tools | 1.6K | 0.94% | 7 | | Jan 2026 | Email tracking tools | 1.3K | 0.7% | 7 | | Feb 2026 | Email tracking tools | 1K | 0.55% | 7 | | Mar 2026 | Email tracking tools | 1.6K | 0.82% | 7 | | Apr 2026 | Email tracking tools | 1K | 0.55% | 7 | | May 2026 | Email tracking tools | 880 | 0.5% | 7 | | Jun 2026 | Email tracking tools | 590 | 0.35% | 7 | | Jul 2026 | Email tracking tools | 590 | 0.38% | 7 | | Aug 2026 | Email tracking tools | 480 | 0.3% | 7 | | Sep 2026 | Email tracking tools | 390 | 0.25% | 7 | | Oct 2026 | Email tracking tools | — | — | — | ## How are HubSpot Sales Hub’s branded searches counted? Brandwave collects information about searches that people make online using HubSpot Sales Hub’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “hubspot email tracking” ## Which email tracking tools compete with HubSpot Sales Hub? - [Mailtrack](/demand/global-en/brands/mailtrack) - [GMass](/demand/global-en/brands/gmass): Head-to-head: /demand/global-en/compare/gmass-vs-hubspot-sales-hub - [Mixmax](/demand/global-en/brands/mixmax): Head-to-head: /demand/global-en/compare/hubspot-sales-hub-vs-mixmax - [Streak](/demand/global-en/brands/streak): Head-to-head: /demand/global-en/compare/hubspot-sales-hub-vs-streak - [Yesware](/demand/global-en/brands/yesware): Head-to-head: /demand/global-en/compare/hubspot-sales-hub-vs-yesware - [Mailbutler](/demand/global-en/brands/mailbutler): Head-to-head: /demand/global-en/compare/hubspot-sales-hub-vs-mailbutler ## Who owns HubSpot Sales Hub? HubSpot Sales Hub is owned by HubSpot. Brandwave also tracks HubSpot and HubSpot Breeze, owned by the same company, worldwide. - [HubSpot](/demand/global-en/companies/hubspot): Owns 3 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns HubSpot Sales Hub? HubSpot Sales Hub is owned by HubSpot. Brandwave also tracks HubSpot and HubSpot Breeze, owned by the same company, worldwide. ## Cite this page Brandwave. "How popular is HubSpot Sales Hub? Searches and AI answers worldwide". https://gobrandwave.com/demand/global-en/brands/hubspot-sales-hub This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/hubspot-sales-hub. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.